
理想混蛋
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
352,450
Social Media Followers
00:00:00
Hours Airplay
Biography
The band has been recognized with nominations for Best New Artist at the 32nd Golden Melody Awards and awards such as KKBOX's Artist of the Year, Hito's Campus Popular Band, and Hit FM's Audience Favorite Love Song.
理想混蛋 maintains consistent pull among 18-24 & 25-34 audiences across TAIWAN, MALAYSIA, HONG KONG SAR CHINA. The audience leans male-leaning (53%), so brand cues around style and status perform well. The clearest reach is on Youtube with 8,540 avg views per post; Instagram functions as the community touchpoint. Affinity with China Airlines, Rakuten, 7-Eleven makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 352,450 · Engagements 5,245 · Rate 1.5% Posts 1,028 · Views 8,540 · Avg Likes 5,222 · Avg Comments 61 · Avg Views 8,540 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 62% 25-34: 25% 13-17: 9% 35-44: 3% |
Largest: 18-24 (62%); next: 25-34 (25%) |
Gender Split |
Female: 47% Male: 53% Non-binary/Other: 0% |
Skews male (53%) |
Top Countries |
TAIWAN (89%) MALAYSIA (3%) HONG KONG SAR CHINA (3%) UNITED STATES (2%) SINGAPORE (2%) |
Top regions: TAIWAN (89%), MALAYSIA (3%), HONG KONG SAR CHINA (3%) |
Platform Engagement | Instagram: 4,835 avg likes/post · Youtube: 8,540 avg views/post | Best reach: Youtube 8,540 avg views; best engagement: Instagram 4,835 avg likes |
Top Brand Affinities
China Airlines
Rakuten
7-Eleven
Paul Smith
Costco
Summit Entertainment
Dyson
UNIQLO
Loewe
UberEATS
Fujifilm
Innisfree
Brand | Category | Score |
---|---|---|
China Airlines | 56.12 | |
Rakuten | 21.33 | |
7-Eleven | 14.34 | |
Paul Smith | 9.80 | |
Costco | 8.64 | |
Summit Entertainment | 8.27 | |
Dyson | 7.43 | |
UNIQLO | 7.27 | |
Loewe | 6.60 | |
UberEATS | 6.52 | |
Fujifilm | 6.15 | |
Innisfree | 5.83 | |
Kodak | 4.82 | |
Shake Shack | 4.76 | |
Snoopy And The Peanuts Gang | 4.51 | |
Pokemon Go | 3.55 | |
New Balance | 3.37 | |
ASUS | 3.23 | |
IKEA | 3.19 | |
Petronas | 3.13 | |
Pizza Hut | 2.89 | |
Stüssy | 2.76 | |
Fila | 2.70 | |
Tesco | 2.34 | |
GAP | 2.32 | |
Boeing | 2.22 | |
Dr. Martens | 2.04 | |
Starbucks | 2.03 | |
Sony | 1.93 | |
Tiffany & Co | 1.90 | |
KENZO | 1.83 | |
Spotify Music | 1.80 | |
OREO | 1.80 | |
Pokemon | 1.64 | |
Snapseed | 1.52 | |
KitKat | 1.49 | |
GoPro | 1.45 | |
Converse | 1.44 | |
KFC | 1.41 | |
Lego | 1.40 | |
Airbnb | 1.39 | |
Pixar | 1.29 | |
Puma | 1.20 | |
Netflix | 1.17 | |
Walt Disney | 1.14 | |
Apple | 1.13 | |
Lexus | 1.12 | |
Nikon | 1.11 | |
The Olympic Games | 1.11 | |
Levi's | 1.10 |
Official Profiles
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LoginArtist: 理想混蛋
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Total Streams
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Radio Spins (2025-09-10)
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Artist Performace Report
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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
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