Lova
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
56,695
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:04:39 UTC
Genres
Biography
Lova engages 18-24 & 25-34 audiences with repeatable results in BRAZIL, UNITED STATES, UNITED KINGDOM. The fan base skews heavily female (62%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (1,509 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Nelly.com, Tele2, Warner Music, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 56,695 · Engagements 283 · Rate 0.5% Posts 1,210 · Views 2,876 · Avg Likes 269 · Avg Comments 13 · Avg Views 2,876 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 59% 25-34: 26% 13-17: 9% 35-44: 5% |
Largest: 18-24 (59%); next: 25-34 (26%) |
| Gender Split |
Female: 62% Male: 38% Non-binary/Other: 0% |
Skews female (62%) |
| Top Countries |
BRAZIL (17%) UNITED STATES (15%) UNITED KINGDOM (5%) INDIA (5%) FRANCE (4%) |
Top regions: BRAZIL (17%), UNITED STATES (15%), UNITED KINGDOM (5%) |
| Platform Engagement | Instagram: 187 avg likes/post · Tiktok: 1,367 avg views/post · Youtube: 1,509 avg views/post | Best reach: Youtube 1,509 avg views; best engagement: Instagram 187 avg likes |
Top Brand Affinities
Nelly.com
Tele2
Warner Music
Ericsson
Live Nation
Amazon Music
MOOG
Nakd
Pro Tools
Akai
Ableton
Lollapalooza
| Brand | Category | Score |
|---|---|---|
| Nelly.com | 79.26 | |
| Tele2 | 56.17 | |
| Warner Music | 47.79 | |
| Ericsson | 40.92 | |
| Live Nation | 28.45 | |
| Amazon Music | 20.09 | |
| MOOG | 16.96 | |
| Nakd | 15.81 | |
| Pro Tools | 13.68 | |
| Akai | 13.22 | |
| Ableton | 12.04 | |
| Lollapalooza | 11.89 | |
| Spotify Music | 11.77 | |
| Zalando | 11.31 | |
| Sennheiser | 10.66 | |
| Acne Studios | 10.08 | |
| H&M Home | 8.32 | |
| Glossier | 7.93 | |
| SoundCloud | 7.55 | |
| Pioneer | 7.23 | |
| iHeartRadio Music Awards | 7.07 | |
| JACQUEMUS | 6.22 | |
| boohoo | 5.86 | |
| Urban Outfitters | 5.54 | |
| Beats Electronics | 5.02 | |
| Coachella | 4.83 | |
| Tomorrowland | 4.71 | |
| NBC | 4.71 | |
| ASOS | 4.60 | |
| Dr. Martens | 4.31 | |
| Steve Madden | 4.12 | |
| MTV | 4.10 | |
| Pull&Bear | 4.05 | |
| Summit Entertainment | 3.74 | |
| Tinder | 3.72 | |
| Aperol | 3.53 | |
| H&M | 3.19 | |
| Polaroid | 3.02 | |
| NARS Cosmetics | 2.89 | |
| Topshop | 2.78 | |
| Marc Jacobs | 2.72 | |
| Fenty beauty | 2.66 | |
| TOM FORD | 2.60 | |
| Moschino | 2.54 | |
| BBC | 2.53 | |
| Bershka | 2.43 | |
| Fendi | 2.30 | |
| Primark | 2.29 | |
| Dolce & Gabbana | 2.27 | |
| Levi's | 2.25 |
Official Profiles
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LoginArtist: Lova
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-12 04:00 UTC | LOVA | Maison des arts Desjardins Drummondville | Drummondville, Canada |
