Los de Adentro

Los de Adentro — pop artist from CO.

Formed in 1999 in Barranquilla, Colombia, rock band Los De Adentro, originally known as Kaoz, gained recognition with their self-titled album in 1999,…

Influence: 50.85% Fanbase: 31.46% Trending: 60.54% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Movistar • 36.15% • Very Strong

As of 2025-09-10

33,177

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 11:30:53 UTC

Genres

poppoprocklatin rockrock en espanolcolombian rockrockpop rock

Biography

Formed in 1999 in Barranquilla, Colombia, rock band Los De Adentro, originally known as Kaoz, gained recognition with their self-titled album in 1999, featuring the hit song "Una Canción." Their second album, "Como un niño," released in 2001, included the band's classic track, "Dime." Los De Adentro's 2004 album, "Volver Amar," earned them a gold record, with singles like "Nubes Negras" and "No Más" dominating Latin American airwaves, solidifying their place as one of the top Latin rock bands.

After a hiatus, Los De Adentro reunited in 2013 to perform in Australia and returned with the single "Bajo El Cielo Azul," showcasing a blend of electric and acoustic guitars, bass, and drums recorded by renowned drummer Lee Levin. The band surprised fans in 2015 with the release of the successful single "Dulce Misterio," composed by vocalist José Matera during his solo career, and produced by Fernando "Toby" Tobón. Continuing their musical journey, Los De Adentro released the love-themed track "Amor" in 2016, reflecting on the depths of love and reconciliation. Today, the band remains active, performing at various national and international venues.

Top Brand Affinities

Report Date: 2025-09-10

Los de Adentro draws 25-34 & 18-24 audiences and holds attention in COLOMBIA, UNITED STATES, ECUADOR. The skew is heavily male (68%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 3,074 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Movistar, Bodytech, La Perla makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Los de Adentro score 1.48% — Moderate bucket.

Brand: MovistarBrand: BodytechBrand: La Perla

Followers:33,177

Engagements:492

Rate:1.5%

Posts:1,201

Avg Likes:490

Avg Comments:32

Avg Views:3,074

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 33,177 · Engagements 492 · Rate 1.5% Posts 1,201 · Views 3,074 · Avg Likes 490 · Avg Comments 32 · Avg Views 3,074	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 45% 18-24: 42% 35-44: 11% 13-17: 2%	Largest: 25-34 (45%); next: 18-24 (42%)
Gender Split	Female: 32% Male: 68% Non-binary/Other: 0%	Skews male (68%)
Top Countries	COLOMBIA (86%) UNITED STATES (4%) ECUADOR (2%) SPAIN (1%) MEXICO (1%)	Top regions: COLOMBIA (86%), UNITED STATES (4%), ECUADOR (2%)
Platform Engagement	Instagram: 472 avg likes/post · Youtube: 3,074 avg views/post	Best reach: Youtube 3,074 avg views; best engagement: Instagram 472 avg likes

Top Brand Affinities

Movistar

Score: 36.15

Bodytech

Score: 32.18

La Perla

Score: 30.92

LATAM

Score: 13.41

Amazon Music

Score: 8.00

Pro Tools

Score: 7.88

Daewoo

Score: 7.15

Suavecito

Score: 6.72

American Airlines

Score: 6.26

Ableton

Score: 5.95

Cafecito

Score: 5.67

VidaSana

Score: 5.55

Brand	Category	Score
Movistar		36.15
Bodytech		32.18
La Perla		30.92
LATAM		13.41
Amazon Music		8.00
Pro Tools		7.88
Daewoo		7.15
Suavecito		6.72
American Airlines		6.26
Ableton		5.95
Cafecito		5.67
VidaSana		5.55
Tomorrowland		3.86
Spotify Music		3.41
musical.ly		2.88
MTV		2.52
BBC		2.14
Budweiser		2.12
FIFA		2.01
Jack Daniels		1.83
Sony		1.71
Heineken		1.69
Huawei		1.63
Beats Electronics		1.57
Yamaha		1.57
Jaguar		1.48
Harley-Davidson		1.42
Pixar		1.40
Coachella		1.33
Nintendo		1.30
Renault		1.23
Lego		1.19
GoPro		1.15
Xiaomi		1.14
Ray-Ban		1.14
Nikon		1.14
DC Entertainment		1.10
Marvel		1.09
Netflix		1.06
Coca-Cola		1.00
Pandora		0.99
Canon		0.97
Reebok		0.96
SoundCloud		0.92
HBO		0.91
Universal		0.90
Mazda		0.87
Star Wars		0.85
Tesla Motors		0.85
Pepsi		0.85