M. Pokora
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
6,461,090
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:09:24 UTC
Genres
Biography
M. Pokora is already in the conversation with 18-24 & 25-34 audiences in FRANCE, BELGIUM, UNITED STATES. The audience is heavily female (64%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (324,750 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Cluse, Fnac, Accor Hotels points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 6,461,090 · Engagements 98,618 · Rate 1.5% Posts 262 · Views 443,422 · Avg Likes 94,478 · Avg Comments 1,737 · Avg Views 443,422 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 55% 25-34: 28% 13-17: 7% 35-44: 6% |
Largest: 18-24 (55%); next: 25-34 (28%) |
| Gender Split |
Female: 64% Male: 36% Non-binary/Other: 0% |
Skews female (64%) |
| Top Countries |
FRANCE (55%) BELGIUM (6%) UNITED STATES (6%) MOROCCO (4%) ALGERIA (3%) |
Top regions: FRANCE (55%), BELGIUM (6%), UNITED STATES (6%) |
| Platform Engagement | Instagram: 62,411 avg likes/post · Tiktok: 324,750 avg views/post · Youtube: 118,672 avg views/post | Best reach: Tiktok 324,750 avg views; best engagement: Instagram 62,411 avg likes |
Top Brand Affinities
Cluse
Fnac
Accor Hotels
Birchbox
Kiabi
Leroy Merlin
Auchan
Rituals
Galeries Lafayette
Sandro
Ricard
Jean Paul Gaultier
| Brand | Category | Score |
|---|---|---|
| Cluse | 28.57 | |
| Fnac | 26.56 | |
| Accor Hotels | 23.13 | |
| Birchbox | 21.49 | |
| Kiabi | 20.98 | |
| Leroy Merlin | 16.59 | |
| Auchan | 16.57 | |
| Rituals | 15.88 | |
| Galeries Lafayette | 13.32 | |
| Sandro | 11.17 | |
| Ricard | 10.96 | |
| Jean Paul Gaultier | 10.79 | |
| Décathlon | 10.50 | |
| Easyjet | 10.19 | |
| Air France | 9.66 | |
| Evian | 9.27 | |
| PLAYMOBIL | 7.69 | |
| Thermomix | 7.63 | |
| Younique | 6.99 | |
| KARL LAGERFELD | 6.42 | |
| Montblanc | 6.21 | |
| Babybump | 6.05 | |
| Elle Magazine | 6.00 | |
| Calzedonia | 5.94 | |
| Guerlain | 5.91 | |
| Garnier | 5.88 | |
| Kiko | 5.28 | |
| Christian Louboutin | 4.53 | |
| Longchamp | 4.45 | |
| Primark | 4.41 | |
| Haribo | 4.04 | |
| Pull&Bear | 3.78 | |
| NBC | 3.65 | |
| Yves Saint Laurent | 3.55 | |
| AliExpress | 3.52 | |
| Stradivarius | 3.50 | |
| Bershka | 3.49 | |
| Make Up For Ever | 3.47 | |
| ASOS | 3.46 | |
| Rover | 3.37 | |
| Daniel Wellington | 3.27 | |
| ASICS | 3.19 | |
| Burger King | 3.14 | |
| AMC | 2.89 | |
| Zara | 2.89 | |
| Lindt | 2.87 | |
| Sephora | 2.81 | |
| H&M | 2.80 | |
| Too Faced Cosmetics | 2.76 | |
| Carrefour | 2.72 |
Official Profiles
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LoginArtist: M. Pokora
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-13 04:00 UTC | M. Pokora | ARENA FUTUROSCOPE | Chasseneuil-du-Poitou, France | |
| 2025-12-14 04:00 UTC | M. Pokora | Arkéa Arena | Floirac, France | |
| 2025-12-15 02:00 UTC | M. Pokora | Zenith Nantes Metropole | Saint-Herblain, France | |
| 2025-12-20 04:00 UTC | M. Pokora | Zénith Toulouse Métropole | Toulouse, France | |
| 2025-12-21 04:00 UTC | M. Pokora | Arena Du Pays D'Aix | Aix-en-Provence, France | |
| 2026-03-07 04:00 UTC | M. Pokora | Zénith Toulon | Toulon, France | |
| 2026-03-08 04:00 UTC | M. Pokora | Zénith de Saint-Étienne | Saint-Étienne, France | |
| 2026-03-09 01:00 UTC | M. Pokora | Zénith d'Auvergne | Cournon-d'Auvergne, France | |
| 2026-03-13 03:00 UTC | M. Pokora, Ben Mazué | ZENITH D'AMIENS | Amiens, France | |
| 2026-03-14 03:00 UTC | M. Pokora, Élie Semoun | Antarès | Le Mans, France | |
| 2026-03-15 03:00 UTC | M. Pokora | Arena Loire Trélazé | Trélazé, France | |
| 2026-03-21 03:00 UTC | M. Pokora | Orléans Arena | Orléans, France | |
| 2026-03-22 03:00 UTC | M. Pokora | Zénith de Nancy | Maxéville, France | |
| 2026-04-03 03:00 UTC | M. Pokora | Brest Arena | Brest, France | |
| 2026-04-04 03:00 UTC | M. Pokora | PARC EXPO DE TOURS | Tours, France | |
| 2026-04-05 03:00 UTC | M. Pokora | Zénith Limoges Métropole | Limoges, France | |
| 2026-04-11 03:00 UTC | M. Pokora, Ben Mazué | Palais Nikaïa | Nice, France | |
| 2026-04-12 03:00 UTC | M. Pokora, The Rise | Palais des Sports | Paris, France |
