Lido Pimienta

Lido Pimienta — alternative artist from CO.

Canadian-Colombian singer Lido Pimienta embodies a complex fusion of identities that traverse Afro, Indigenous, punk, and traditional influences. Her music, as…

Influence: 52.99% Fanbase: 25.75% Trending: 66.62% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 13.45% • Very Strong

As of 2025-09-09

170,627

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 20:33:28 UTC

Genres

alternativealternativedeep latin alternativelatincanadian latinlatintronicalatinother latin music

Biography

Canadian-Colombian singer Lido Pimienta embodies a complex fusion of identities that traverse Afro, Indigenous, punk, and traditional influences. Her music, as described by The Globe and Mail, encapsulates a bold and confrontational spirit that challenges existing power structures while honoring her cultural heritage with a mix of defiance and nostalgia. Pimienta's latest album, "Miss Colombia," elevates her unique sound by blending electronica and cumbia, following the success of her previous works, "Color" and the Polaris Prize-winning "La Papessa." Produced by Matt Smith, also known as Prince Nifty, this album showcases Pimienta's understated brilliance and sets the stage for further artistic breakthroughs.

Top Brand Affinities

Report Date: 2025-09-09

Lido Pimienta engages 25-34 & 18-24 audiences with repeatable results in COLOMBIA, UNITED STATES, BRAZIL. The fan base skews heavily female (60%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (9,591 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Mixcloud, Scotiabank, Ableton, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lido Pimienta score 0.68% — Low bucket.

Brand: MixcloudBrand: ScotiabankBrand: Ableton

Followers:170,627

Engagements:1,166

Rate:0.7%

Posts:3,711

Avg Likes:1,119

Avg Comments:20

Avg Views:10,900

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 170,627 · Engagements 1,166 · Rate 0.7% Posts 3,711 · Views 10,900 · Avg Likes 1,119 · Avg Comments 20 · Avg Views 10,900	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 41% 18-24: 40% 35-44: 11% 13-17: 4%	Largest: 25-34 (41%); next: 18-24 (40%)
Gender Split	Female: 60% Male: 40% Non-binary/Other: 0%	Skews female (60%)
Top Countries	COLOMBIA (25%) UNITED STATES (14%) BRAZIL (7%) CANADA (7%) ARGENTINA (6%)	Top regions: COLOMBIA (25%), UNITED STATES (14%), BRAZIL (7%)
Platform Engagement	Instagram: 636 avg likes/post · Tiktok: 9,591 avg views/post · Youtube: 1,309 avg views/post	Best reach: Tiktok 9,591 avg views; best engagement: Instagram 636 avg likes

Top Brand Affinities

Mixcloud

Score: 13.45

Scotiabank

Score: 12.66

Ableton

Score: 10.80

LATAM

Score: 10.57

Jean Paul Gaultier

Score: 10.43

Borderlands

Score: 8.66

Movistar

Score: 8.44

Suavecito

Score: 8.21

Amazon Music

Score: 7.72

Cafecito

Score: 7.72

Atmos

Score: 7.28

Spotify Music

Score: 5.76

Brand	Category	Score
Mixcloud		13.45
Scotiabank		12.66
Ableton		10.80
LATAM		10.57
Jean Paul Gaultier		10.43
Borderlands		8.66
Movistar		8.44
Suavecito		8.21
Amazon Music		7.72
Cafecito		7.72
Atmos		7.28
Spotify Music		5.76
Loewe		4.46
Lollapalooza		4.43
Kickstarter		4.42
Kodak		4.32
SoundCloud		4.29
Prismacolor		4.17
Oculus		3.99
Coachella		3.88
Tinder		3.34
Polaroid		3.32
Fujifilm		3.20
Showtime		3.09
Pantone Inc		2.90
Vogue		2.75
Airbnb		2.68
Paypal		2.67
Paramount Pictures		2.57
MTV		2.55
Nickelodeon		2.48
Faber-Castell		2.48
Dr. Martens		2.46
Beats Electronics		2.35
Fenty beauty		2.13
Pixar		2.12
Skoda		2.02
Jaguar		1.98
Budweiser		1.82
Adobe		1.82
CBS		1.65
Amazon		1.61
Versace		1.55
CBS Television Studios		1.53
Lush		1.53
Guess		1.52
Cartier		1.49
Urban Decay Cosmetics		1.44
Netflix		1.33
Costco		1.32