Los Tres

Los Tres — pop artist from CL.

Formed in the late '80s, Chilean folk-rock band Los Tres was founded by Alvaro Henriquez, Roberto Lindl, and Pancho Molina. With the addition of Angel Parra…

Influence: 55.06% Fanbase: 37.26% Trending: 63.96% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Movistar • 83.68% • Very Strong

As of 2025-09-09

292,211

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:30:36 UTC

Genres

popchilean indieconcepcion indierocklatin rockrock en espanolchilean rockrockalternative rockfolk rockrockabillyalternativelatin alternativelatinnueva cancion

Biography

Formed in the late '80s, Chilean folk-rock band Los Tres was founded by Alvaro Henriquez, Roberto Lindl, and Pancho Molina. With the addition of Angel Parra Orrego, the band's unique blend of musical styles led to their success, with albums like Se Remata el Siglo and La Espada y la Pared achieving platinum status. Los Tres gained further recognition with the MTV Latino-nominated video for "Dejate Caer" in 1993 and an Unplugged show for MTV in 1996. Despite releasing albums like Yeir Fonda, Fome, and Peineta in the late '90s, the band eventually disbanded in 1999.

Known for their unbreakable sense of humor, Los Tres' ability to seamlessly traverse different genres made them a standout in the Chilean music scene. Their exploration of traditional folklore was evident in collaborations with icons like Roberto and Eduardo Parra. The band's dynamic career included extensive touring in America and a range of releases before their eventual breakup in 1999.

Top Brand Affinities

Report Date: 2025-09-09

Los Tres draws 18-24 & 25-34 audiences and holds attention in CHILE, MEXICO, COLOMBIA. The skew is heavily male (61%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 10,410 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Movistar, Falabella, Lollapalooza makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Los Tres score 2.22% — Strong bucket.

Brand: MovistarBrand: FalabellaBrand: Lollapalooza

Followers:292,211

Engagements:6,487

Rate:2.2%

Posts:304

Avg Likes:6,377

Avg Comments:146

Avg Views:15,826

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 292,211 · Engagements 6,487 · Rate 2.2% Posts 304 · Views 15,826 · Avg Likes 6,377 · Avg Comments 146 · Avg Views 15,826	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 43% 25-34: 39% 35-44: 11% 13-17: 4%	Largest: 18-24 (43%); next: 25-34 (39%)
Gender Split	Female: 39% Male: 61% Non-binary/Other: 0%	Skews male (61%)
Top Countries	CHILE (63%) MEXICO (14%) COLOMBIA (5%) ARGENTINA (5%) ECUADOR (3%)	Top regions: CHILE (63%), MEXICO (14%), COLOMBIA (5%)
Platform Engagement	Instagram: 5,471 avg likes/post · Tiktok: 5,416 avg views/post · Youtube: 10,410 avg views/post	Best reach: Youtube 10,410 avg views; best engagement: Instagram 5,471 avg likes

Top Brand Affinities

Movistar

Score: 83.68

Falabella

Score: 34.19

Lollapalooza

Score: 26.82

LATAM

Score: 13.81

Pro Tools

Score: 10.35

Sennheiser

Score: 10.07

Cafecito

Score: 9.38

Ableton

Score: 8.83

VidaSana

Score: 6.56

Suavecito

Score: 6.51

Spotify Music

Score: 6.00

Kodak

Score: 4.07

Brand	Category	Score
Movistar		83.68
Falabella		34.19
Lollapalooza		26.82
LATAM		13.81
Pro Tools		10.35
Sennheiser		10.07
Cafecito		9.38
Ableton		8.83
VidaSana		6.56
Suavecito		6.51
Spotify Music		6.00
Kodak		4.07
musical.ly		2.97
Snoopy And The Peanuts Gang		2.50
Jack Daniels		2.42
MTV		2.22
SoundCloud		2.11
Huawei		2.09
Aperol		1.90
Star Wars		1.89
Pepsi		1.84
Sony		1.77
League of Legends		1.74
Heineken		1.71
Red Bull		1.59
Pokemon Go		1.52
Canon		1.50
Nintendo		1.45
Warner Bros		1.43
Pixar		1.40
Guess		1.37
Fujifilm		1.35
National Geographic		1.33
DC Entertainment		1.26
Yamaha		1.25
Beats Electronics		1.21
GoPro		1.19
Adobe		1.17
HBO		1.17
FIFA		1.14
Nikon		1.12
PlayStation		1.11
Marvel		1.11
Tesla Motors		1.08
Netflix		1.07
Lego		1.00
WWE		0.95
Suzuki		0.95
Universal		0.94
Marvel Entertainment		0.94