LPB Poody

LPB Poody — hip-hop & rap artist from US.

Born Robert Lee Perry, Jr. in Orlando in 1999, LPB Poody initially delved into music through DJing before transitioning to rapping. In 2018, he adopted LPB as…

Influence: 56.75% Fanbase: 32.86% Trending: 68.69% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Spinrilla • 73.77% • Very Strong

As of 2025-09-09

922,905

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 08:02:10 UTC

Genres

hip-hop & raphip-hop/rapflorida rapcontemporary hip hophip hoptrap

Biography

Born Robert Lee Perry, Jr. in Orlando in 1999, LPB Poody initially delved into music through DJing before transitioning to rapping. In 2018, he adopted LPB as part of his name, short for "Light Pole Baby," and began releasing music online, eventually collaborating with artists like Hotboii, Rod Wave, and 9lokknine. Following the release of his first mixtape in 2018 and the 2019 project "Solitary Konfinement," Poody gained significant recognition with his single "Address It," which garnered millions of streams and earned a place on top global playlists like RapCaviar and This Is Pandora.

LPB Poody has achieved remarkable success in the music industry, with his music featured on various prestigious platforms and playlists such as XXL FRESHMAN 2021, Complex, and TikTok Top Songs. His single "Address It" was also highlighted at the BET Awards and became the anthem for the official game soundtrack of Call of Duty® Black Ops: Cold War. Additionally, he was recognized as a top new artist by Rolling Stones Best Of and ranked #3 worldwide on the Triller Tracks Challenge, solidifying his position as a rising star in the industry.

Top Brand Affinities

Report Date: 2025-09-09

LPB Poody is a clear fit for 18-24 & 25-34 audiences with strength across UNITED STATES, CANADA, UNITED KINGDOM. The audience is heavily male (71%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (22,450 avg views per post); Instagram builds the community layer. Affinity data highlights Spinrilla, True Religion, Kodak, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist LPB Poody score 0.34% — Low bucket.

Brand: SpinrillaBrand: True ReligionBrand: Kodak

Followers:922,905

Engagements:3,098

Rate:0.3%

Posts:229

Avg Likes:2,967

Avg Comments:165

Avg Views:25,673

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 922,905 · Engagements 3,098 · Rate 0.3% Posts 229 · Views 25,673 · Avg Likes 2,967 · Avg Comments 165 · Avg Views 25,673	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 28% 13-17: 10% 35-44: 5%	Largest: 18-24 (57%); next: 25-34 (28%)
Gender Split	Female: 29% Male: 71% Non-binary/Other: 0%	Skews male (71%)
Top Countries	UNITED STATES (77%) CANADA (2%) UNITED KINGDOM (2%) JAMAICA (1%) FRANCE (1%)	Top regions: UNITED STATES (77%), CANADA (2%), UNITED KINGDOM (2%)
Platform Engagement	Instagram: 1,937 avg likes/post · Tiktok: 22,450 avg views/post · Youtube: 3,223 avg views/post	Best reach: Tiktok 22,450 avg views; best engagement: Instagram 1,937 avg likes

Top Brand Affinities

Spinrilla

Score: 73.77

True Religion

Score: 39.17

Kodak

Score: 34.44

Giuseppe Zanotti Design

Score: 23.82

Palm Angels

Score: 21.46

Armani Exchange

Score: 13.61

SoundCloud

Score: 10.60

Kappa

Score: 9.79

Amway

Score: 8.71

Lanvin

Score: 8.45

iHeartRadio Music Awards

Score: 7.56

Alexander McQueen

Score: 7.52

Brand	Category	Score
Spinrilla		73.77
True Religion		39.17
Kodak		34.44
Giuseppe Zanotti Design		23.82
Palm Angels		21.46
Armani Exchange		13.61
SoundCloud		10.60
Kappa		9.79
Amway		8.71
Lanvin		8.45
iHeartRadio Music Awards		7.56
Alexander McQueen		7.52
Publix		6.93
Champion		6.74
Hennessy		6.50
FashionNova		6.40
Coach		6.16
American Airlines		6.06
ESPN		6.04
Maybach		5.49
Moncler		5.22
Polo Ralph Lauren		4.89
NFL		4.83
Dolce & Gabbana		4.54
Beats Electronics		4.02
Versace		3.98
shein		3.70
Dodge		3.51
Gucci		3.34
Balenciaga		3.28
MTV		3.16
BALMAIN		3.13
Supreme		3.09
Spotify Music		3.09
Burberry		3.06
Rolls-Royce		3.05
Barber Shop Connect		3.03
NBA		3.02
SheInside		2.90
Sprite		2.88
Tommy Hilfiger		2.80
Fendi		2.72
Sneakerhead		2.66
Cartier		2.50
Carhartt		2.38
Lacoste		2.23
Busch		2.22
Forever 21		2.17
Timberland		2.13
Louis Vuitton		2.12