Letherette

Letherette — r&b, funk & soul artist from GB.

Hailing from Wolverhampton, England, Letherette is a dynamic production duo consisting of Andy Harber and Richard Roberts. They skillfully blend house,…

Influence: 54.28% Fanbase: 29.42% Trending: 66.71% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 128.50% • Very Strong

As of 2025-09-08

17,440

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 16:50:41 UTC

Genres

r&b, funk & soulindie soulelectronicelectronicfuture bassvapor twitchfuture garagewonkyhousedanceother electronic music

Biography

Hailing from Wolverhampton, England, Letherette is a dynamic production duo consisting of Andy Harber and Richard Roberts. They skillfully blend house, electro, and hip-hop influences to create a sophisticated sound reminiscent of artists like J Dilla and Daft Punk. The duo, who have been friends since childhood and started making music together in 2003, released their early work on Hotep before signing with Ninja Tune. Their self-titled debut album in 2013 showcased their eclectic style, and subsequent releases like Last Night on the Planet in 2016 saw them exploring hip-hop and downtempo territories with collaborations from various artists.

Part of the Artists' Valley collective alongside Bibio's Stephen Wilkinson, Letherette has established a strong presence in the electronic music scene. Their Ninja Tune debut, the Featurette EP, marked a significant milestone in their career, followed by a series of mixes and remixes that further showcased their versatility. With a focus on blending genres and collaborating with diverse musicians, Letherette continues to push boundaries and evolve their sound, attracting a dedicated following of fans and critics alike.

Top Brand Affinities

Report Date: 2025-09-08

Letherette builds repeat engagement among 25-34 & 18-24 audiences throughout UNITED STATES, BRAZIL, UNITED KINGDOM. With a heavily male (69%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (1,269 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Mixcloud, MOOG, Ableton point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Letherette score 1.93% — Moderate bucket.

Brand: MixcloudBrand: MOOGBrand: Ableton

Followers:17,440

Engagements:336

Rate:1.9%

Posts:774

Avg Likes:333

Avg Comments:17

Avg Views:1,269

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 17,440 · Engagements 336 · Rate 1.9% Posts 774 · Views 1,269 · Avg Likes 333 · Avg Comments 17 · Avg Views 1,269	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 33% 35-44: 17% 45-64: 6%	Largest: 25-34 (42%); next: 18-24 (33%)
Gender Split	Female: 31% Male: 69% Non-binary/Other: 0%	Skews male (69%)
Top Countries	UNITED STATES (37%) BRAZIL (9%) UNITED KINGDOM (7%) FRANCE (5%) GERMANY (4%)	Top regions: UNITED STATES (37%), BRAZIL (9%), UNITED KINGDOM (7%)
Platform Engagement	Instagram: 298 avg likes/post · Youtube: 1,269 avg views/post	Best reach: Youtube 1,269 avg views; best engagement: Instagram 298 avg likes

Top Brand Affinities

Mixcloud

Score: 128.50

MOOG

Score: 103.12

Ableton

Score: 79.33

Akai

Score: 68.59

Launchpad

Score: 28.55

Pioneer

Score: 24.97

SoundCloud

Score: 21.31

Beats Electronics

Score: 18.15

Akg

Score: 17.47

Pro Tools

Score: 16.79

Amazon Music

Score: 11.11

Atmos

Score: 10.27

Brand	Category	Score
Mixcloud		128.50
MOOG		103.12
Ableton		79.33
Akai		68.59
Launchpad		28.55
Pioneer		24.97
SoundCloud		21.31
Beats Electronics		18.15
Akg		17.47
Pro Tools		16.79
Amazon Music		11.11
Atmos		10.27
Spotify Music		9.38
Tate Modern		7.61
Tekken		7.50
Carhartt		7.21
Sega		6.53
Stüssy		6.45
Selfridges		6.36
Kodak		6.07
Warner Bros		5.24
Coachella		5.23
Rockstar Games		4.81
Fujifilm		4.46
Kickstarter		4.03
Final Fantasy		3.90
Philips		3.75
Polaroid		3.73
BBC		3.65
Lollapalooza		3.50
Leica		3.34
Olympus		3.28
New Balance		3.28
Tomorrowland		3.12
Gundam		3.00
Sneakerhead		2.95
Panasonic		2.95
Hennessy		2.93
Showtime		2.77
Matrix		2.76
Garnier		2.74
Columbia Pictures		2.66
MTV		2.63
Lush		2.60
Nintendo		2.60
Urban Outfitters		2.59
Microsoft		2.59
Adobe		2.59
ASOS		2.56
Red Bull		2.51