Los Austeros de Durango
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
288,074
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:03:05 UTC
Genres
Biography
Influenciados por grupos como Los Canelos de Durango y Los Broncos de Reynosa, Los Austeros De Durango han consolidado su espacio en la escena musical con su distintivo estilo norteño. Con una carrera en ascenso, han demostrado su talento en colaboraciones y presentaciones en escenarios importantes, destacando su habilidad para conectar con el público a través de su música auténtica y energética.
Los Austeros de Durango speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, MEXICO, COLOMBIA. Composition is heavily male (79%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (9,369 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Univision, Tagaz, RAM Trucks, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 288,074 · Engagements 1,197 · Rate 0.4% Posts 1,625 · Views 10,787 · Avg Likes 1,100 · Avg Comments 31 · Avg Views 10,787 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 46% 25-34: 36% 35-44: 9% 13-17: 7% |
Largest: 18-24 (46%); next: 25-34 (36%) |
| Gender Split |
Female: 21% Male: 79% Non-binary/Other: 0% |
Skews male (79%) |
| Top Countries |
UNITED STATES (51%) MEXICO (45%) COLOMBIA (1%) GUATEMALA (1%) CHINA (1%) |
Top regions: UNITED STATES (51%), MEXICO (45%), COLOMBIA (1%) |
| Platform Engagement | Instagram: 682 avg likes/post · Tiktok: 9,369 avg views/post · Youtube: 1,418 avg views/post | Best reach: Tiktok 9,369 avg views; best engagement: Instagram 682 avg likes |
Top Brand Affinities
Univision
Tagaz
RAM Trucks
GMC
Ariat
True Religion
Paramount Pictures
Benihana
Chevrolet
Suavecito
Andis
Bud Light
| Brand | Category | Score |
|---|---|---|
| Univision | 46.04 | |
| Tagaz | 33.33 | |
| RAM Trucks | 20.81 | |
| GMC | 19.71 | |
| Ariat | 19.08 | |
| True Religion | 14.94 | |
| Paramount Pictures | 12.80 | |
| Benihana | 9.63 | |
| Chevrolet | 9.10 | |
| Suavecito | 8.58 | |
| Andis | 8.14 | |
| Bud Light | 7.18 | |
| Champion | 6.77 | |
| Dodge | 6.40 | |
| Los Angeles Lakers | 6.35 | |
| Coachella | 5.97 | |
| Cafecito | 5.73 | |
| Barber Shop Connect | 5.66 | |
| Acura | 5.12 | |
| BaByliss | 5.09 | |
| American Eagle | 4.58 | |
| BH Cosmetics | 4.42 | |
| Jeep | 4.21 | |
| Ford | 4.14 | |
| FashionNova | 4.06 | |
| Cadillac | 3.62 | |
| Scion | 3.47 | |
| LEGOLAND | 3.21 | |
| Chrysler | 3.11 | |
| ESPN | 2.99 | |
| Versace | 2.96 | |
| Anastasia Beverly Hills | 2.83 | |
| Microsoft | 2.83 | |
| Haima | 2.79 | |
| shein | 2.63 | |
| Benefit Cosmetics | 2.57 | |
| Forever 21 | 2.57 | |
| Spotify Music | 2.47 | |
| NFL | 2.42 | |
| Lexus | 2.41 | |
| Hollister Co | 2.36 | |
| Mitsubishi | 2.32 | |
| Rolls-Royce | 2.13 | |
| Nissan | 2.12 | |
| Harley-Davidson | 2.07 | |
| Under Armour | 2.02 | |
| Pandora | 2.00 | |
| SheInside | 1.96 | |
| Jaguar | 1.95 | |
| Lamborghini | 1.91 |
Official Profiles
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LoginArtist: Los Austeros de Durango
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
