Lil Morty
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
977,462
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:04:47 UTC
Genres
Biography
Through years of experience and dedication to the art form, I have developed a unique voice that resonates with audiences seeking thoughtful and well-informed music criticism. Whether dissecting the latest chart-topping hits or exploring niche underground scenes, I approach each review with a fresh perspective and a commitment to providing valuable perspectives to my readers. My ultimate goal is to share the power and beauty of music through my writing, sparking meaningful conversations and fostering a greater appreciation for the diverse landscape of sounds that exist in the world.
Lil Morty builds repeat engagement among 18-24 & 25-34 audiences throughout RUSSIA, UKRAINE, UNITED STATES. With a heavily male (77%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (265,150 avg views per post), while Tiktok provides social proof in comments and saves. Affinities with Napapijri, Stone Island, DC Shoes point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 977,462 · Engagements 42,327 · Rate 4.3% Posts 115 · Views 273,827 · Avg Likes 40,154 · Avg Comments 371 · Avg Views 273,827 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 58% 25-34: 21% 13-17: 12% 35-44: 6% |
Largest: 18-24 (58%); next: 25-34 (21%) |
| Gender Split |
Female: 23% Male: 77% Non-binary/Other: 0% |
Skews male (77%) |
| Top Countries |
RUSSIA (53%) UKRAINE (23%) UNITED STATES (8%) SAUDI ARABIA (4%) BELARUS (3%) |
Top regions: RUSSIA (53%), UKRAINE (23%), UNITED STATES (8%) |
| Platform Engagement | Instagram: 17,340 avg likes/post · Tiktok: 265,150 avg views/post · Youtube: 8,677 avg views/post | Best reach: Tiktok 265,150 avg views; best engagement: Tiktok 22,650 avg likes |
Top Brand Affinities
Napapijri
Stone Island
DC Shoes
SkateSpot
Palm Angels
Auchan
Dr Pepper
Kappa
Champion
Angry Birds
Clash Royale
Counter-Strike
| Brand | Category | Score |
|---|---|---|
| Napapijri | 26.55 | |
| Stone Island | 19.50 | |
| DC Shoes | 13.52 | |
| SkateSpot | 13.36 | |
| Palm Angels | 12.35 | |
| Auchan | 10.97 | |
| Dr Pepper | 8.82 | |
| Kappa | 6.97 | |
| Champion | 6.33 | |
| Angry Birds | 6.01 | |
| Clash Royale | 5.96 | |
| Counter-Strike | 5.19 | |
| Supreme | 5.00 | |
| SoundCloud | 4.38 | |
| Moncler | 3.80 | |
| Stüssy | 3.70 | |
| The North Face | 3.62 | |
| Carhartt | 3.42 | |
| Monster Beverage | 3.16 | |
| Kodak | 3.04 | |
| Vans | 2.99 | |
| Gucci | 2.94 | |
| Bershka | 2.89 | |
| Tommy Hilfiger | 2.88 | |
| Balenciaga | 2.68 | |
| Beats Electronics | 2.57 | |
| Burger King | 2.42 | |
| Guess | 2.34 | |
| Dolce & Gabbana | 2.28 | |
| Reebok | 2.20 | |
| Transformers | 2.09 | |
| KENZO | 2.03 | |
| Sprite | 1.97 | |
| Rolls-Royce | 1.96 | |
| Polo Ralph Lauren | 1.94 | |
| Grand Theft Auto | 1.90 | |
| KFC | 1.88 | |
| Tomorrowland | 1.81 | |
| Versace | 1.71 | |
| Nike | 1.58 | |
| Adidas | 1.57 | |
| Bugatti | 1.57 | |
| Prada | 1.56 | |
| New Balance | 1.51 | |
| Puma | 1.40 | |
| Converse | 1.39 | |
| Xiaomi | 1.38 | |
| Coca-Cola | 1.31 | |
| Tesla Motors | 1.30 | |
| Burberry | 1.28 |
Official Profiles
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















