Ludacris
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
31,753,351
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 09:32:01 UTC
Genres
Biography
Throughout the 2000s, Ludacris continued to dominate the rap scene with hit albums like The Red Light District and Release Therapy, featuring chart-topping singles such as "Stand Up" and "Money Maker." He also ventured into acting and released several successful albums, including Ludaversal in 2015. With a diverse range of collaborations and acting roles, Ludacris remains a prominent figure in the music industry.
Ludacris resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, BRAZIL, UNITED KINGDOM. The demographic is heavily male (68%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 283,800 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Houston Livestock Show and Rodeo, Palm Angels, MISSGUIDED maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 31,753,351 · Engagements 92,756 · Rate 0.3% Posts 12,530 · Views 302,014 · Avg Likes 91,118 · Avg Comments 1,514 · Avg Views 302,014 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 49% 25-34: 36% 35-44: 9% 13-17: 4% |
Largest: 18-24 (49%); next: 25-34 (36%) |
| Gender Split |
Female: 32% Male: 68% Non-binary/Other: 0% |
Skews male (68%) |
| Top Countries |
UNITED STATES (35%) BRAZIL (12%) UNITED KINGDOM (4%) CANADA (4%) MEXICO (3%) |
Top regions: UNITED STATES (35%), BRAZIL (12%), UNITED KINGDOM (4%) |
| Platform Engagement | Instagram: 66,367 avg likes/post · Tiktok: 283,800 avg views/post · Youtube: 18,214 avg views/post | Best reach: Tiktok 283,800 avg views; best engagement: Instagram 66,367 avg likes |
Top Brand Affinities
Houston Livestock Show and Rodeo
Palm Angels
MISSGUIDED
iHeartRadio Music Awards
Rockstar Games
Taco Bell
Moncler
Los Angeles Lakers
Verizon
NBA
Sneakerhead
NFL
| Brand | Category | Score |
|---|---|---|
| Houston Livestock Show and Rodeo | 15.40 | |
| Palm Angels | 14.60 | |
| MISSGUIDED | 7.45 | |
| iHeartRadio Music Awards | 6.98 | |
| Rockstar Games | 4.92 | |
| Taco Bell | 4.67 | |
| Moncler | 4.50 | |
| Los Angeles Lakers | 4.41 | |
| Verizon | 4.14 | |
| NBA | 3.82 | |
| Sneakerhead | 3.54 | |
| NFL | 3.54 | |
| Monster Beverage | 3.50 | |
| Timberland | 3.44 | |
| Hennessy | 3.28 | |
| Transformers | 3.24 | |
| Pull&Bear | 3.17 | |
| MTV | 2.89 | |
| SoundCloud | 2.89 | |
| Haima | 2.88 | |
| NBC | 2.88 | |
| ESPN | 2.87 | |
| The North Face | 2.77 | |
| Beats Electronics | 2.74 | |
| Nickelodeon | 2.74 | |
| Columbia Pictures | 2.72 | |
| Calvin Klein | 2.69 | |
| Lacoste | 2.64 | |
| Forever 21 | 2.62 | |
| FashionNova | 2.57 | |
| H&M | 2.47 | |
| NHL | 2.45 | |
| Victoria's Secret | 2.45 | |
| Dolce & Gabbana | 2.42 | |
| Tomorrowland | 2.41 | |
| Great Wall | 2.41 | |
| AMC | 2.28 | |
| Versace | 2.24 | |
| Maserati | 2.23 | |
| Lamborghini | 2.22 | |
| Bugatti | 2.22 | |
| Rolls-Royce | 2.19 | |
| Dodge | 2.18 | |
| ASOS | 2.14 | |
| Jack Daniels | 2.11 | |
| Tommy Hilfiger | 2.10 | |
| Fendi | 2.07 | |
| Walmart | 2.05 | |
| Cadillac | 2.05 | |
| Kodak | 2.03 |
Official Profiles
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LoginArtist: Ludacris
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Top 10 Songs Played Today
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Total Streams (2025-09-29)
Total: 7,723,246
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-28 03:00 UTC | Ludacris | Frost Bank Center | San Antonio, United States |















