Lil Kayla
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
322,136
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:32:32 UTC
Genres
Biography
Despite being unsigned, Lil Kayla's personal experiences fuel her music and drive her success. As she continues to build her streaming numbers and perform live, Kayla's vision extends beyond music to creating opportunities for her community and loved ones.
Lil Kayla speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, COLOMBIA, UNITED KINGDOM. Composition is heavily female (82%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (18,300 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near True Religion, FashionNova, Benihana, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 322,136 · Engagements 5,752 · Rate 1.8% Posts 472 · Views 19,576 · Avg Likes 5,690 · Avg Comments 134 · Avg Views 19,576 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 61% 25-34: 23% 13-17: 11% 35-44: 4% |
Largest: 18-24 (61%); next: 25-34 (23%) |
| Gender Split |
Female: 82% Male: 18% Non-binary/Other: 0% |
Skews female (82%) |
| Top Countries |
UNITED STATES (91%) COLOMBIA (1%) UNITED KINGDOM (1%) MEXICO (1%) AUSTRALIA (1%) |
Top regions: UNITED STATES (91%), COLOMBIA (1%), UNITED KINGDOM (1%) |
| Platform Engagement | Instagram: 4,818 avg likes/post · Tiktok: 18,300 avg views/post · Youtube: 1,276 avg views/post | Best reach: Tiktok 18,300 avg views; best engagement: Instagram 4,818 avg likes |
Top Brand Affinities
True Religion
FashionNova
Benihana
Hennessy
Alexander McQueen
Lanvin
Steve Madden
Amazon Music
SoundCloud
Forever 21
UGG
Champion
| Brand | Category | Score |
|---|---|---|
| True Religion | 26.89 | |
| FashionNova | 16.17 | |
| Benihana | 15.91 | |
| Hennessy | 13.87 | |
| Alexander McQueen | 10.69 | |
| Lanvin | 9.19 | |
| Steve Madden | 8.05 | |
| Amazon Music | 7.58 | |
| SoundCloud | 6.46 | |
| Forever 21 | 5.85 | |
| UGG | 5.76 | |
| Champion | 5.63 | |
| Moncler | 5.45 | |
| shein | 5.37 | |
| iHeartRadio Music Awards | 5.02 | |
| ESPN | 4.61 | |
| Coach | 4.54 | |
| SheInside | 4.22 | |
| Fenty beauty | 4.12 | |
| Kodak | 3.62 | |
| Balenciaga | 3.48 | |
| MTV | 3.45 | |
| NBC | 3.27 | |
| Louis Vuitton | 3.23 | |
| Los Angeles Lakers | 2.97 | |
| Christian Louboutin | 2.93 | |
| Beats Electronics | 2.89 | |
| Anastasia Beverly Hills | 2.88 | |
| Versace | 2.85 | |
| TOM FORD | 2.76 | |
| Dolce & Gabbana | 2.75 | |
| Spotify Music | 2.75 | |
| Marc Jacobs | 2.58 | |
| Urban Outfitters | 2.56 | |
| NFL | 2.55 | |
| Supreme | 2.53 | |
| Prada | 2.51 | |
| Gucci | 2.49 | |
| Burberry | 2.40 | |
| Victoria's Secret | 2.37 | |
| Lululemon Athletica | 2.36 | |
| Tarte Cosmetics | 2.32 | |
| Coachella | 2.28 | |
| NBA | 2.27 | |
| Sprite | 2.26 | |
| Yves Saint Laurent | 2.25 | |
| Paramount Pictures | 2.25 | |
| Fendi | 2.23 | |
| GIVENCHY | 2.21 | |
| Sneakerhead | 2.11 |
Official Profiles
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















