Love and Rockets

Love and Rockets

Country: GB

Influence: 57.20% Fanbase: 37.23% Trending: 67.19% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-09-08

1,440

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-31 16:59:06 UTC

Genres

popnew romanticnew wave popdream poprocknew wavepost-punkgothic rockrockalternative rockpunk rockalternativealternative

Biography

Love and Rockets, comprised of former Bauhaus members Daniel Ash, David J, and Kevin Haskins, transitioned from goth to a blend of psychedelia, glam rock, and pop influences. The band gained a devoted following in the late '80s and scored a surprise hit with "So Alive" in 1989, before experiencing a decline in the '90s.

After Bauhaus disbanded in 1983, David J and Daniel Ash pursued solo and side projects before forming Love and Rockets in 1985. The band's early albums built their fan base, with their eponymous release in 1989 propelling them into the mainstream with the hit single "So Alive." Despite subsequent solo ventures, Love and Rockets continued to release albums into the late '90s, with varying degrees of commercial success.

Love and Rockets Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Love and Rockets resonates with 35-44 & 45-64 audiences and sustains presence in key English-speaking markets. The demographic is heavily male (67%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 295,913 avg views per post; Youtube amplifies the conversation around drops and moments. Affinity adjacency with leading lifestyle names maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Love and Rockets score 145.69%Very Strong bucket.
Followers:1,440
Engagements:2,098
Rate:145.7%
Posts:12
Views:295,913
Avg Likes:2,098
Avg Comments:121
Avg Views:295,913

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 1,440 · Engagements 2,098 · Rate 145.7%
Posts 12 · Views 295,913 · Avg Likes 2,098 · Avg Comments 121 · Avg Views 295,913
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 35-44: 30%
45-64: 26%
25-34: 25%
18-24: 18%
Largest: 35-44 (30%); next: 45-64 (26%)
Gender Split Female: 33%
Male: 67%
Non-binary/Other: 0%
Skews male (67%)
Top Countries No country breakdown.
Platform Engagement Youtube: 295,913 avg views/post Best reach: Youtube 295,913 avg views; best engagement: Youtube 2,098 avg likes

Top Brand Affinities

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Brand Category Score
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Official Profiles

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Artist: Love and Rockets

Date Range: 2025-12-31 → 2025-12-31
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

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