Loski

Loski — hip-hop & rap artist from GB.

London-based rapper Loski, a prominent figure in the U.K. drill scene, emerged as a standout talent in 2016 as a member of Harlem Spartans. Despite legal…

Influence: 54.13% Fanbase: 34.34% Trending: 64.02% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Palm Angels • 32.70% • Very Strong

As of 2025-09-08

382,131

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:37:57 UTC

Genres

hip-hop & raphip-hop/rapuk hip hopuk drillhip hoptrap

Biography

London-based rapper Loski, a prominent figure in the U.K. drill scene, emerged as a standout talent in 2016 as a member of Harlem Spartans. Despite legal troubles within the group, Loski gained recognition with singles like "Teddy Bruckshot" and "Forrest Gump," establishing himself as a promising voice in the evolving U.K. drill movement. His self-released debut mixtape, Call Me Loose, made a notable impact in 2018 by charting in the Top 50 in the U.K. ~ Liam Martin

Top Brand Affinities

Report Date: 2025-09-08

Loski resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED KINGDOM, UNITED STATES, NIGERIA. With a heavily male (75%) skew, campaigns can carry a confident voice and visual identity. Instagram is the reach spine (8,406 avg likes per post); Instagram is where fans co-sign. Affinity adjacency to Palm Angels, Giuseppe Zanotti Design, True Religion makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Loski score 2.20% — Strong bucket.

Brand: Palm AngelsBrand: Giuseppe Zanotti DesignBrand: True Religion

Followers:382,131

Engagements:8,406

Rate:2.2%

Posts:42

Avg Likes:8,406

Avg Comments:151

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 382,131 · Engagements 8,406 · Rate 2.2% Posts 42 · Views 0 · Avg Likes 8,406 · Avg Comments 151 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 45% 25-34: 42% 35-44: 7% 13-17: 6%	Largest: 18-24 (45%); next: 25-34 (42%)
Gender Split	Female: 25% Male: 75% Non-binary/Other: 0%	Skews male (75%)
Top Countries	UNITED KINGDOM (67%) UNITED STATES (7%) NIGERIA (3%) SPAIN (3%) IRELAND (2%)	Top regions: UNITED KINGDOM (67%), UNITED STATES (7%), NIGERIA (3%)
Platform Engagement	Instagram: 8,406 avg likes/post	best engagement: Instagram 8,406 avg likes

Top Brand Affinities

Palm Angels

Score: 32.70

Giuseppe Zanotti Design

Score: 28.63

True Religion

Score: 24.26

New Era

Score: 17.74

Stone Island

Score: 17.72

Mixcloud

Score: 17.72

boohoo

Score: 17.50

Dsquared

Score: 17.22

Vauxhall

Score: 16.11

Selfridges

Score: 14.48

Ellesse

Score: 12.75

Amazon Music

Score: 12.54

Brand	Category	Score
Palm Angels		32.70
Giuseppe Zanotti Design		28.63
True Religion		24.26
New Era		17.74
Stone Island		17.72
Mixcloud		17.72
boohoo		17.50
Dsquared		17.22
Vauxhall		16.11
Selfridges		14.48
Ellesse		12.75
Amazon Music		12.54
River Island		12.37
Maison Margiela		10.71
Moncler		9.63
Emporio Armani		8.75
MISSGUIDED		8.73
Alexander McQueen		7.67
SoundCloud		7.52
Pioneer		7.48
Beats Electronics		7.34
Vivienne Westwood		7.27
Maybach		6.80
Foot Locker		6.75
JACQUEMUS		6.63
Champion		5.75
Rockstar Games		5.18
Moschino		5.16
Ableton		4.91
Harrods		4.73
Primark		4.52
Armani		4.49
KENZO		4.39
Hennessy		4.35
Dr. Martens		4.28
Superdry		4.25
Rolls-Royce		4.23
Balenciaga		4.21
Tesco		4.20
Carhartt		4.16
Fendi		3.98
Spotify Music		3.97
Topshop		3.89
Christian Louboutin		3.88
The North Face		3.84
Versace		3.82
Rolex		3.79
Supreme		3.67
BALMAIN		3.61
Urban Outfitters		3.46