
Lil Skies
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
6,694,288
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
From a young age, Lil Skies showed an interest in music, starting to record and write lyrics at the age of 12. He adopted the moniker Lil Skies as he pursued music more seriously, eventually catching the attention of Atlantic Records with singles like "Signs of Jealousy." After signing with the major label in 2017, he released his debut mixtape, Life of a Dark Rose, which peaked at number ten on the Billboard 200. Over the years, he collaborated with artists like Yung Pinch and Rich the Kid, and released his second album, Unbothered, in 2021, which debuted at number 50 on the charts. Skies' musical journey has been marked by a steady stream of singles and projects, showcasing his evolving sound and growing fan base.
Lil Skies maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, UNITED KINGDOM. The audience leans heavily male (76%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 145,450 avg views per post; Instagram functions as the community touchpoint. Affinity with Palm Angels, True Religion, Zumiez makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 6,694,288 · Engagements 30,417 · Rate 0.5% Posts 241 · Views 171,488 · Avg Likes 29,764 · Avg Comments 783 · Avg Views 171,488 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 61% 25-34: 23% 13-17: 10% 35-44: 4% |
Largest: 18-24 (61%); next: 25-34 (23%) |
Gender Split |
Female: 24% Male: 76% Non-binary/Other: 0% |
Skews male (76%) |
Top Countries |
UNITED STATES (40%) BRAZIL (5%) UNITED KINGDOM (4%) CANADA (4%) POLAND (4%) |
Top regions: UNITED STATES (40%), BRAZIL (5%), UNITED KINGDOM (4%) |
Platform Engagement | Instagram: 23,578 avg likes/post · Tiktok: 145,450 avg views/post · Youtube: 26,038 avg views/post | Best reach: Tiktok 145,450 avg views; best engagement: Instagram 23,578 avg likes |
Top Brand Affinities
Palm Angels
True Religion
Zumiez
Champion
Amazon Music
Infiniti
SoundCloud
Kappa
American Eagle
Moncler
Supreme
Vivienne Westwood
Brand | Category | Score |
---|---|---|
Palm Angels | 19.19 | |
True Religion | 16.50 | |
Zumiez | 16.08 | |
Champion | 9.34 | |
Amazon Music | 7.24 | |
Infiniti | 6.13 | |
SoundCloud | 6.02 | |
Kappa | 5.92 | |
American Eagle | 5.85 | |
Moncler | 5.37 | |
Supreme | 5.18 | |
Vivienne Westwood | 5.13 | |
Alexander McQueen | 4.89 | |
Acura | 4.21 | |
Stüssy | 4.18 | |
Timberland | 4.11 | |
Kodak | 4.04 | |
Coach | 4.02 | |
Cartoon Network | 3.61 | |
Beats Electronics | 3.53 | |
Monster Beverage | 3.01 | |
Kylie Cosmetics | 2.83 | |
Vans | 2.79 | |
Hennessy | 2.72 | |
FashionNova | 2.71 | |
Lollapalooza | 2.64 | |
GAP | 2.60 | |
Lacoste | 2.52 | |
MTV | 2.44 | |
Urban Outfitters | 2.44 | |
NBA | 2.43 | |
Versace | 2.38 | |
Coachella | 2.34 | |
Carhartt | 2.27 | |
Chrysler | 2.26 | |
Dr. Martens | 2.22 | |
Forever 21 | 2.19 | |
Gucci | 2.15 | |
shein | 2.11 | |
Sprite | 2.04 | |
Nickelodeon | 2.03 | |
Dodge | 1.86 | |
Los Angeles Lakers | 1.86 | |
Michael Kors | 1.84 | |
Spotify Music | 1.83 | |
Polo Ralph Lauren | 1.78 | |
Balenciaga | 1.78 | |
Gymshark | 1.75 | |
Yves Saint Laurent | 1.74 | |
Nike | 1.74 |
Official Profiles
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LoginArtist: Lil Skies
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Artist Performace Report
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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
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