Lydia Loveless

Lydia Loveless — rock artist from US.

Lydia Loveless, originally known for her firebrand alt-country sound, has evolved into an indie singer/songwriter blending pop influences with roots music…

Influence: 50.11% Fanbase: 20.78% Trending: 64.77% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 56.06% • Very Strong

As of 2025-09-08

20,525

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 16:51:53 UTC

Genres

rockroots rockrockalternative roots rockalternativealternative countryamericannew americana

Biography

Lydia Loveless, originally known for her firebrand alt-country sound, has evolved into an indie singer/songwriter blending pop influences with roots music while maintaining her bold, personal lyrical style. Drawing inspiration from classic country icons like Loretta Lynn and Patsy Cline, as well as punk rock figures such as Exene Cervenka and Carla Bozulich, Loveless infuses their music with a unique vocal style. Their discography reflects a blend of twangy country tones from earlier works like Indestructible Machine to a more adventurous pop sound seen in albums like Daughter and Nothing's Gonna Stand in My Way Again.

Born in Coshocton, Ohio in 1990, Loveless grew up immersed in music due to their father's involvement in the local music scene. Starting songwriting at a young age, Loveless explored a mix of country and punk rock influences in their music career, eventually gaining recognition with the release of The Only Man. Signing with Bloodshot Records, Loveless embarked on a successful journey with albums like Indestructible Machine and Somewhere Else. Despite facing challenges, including a split with the label and personal changes, Loveless continued to innovate their sound, leading to the acclaimed releases of Daughter and Nothing's Gonna Stand in My Way Again.

Top Brand Affinities

Report Date: 2025-09-08

Lydia Loveless maintains consistent pull among 25-34 & 45-64 audiences across UNITED STATES, CANADA, ITALY. The audience leans heavily male (80%), so brand cues around style and status perform well. The clearest reach is on Youtube with 3,737 avg views per post; Instagram functions as the community touchpoint. Affinity with Ampeg, MOOG, Mapfre makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lydia Loveless score 2.76% — Strong bucket.

Brand: AmpegBrand: MOOGBrand: Mapfre

Followers:20,525

Engagements:567

Rate:2.8%

Posts:879

Avg Likes:563

Avg Comments:18

Avg Views:3,737

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 20,525 · Engagements 567 · Rate 2.8% Posts 879 · Views 3,737 · Avg Likes 563 · Avg Comments 18 · Avg Views 3,737	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 32% 45-64: 26% 35-44: 25% 18-24: 14%	Largest: 25-34 (32%); next: 45-64 (26%)
Gender Split	Female: 20% Male: 80% Non-binary/Other: 0%	Skews male (80%)
Top Countries	UNITED STATES (71%) CANADA (4%) ITALY (4%) SPAIN (4%) PHILIPPINES (4%)	Top regions: UNITED STATES (71%), CANADA (4%), ITALY (4%)
Platform Engagement	Instagram: 510 avg likes/post · Youtube: 3,737 avg views/post	Best reach: Youtube 3,737 avg views; best engagement: Instagram 510 avg likes

Top Brand Affinities

Ampeg

Score: 56.06

MOOG

Score: 23.01

Mapfre

Score: 21.52

Miller Lite

Score: 17.94

Kickstarter

Score: 12.13

Amazon Music

Score: 11.18

Sennheiser

Score: 10.83

Kroger

Score: 10.64

Coors

Score: 10.48

Pro Tools

Score: 10.08

Jim Beam

Score: 9.02

Pilsner Urquell

Score: 8.72

Brand	Category	Score
Ampeg		56.06
MOOG		23.01
Mapfre		21.52
Miller Lite		17.94
Kickstarter		12.13
Amazon Music		11.18
Sennheiser		10.83
Kroger		10.64
Coors		10.48
Pro Tools		10.08
Jim Beam		9.02
Pilsner Urquell		8.72
Spotify Music		8.03
Walgreens		7.65
Nixon		6.91
Paramount Pictures		6.68
Verizon		6.04
Lollapalooza		6.02
Busch		5.98
Emporium		5.97
Columbia Pictures		5.38
Jameson		5.38
Cadillac		4.96
Hurley		4.59
Budweiser		4.56
Margaritaville		4.53
Taco Bell		4.45
Carhartt		4.13
Showtime		4.12
Gillette		4.04
Holden		3.95
Airbnb		3.89
Guinness		3.84
WWE		3.83
FedEx		3.78
Pixar		3.76
Campari		3.47
Heinz		3.39
NHL		3.23
NBC		3.22
Gatorade		3.18
MTV		3.09
Paypal		3.07
Coachella		2.93
Preloved		2.84
Kodak		2.84
Tinder		2.83
Warner Bros		2.76
Harley-Davidson		2.76
Comedy Central		2.75