Lil Gnar

Lil Gnar — hip-hop & rap artist from US.

Atlanta-based artist Gnar, initially known for his skateboarding skills, transitioned into a successful rap career with the release of his mixtape Gnar Lif3 in…

Influence: 58.79% Fanbase: 42.13% Trending: 67.12% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Palm Angels • 44.12% • Very Strong

As of 2025-09-09

1,671,510

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 12:29:45 UTC

Genres

hip-hop & raptrapatl hip hopmelodic raphip-hop/rapunderground hip hopvapor trapdark trapcontemporary hip hophip hop

Biography

Atlanta-based artist Gnar, initially known for his skateboarding skills, transitioned into a successful rap career with the release of his mixtape Gnar Lif3 in 2018, just a year after signing a major-label recording contract. Formerly known as Lil Gnar, he gained recognition in 2017 with the track "Ride Wit Da Fye" and quickly garnered interest from Capitol, leading to collaborations with artists like Lil Skies and IDK on his debut mixtape.

Blending his passion for skateboarding with a newfound love for rap, Gnar's music features a mix of intense yet low-key material, often infused with an aggressive rock edge. His swift rise in the music industry saw him dropping the "Lil" from his name and releasing a series of successful singles like "Life on Fire" and "Death Note" in the following year. With a unique style and collaborations with notable artists like Travis Barker and Zillakami, Gnar continues to make waves in the rap scene.

Top Brand Affinities

Report Date: 2025-09-09

Lil Gnar commands interest from 18-24 & 25-34 audiences in UNITED STATES, POLAND, BRAZIL. With a heavily male (86%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (904,770 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Palm Angels, True Religion, Spinrilla points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lil Gnar score 10.26% — Very Strong bucket.

Brand: Palm AngelsBrand: True ReligionBrand: Spinrilla

Followers:1,671,510

Engagements:171,531

Rate:10.3%

Posts:283

Avg Likes:171,524

Avg Comments:1,200

Avg Views:962,121

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,671,510 · Engagements 171,531 · Rate 10.3% Posts 283 · Views 962,121 · Avg Likes 171,524 · Avg Comments 1,200 · Avg Views 962,121	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 58% 25-34: 28% 13-17: 8% 35-44: 5%	Largest: 18-24 (58%); next: 25-34 (28%)
Gender Split	Female: 14% Male: 86% Non-binary/Other: 0%	Skews male (86%)
Top Countries	UNITED STATES (34%) POLAND (6%) BRAZIL (6%) RUSSIA (5%) NIGERIA (4%)	Top regions: UNITED STATES (34%), POLAND (6%), BRAZIL (6%)
Platform Engagement	Instagram: 111,468 avg likes/post · Tiktok: 904,770 avg views/post · Youtube: 57,351 avg views/post	Best reach: Tiktok 904,770 avg views; best engagement: Instagram 111,468 avg likes

Top Brand Affinities

Palm Angels

Score: 44.12

True Religion

Score: 37.93

Spinrilla

Score: 21.76

Marni

Score: 15.32

Champion

Score: 14.33

SoundCloud

Score: 12.97

Maison Margiela

Score: 11.78

New Era

Score: 11.50

Alexander Wang

Score: 10.72

Moncler

Score: 10.29

DC Shoes

Score: 9.55

Supreme

Score: 8.53

Brand	Category	Score
Palm Angels		44.12
True Religion		37.93
Spinrilla		21.76
Marni		15.32
Champion		14.33
SoundCloud		12.97
Maison Margiela		11.78
New Era		11.50
Alexander Wang		10.72
Moncler		10.29
DC Shoes		9.55
Supreme		8.53
JACQUEMUS		7.90
Kodak		7.68
Alexander McQueen		7.49
Stone Island		7.01
Timberland		6.93
Kappa		6.80
Carhartt		6.51
Vivienne Westwood		5.62
iHeartRadio Music Awards		5.54
Beats Electronics		5.33
Coach		4.40
Hennessy		4.33
Ableton		4.30
Nice Kicks		4.29
Stüssy		4.28
Philips		4.23
New Balance		4.21
Versace		3.77
Gucci		3.75
Ferragamo		3.65
Monster Beverage		3.59
Balenciaga		3.56
Vans		3.41
Spotify Music		3.35
Christian Louboutin		3.32
BALMAIN		3.28
Dr. Martens		3.19
Polo Ralph Lauren		3.04
ESPN		2.98
Fenty beauty		2.97
Louis Vuitton		2.94
Sneakerhead		2.85
shein		2.70
The North Face		2.66
Sprite		2.66
MTV		2.66
Urban Outfitters		2.65
Los Angeles Lakers		2.65