Lucas Arnau

Lucas Arnau — pop artist from CO.

With 20 years in the music industry, Colombian singer-songwriter Lucas Arnau has become a prominent figure in Latin pop, earning three Latin Grammy nominations…

Influence: 51.91% Fanbase: 31.19% Trending: 62.28% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Bodytech • 36.49% • Very Strong

As of 2025-09-09

243,085

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 12:44:20 UTC

Genres

poplatin popcolombian poppop reggaetonpoplatinlatinreggaeton

Biography

With 20 years in the music industry, Colombian singer-songwriter Lucas Arnau has become a prominent figure in Latin pop, earning three Latin Grammy nominations for his albums Buen Camino and Teatro. Through seven studio albums, he has maintained his romantic essence while collaborating with artists like Armando Manzanero and Carlos Vives.

Continuing to evolve, Arnau is now based in the United States to further his international reach and bring his Latin pop sound to new audiences. His music not only entertains but also tells stories, evokes emotions, and embodies passion, authenticity, and respect.

Top Brand Affinities

Report Date: 2025-09-09

Lucas Arnau speaks to 18-24 & 25-34 audiences with measurable traction in COLOMBIA, ECUADOR, PERU. Composition is heavily female (58%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (581 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Bodytech, Movistar, La Perla, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lucas Arnau score 0.27% — Low bucket.

Brand: BodytechBrand: MovistarBrand: La Perla

Followers:243,085

Engagements:648

Rate:0.3%

Posts:951

Avg Likes:647

Avg Comments:54

Avg Views:581

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 243,085 · Engagements 648 · Rate 0.3% Posts 951 · Views 581 · Avg Likes 647 · Avg Comments 54 · Avg Views 581	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 53% 25-34: 35% 35-44: 6% 13-17: 4%	Largest: 18-24 (53%); next: 25-34 (35%)
Gender Split	Female: 58% Male: 42% Non-binary/Other: 0%	Skews female (58%)
Top Countries	COLOMBIA (64%) ECUADOR (9%) PERU (9%) UNITED STATES (4%) MEXICO (3%)	Top regions: COLOMBIA (64%), ECUADOR (9%), PERU (9%)
Platform Engagement	Instagram: 630 avg likes/post · Youtube: 581 avg views/post	Best reach: Youtube 581 avg views; best engagement: Instagram 630 avg likes

Top Brand Affinities

Bodytech

Score: 36.49

Movistar

Score: 25.11

La Perla

Score: 21.30

LATAM

Score: 9.85

VidaSana

Score: 9.33

Cafecito

Score: 7.31

Suavecito

Score: 5.89

Pic Collage

Score: 4.93

American Airlines

Score: 4.82

Tomorrowland

Score: 3.02

Renault

Score: 1.92

musical.ly

Score: 1.67

Brand	Category	Score
Bodytech		36.49
Movistar		25.11
La Perla		21.30
LATAM		9.85
VidaSana		9.33
Cafecito		7.31
Suavecito		5.89
Pic Collage		4.93
American Airlines		4.82
Tomorrowland		3.02
Renault		1.92
musical.ly		1.67
Spotify Music		1.64
Forever 21		1.50
Herbalife		1.48
Bellagio		1.47
Heineken		1.33
Pixar		1.31
Ferrero		1.24
BBC		1.20
Pepsi		1.19
Airbnb		1.17
H&M		1.16
Ray-Ban		1.11
New Balance		1.11
L'Oréal Paris		1.10
Levi's		1.09
Mazda		1.08
shein		1.07
Pandora		1.03
Tommy Hilfiger		1.02
Vogue		0.94
SheInside		0.90
Lego		0.89
KTM		0.85
Universal		0.82
Suzuki		0.79
Walt Disney		0.79
Marvel		0.79
Red Bull		0.77
Sony		0.76
Converse		0.75
Beats Electronics		0.74
Subaru		0.73
FIFA		0.72
National Geographic		0.71
Puma		0.69
Prada		0.69
Polaroid		0.68
Honda		0.67