Luke Howard
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
12,004
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 16:49:09 UTC
Genres
Biography
Luke Howard engages 25-34 & 35-44 audiences with repeatable results in AUSTRALIA, UNITED STATES, UNITED KINGDOM. The fan base skews heavily male (55%), giving a straightforward map for media and merchandising. Velocity is clearest on Instagram (161 avg likes per post), while Instagram keeps conversation loops active. Affinity patterns cluster around MOOG, Ableton, Pro Tools, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 12,004 · Engagements 161 · Rate 1.3% Posts 3,921 · Views 0 · Avg Likes 161 · Avg Comments 5 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 41% 35-44: 28% 18-24: 16% 45-64: 13% |
Largest: 25-34 (41%); next: 35-44 (28%) |
| Gender Split |
Female: 45% Male: 55% Non-binary/Other: 0% |
Skews male (55%) |
| Top Countries |
AUSTRALIA (36%) UNITED STATES (15%) UNITED KINGDOM (11%) GERMANY (4%) ITALY (4%) |
Top regions: AUSTRALIA (36%), UNITED STATES (15%), UNITED KINGDOM (11%) |
| Platform Engagement | Instagram: 161 avg likes/post | best engagement: Instagram 161 avg likes |
Top Brand Affinities
MOOG
Ableton
Pro Tools
Akg
Ampeg
Amazon Music
Akai
Mixcloud
Qantas
Sennheiser
Atmos
Arri
| Brand | Category | Score |
|---|---|---|
| MOOG | 102.16 | |
| Ableton | 40.49 | |
| Pro Tools | 24.88 | |
| Akg | 22.83 | |
| Ampeg | 21.64 | |
| Amazon Music | 21.48 | |
| Akai | 19.32 | |
| Mixcloud | 18.94 | |
| Qantas | 17.60 | |
| Sennheiser | 16.60 | |
| Atmos | 16.36 | |
| Arri | 14.13 | |
| Vegemite | 13.22 | |
| Hasselblad | 12.84 | |
| Blackmagic Design | 11.19 | |
| Tate Modern | 10.94 | |
| Spotify Music | 10.22 | |
| SoundCloud | 7.20 | |
| Leica | 7.02 | |
| Kodak | 6.92 | |
| Kickstarter | 5.74 | |
| Kmart | 4.85 | |
| BBC | 4.83 | |
| Oculus | 4.74 | |
| Fujifilm | 4.63 | |
| ABC | 4.38 | |
| Beats Electronics | 4.34 | |
| Nixon | 4.29 | |
| Holden | 4.13 | |
| Dyson | 4.06 | |
| Paramount Pictures | 3.75 | |
| Warner Bros | 3.68 | |
| Showtime | 3.48 | |
| Campari | 3.24 | |
| Emporium | 3.16 | |
| Olympus | 3.16 | |
| BALMAIN | 3.14 | |
| Airbnb | 3.09 | |
| Yamaha | 3.05 | |
| Polaroid | 2.95 | |
| NBC | 2.68 | |
| Pixar | 2.66 | |
| Martini | 2.48 | |
| Garnier | 2.48 | |
| Philips | 2.37 | |
| Sunnies Studios | 2.21 | |
| A Game of Tones | 2.09 | |
| Pantone Inc | 2.08 | |
| Dr. Martens | 2.02 | |
| Lush | 1.99 |
Official Profiles
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LoginArtist: Luke Howard
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
