Los 4
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
223,626
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:34:50 UTC
Genres
Biography
Los 4 speaks to 25-34 & 18-24 audiences with measurable traction in PERU, UNITED STATES, SPAIN. Composition is heavily female (64%), which tightens creative strategy without sacrificing scale. Instagram is the reach engine (2,357 avg likes per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Zumba Wear, Univision, Havana Club, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 223,626 · Engagements 2,357 · Rate 1.1% Posts 166 · Views 0 · Avg Likes 2,357 · Avg Comments 81 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 48% 18-24: 31% 35-44: 16% 45-64: 3% |
Largest: 25-34 (48%); next: 18-24 (31%) |
| Gender Split |
Female: 64% Male: 36% Non-binary/Other: 0% |
Skews female (64%) |
| Top Countries |
PERU (50%) UNITED STATES (10%) SPAIN (8%) ITALY (5%) COLOMBIA (4%) |
Top regions: PERU (50%), UNITED STATES (10%), SPAIN (8%) |
| Platform Engagement | Instagram: 2,357 avg likes/post | best engagement: Instagram 2,357 avg likes |
Top Brand Affinities
Zumba Wear
Univision
Havana Club
Bodytech
Suavecito
Dsquared
Amazon Music
American Airlines
VidaSana
New Era
Everlast
Cafecito
| Brand | Category | Score |
|---|---|---|
| Zumba Wear | 162.50 | |
| Univision | 32.62 | |
| Havana Club | 17.23 | |
| Bodytech | 14.67 | |
| Suavecito | 14.66 | |
| Dsquared | 11.98 | |
| Amazon Music | 10.84 | |
| American Airlines | 9.81 | |
| VidaSana | 8.39 | |
| New Era | 7.50 | |
| Everlast | 7.17 | |
| Cafecito | 6.12 | |
| Movistar | 6.10 | |
| Iberostar Hotels & Resorts | 6.03 | |
| Moët & Chandon | 5.46 | |
| Pioneer | 5.30 | |
| ESPN | 4.08 | |
| Margaritaville | 4.05 | |
| Los Angeles Lakers | 3.31 | |
| Fila | 3.25 | |
| Forever 21 | 3.22 | |
| Barber Shop Connect | 2.89 | |
| Pull&Bear | 2.64 | |
| Guess | 2.63 | |
| Mitsubishi | 2.61 | |
| Dolce & Gabbana | 2.24 | |
| Versace | 2.20 | |
| Heineken | 2.18 | |
| Bershka | 2.18 | |
| Fendi | 2.16 | |
| Victoria's Secret | 2.04 | |
| GAP | 2.02 | |
| Aperol | 2.00 | |
| Under Armour | 1.88 | |
| musical.ly | 1.86 | |
| Cadillac | 1.85 | |
| shein | 1.84 | |
| Spotify Music | 1.73 | |
| Herbalife | 1.67 | |
| Zara | 1.62 | |
| KFC | 1.59 | |
| Gymshark | 1.55 | |
| Bugatti | 1.55 | |
| Puma | 1.53 | |
| McLaren | 1.52 | |
| SheInside | 1.49 | |
| Ray-Ban | 1.47 | |
| Maserati | 1.41 | |
| Travelgram | 1.38 | |
| FashionNova | 1.34 |
Official Profiles
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LoginArtist: Los 4
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-25 03:00 UTC | Los 4, David Calzado Y Su Charanga Habanera | FIESTA HABANA | Houston, United States | |
| 2026-01-01 03:00 UTC | Los 4, David Calzado Y Su Charanga Habanera | Stratos | Dallas, United States |
