Les Gordon

Les Gordon — pop artist from FR.

Les Gordon, the project of French artist Marc Mifune, debuted in 2013 at the Transmusicale as Stromae's opening act. With his EPs "Saisons," "Les Cheveux…

Influence: 51.39% Fanbase: 26.88% Trending: 63.65% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Accor Hotels • 64.12% • Very Strong

As of 2025-09-08

18,655

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:06:03 UTC

Genres

popfrench indie popelectronicnew french touchtropical housefrench indietronica

Biography

Les Gordon, the project of French artist Marc Mifune, debuted in 2013 at the Transmusicale as Stromae's opening act. With his EPs "Saisons," "Les Cheveux Longs," and later "Abyss" and "Atlas" released by Kitsuné in 2016, Les Gordon quickly gained recognition, culminating in the 2018 album "LA" with Sony Arista. Influenced by UK's alternative music scene and artists like Radiohead and Gold Panda, Les Gordon's signature sound blends cut voices, melancholic guitars, and sharp beats. As a skilled producer, he has collaborated on tracks like "Écrire" with Diabi for Nekfeu and "Lundi Méchant" with Guillaume Poncelet for Gaël Faye.

Les Gordon's journey from playing alongside Madeon and Fauve to signing with Allo Floride and Kitsuné showcases his rapid rise in the music industry. His debut album "LA" received widespread acclaim, notably for the single "Lantern," which amassed millions of streams. Drawing inspiration from a range of artists like Boards of Canada and Nils Frahms, Les Gordon's music is characterized by innovative sampling techniques and a unique blend of electronic and organic elements. Beyond his solo work, his collaborations with other artists, such as Nekfeu and Gaël Faye, demonstrate his versatility as a producer and beat-maker in the contemporary music landscape.

Top Brand Affinities

Report Date: 2025-09-08

Les Gordon converts attention from 18-24 & 25-34 audiences across FRANCE, UNITED STATES, INDIA. Audience shape is heavily male (59%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 1,721 avg views per post, with supportive conversation on Instagram. Shared audience with Accor Hotels, Fnac, Akai underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Les Gordon score 0.78% — Low bucket.

Brand: Accor HotelsBrand: FnacBrand: Akai

Followers:18,655

Engagements:145

Rate:0.8%

Posts:567

Avg Likes:141

Avg Comments:23

Avg Views:1,721

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 18,655 · Engagements 145 · Rate 0.8% Posts 567 · Views 1,721 · Avg Likes 141 · Avg Comments 23 · Avg Views 1,721	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 53% 25-34: 33% 35-44: 7% 13-17: 6%	Largest: 18-24 (53%); next: 25-34 (33%)
Gender Split	Female: 41% Male: 59% Non-binary/Other: 0%	Skews male (59%)
Top Countries	FRANCE (47%) UNITED STATES (11%) INDIA (6%) CANADA (3%) BELGIUM (2%)	Top regions: FRANCE (47%), UNITED STATES (11%), INDIA (6%)
Platform Engagement	Instagram: 101 avg likes/post · Youtube: 1,721 avg views/post	Best reach: Youtube 1,721 avg views; best engagement: Instagram 101 avg likes

Top Brand Affinities

Accor Hotels

Score: 64.12

Fnac

Score: 55.50

Akai

Score: 38.19

Ableton

Score: 35.44

Ricard

Score: 34.37

Zadig Voltaire

Score: 30.44

Monoprix

Score: 29.22

Launchpad

Score: 28.91

MOOG

Score: 28.71

Galeries Lafayette

Score: 27.30

Air France

Score: 17.16

Sandro

Score: 16.64

Brand	Category	Score
Accor Hotels		64.12
Fnac		55.50
Akai		38.19
Ableton		35.44
Ricard		34.37
Zadig Voltaire		30.44
Monoprix		29.22
Launchpad		28.91
MOOG		28.71
Galeries Lafayette		27.30
Air France		17.16
Sandro		16.64
Longchamp		14.93
Garnier		14.32
Mixcloud		13.13
Amazon Music		12.71
Montblanc		12.20
Vichy		11.04
Jean Paul Gaultier		10.14
Pro Tools		9.75
Sennheiser		8.90
Evian		8.58
SoundCloud		8.10
Pioneer		7.86
JACQUEMUS		7.53
PLAYMOBIL		7.16
Bose		7.08
Décathlon		7.04
Lollapalooza		6.65
Kodak		6.56
Tate Modern		6.36
Cartier		5.45
Guerlain		5.40
Spotify Music		5.23
Polaroid		4.28
Urban Outfitters		4.17
Citroen		4.07
Nixon		4.07
Leica		4.06
Elle Magazine		4.02
A Game of Tones		4.02
Fujifilm		3.85
NBC		3.54
Summit Entertainment		3.52
Renault		3.52
Carhartt		3.51
Beats Electronics		3.44
Coachella		3.35
Airbnb		3.23
KENZO		3.08