Leonardo Aguilar

Leonardo Aguilar

Country: MX | Gender: male

Influence: 54.12% Fanbase: 29.69% Trending: 66.34% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Univision • 24.56% • Very Strong

As of 2025-09-09

1,656,625

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 20:29:38 UTC

Genres

latinnuevo regional mexicanoregional mexican music

Biography

Leonardo Aguilar, nacido en la Ciudad de México en 1999, es un cantante y compositor mexicano de tercera generación. Demostró su talento como compositor con su tema "Tu Mendigo Recuerdo", que cuenta con más de 3 millones de visitas en YouTube. A pesar de su corta edad, ha demostrado una madurez artística en sus presentaciones en México y Estados Unidos, donde ha sido reconocido y aplaudido.

Parte de la gira de su padre desde hace tres años, Leonardo Aguilar ha sido nominado a los Latin Grammy por su álbum "Gallo Fino" y la canción "Compromiso Descartado". Ha tenido la oportunidad de cantar los himnos nacionales de Estados Unidos y México en eventos importantes, siendo ovacionado por personalidades destacadas en ambos casos.

Leonardo Aguilar Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Leonardo Aguilar draws 18-24 & 25-34 audiences and holds attention in MEXICO, UNITED STATES, COLOMBIA. The skew is heavily female (58%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 6,900 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Univision, Ariat, Cafecito makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Leonardo Aguilar score 0.75%Low bucket.
Brand: UnivisionBrand: AriatBrand: Cafecito
Followers:1,656,625
Engagements:12,412
Rate:0.7%
Posts:1,244
Views:6,900
Avg Likes:12,366
Avg Comments:447
Avg Views:6,900

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 1,656,625 · Engagements 12,412 · Rate 0.7%
Posts 1,244 · Views 6,900 · Avg Likes 12,366 · Avg Comments 447 · Avg Views 6,900
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 50%
25-34: 33%
35-44: 10%
13-17: 6%
Largest: 18-24 (50%); next: 25-34 (33%)
Gender Split Female: 58%
Male: 42%
Non-binary/Other: 0%
Skews female (58%)
Top Countries MEXICO (63%)
UNITED STATES (20%)
COLOMBIA (5%)
GUATEMALA (2%)
CHILE (2%)
Top regions: MEXICO (63%), UNITED STATES (20%), COLOMBIA (5%)
Platform Engagement Instagram: 11,678 avg likes/post · Youtube: 6,900 avg views/post Best reach: Youtube 6,900 avg views; best engagement: Instagram 11,678 avg likes

Top Brand Affinities

Univision
Score: 24.56
Ariat
Score: 16.65
Cafecito
Score: 8.61
Suavecito
Score: 7.19
Milani Cosmetics
Score: 5.97
BH Cosmetics
Score: 5.93
Mary Kay
Score: 4.12
VidaSana
Score: 3.98
OLD NAVY
Score: 3.79
Verizon
Score: 3.61
Mitsubishi
Score: 3.22
Benefit Cosmetics
Score: 3.16
Brand Category Score
Univision 24.56
Ariat 16.65
Cafecito 8.61
Suavecito 7.19
Milani Cosmetics 5.97
BH Cosmetics 5.93
Mary Kay 4.12
VidaSana 3.98
OLD NAVY 3.79
Verizon 3.61
Mitsubishi 3.22
Benefit Cosmetics 3.16
Colgate 3.11
Anastasia Beverly Hills 2.44
Kylie Cosmetics 2.29
shein 2.27
Pic Collage 2.18
Too Faced Cosmetics 2.13
SheInside 2.10
Forever 21 1.98
Costco 1.98
Los Angeles Lakers 1.85
FashionNova 1.82
Paramount Pictures 1.71
Walt Disney 1.69
Fenty beauty 1.66
Guess 1.66
Microsoft 1.65
Herbalife 1.64
Sephora 1.56
NYX Cosmetics 1.54
Chipotle Mexican Grill 1.50
Bellagio 1.49
Gymshark 1.48
Vogue 1.48
Chevrolet 1.45
Urban Decay Cosmetics 1.34
Pepsi 1.29
Tarte Cosmetics 1.28
Target 1.27
Oakley 1.26
Maybelline 1.26
H&M 1.15
Pixar 1.15
Coachella 1.13
Spotify Music 1.11
Dodge 1.08
Walmart 1.05
MAC Cosmetics 1.05
Balenciaga 1.03

Official Profiles

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Artist: Leonardo Aguilar

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

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