Lou

Lou — pop artist from FR.

Born in 2004 in Castres, France, Lou Jean gained fame on TF1's The Voice Kids in 2017. Following her success on the show, she released her debut album "Lou,"…

Influence: 52.04% Fanbase: 30.22% Trending: 62.95% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Fnac • 59.68% • Very Strong

As of 2025-09-08

2,222,746

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:07:12 UTC

Genres

popfrench poppopmainstream pop

Biography

Born in 2004 in Castres, France, Lou Jean gained fame on TF1's The Voice Kids in 2017. Following her success on the show, she released her debut album "Lou," reaching No. 19 in France. Over the years, she continued to make her mark in the music industry, releasing albums such as "Danser sur Tes Mots" and "Papillons," with hit singles like "Ne me suis pas" and "Vital."

Lou Jean, a multi-talented artist who also dabbles in acting, has appeared in various TV series and collaborated with fellow musicians like Natasha St-Pier. Engaging in charity projects such as Green Team, she remains active in both the music and entertainment industries. Her journey from a young talent discovered on social media to a chart-topping artist showcases her versatile skills and dedication to her craft.

Top Brand Affinities

Report Date: 2025-09-08

Lou reliably reaches 18-24 & 25-34 audiences in FRANCE, UNITED KINGDOM, BELGIUM. The base is heavily female (69%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Tiktok (175,300 avg views per post); Tiktok layers on depth and replies. The audience sits near Fnac, Kiabi, Monoprix, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lou score 0.07% — Low bucket.

Brand: FnacBrand: KiabiBrand: Monoprix

Followers:2,222,746

Engagements:1,565

Rate:0.1%

Posts:239

Avg Likes:1,400

Avg Comments:100

Avg Views:177,452

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,222,746 · Engagements 1,565 · Rate 0.1% Posts 239 · Views 177,452 · Avg Likes 1,400 · Avg Comments 100 · Avg Views 177,452	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 52% 25-34: 23% 13-17: 14% 35-44: 8%	Largest: 18-24 (52%); next: 25-34 (23%)
Gender Split	Female: 69% Male: 31% Non-binary/Other: 0%	Skews female (69%)
Top Countries	FRANCE (56%) UNITED KINGDOM (35%) BELGIUM (5%) BRAZIL (5%) ARGENTINA (4%)	Top regions: FRANCE (56%), UNITED KINGDOM (35%), BELGIUM (5%)
Platform Engagement	Instagram: 0 avg likes/post · Tiktok: 175,300 avg views/post · Youtube: 2,152 avg views/post	Best reach: Tiktok 175,300 avg views; best engagement: Tiktok 1,074 avg likes

Top Brand Affinities

Fnac

Score: 59.68

Kiabi

Score: 40.65

Monoprix

Score: 25.89

Accor Hotels

Score: 18.82

Auchan

Score: 12.86

Sandro

Score: 11.95

Galeries Lafayette

Score: 11.29

JACQUEMUS

Score: 7.01

Calzedonia

Score: 6.80

DreamWorks

Score: 6.77

Longchamp

Score: 6.62

NBC

Score: 6.02

Brand	Category	Score
Fnac		59.68
Kiabi		40.65
Monoprix		25.89
Accor Hotels		18.82
Auchan		12.86
Sandro		11.95
Galeries Lafayette		11.29
JACQUEMUS		7.01
Calzedonia		6.80
DreamWorks		6.77
Longchamp		6.62
NBC		6.02
Carrefour		5.37
Décathlon		5.34
Pull&Bear		5.26
Haribo		4.69
Primark		4.27
Kiko		4.09
ABC		4.00
Garnier		3.97
Montblanc		3.68
Make Up For Ever		3.51
Stradivarius		3.43
CBS Television Studios		3.40
Burger King		3.35
Rover		3.35
CBS		3.15
Tarte Cosmetics		3.01
The Witcher		2.96
Hollister Co		2.95
Lacoste		2.85
KENZO		2.67
Faber-Castell		2.66
Tomorrowland		2.51
Dr. Martens		2.49
Bershka		2.43
Lancôme		2.43
Fenty beauty		2.42
Urban Decay Cosmetics		2.40
BBC		2.34
Sephora		2.30
Too Faced Cosmetics		2.26
Fila		2.25
Puma		2.15
NYX Cosmetics		2.13
Citroen		2.09
Walt Disney		2.07
Victoria's Secret		1.94
Kodak		1.89
ASOS		1.88