Leona Lewis

Leona Lewis

Country: GB | Gender: female

Influence: 70.64% Fanbase: 66.24% Trending: 72.85% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

ITV • 21.64% • Very Strong

As of 2025-09-09

3,300,480

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 09:35:14 UTC

Genres

popdance poppoppost-teen popneo mellowtalent showr&b, funk & soulurban contemporarybritish souleuropeaneuropop

Biography

Leona Lewis, born in London, gained fame after winning the U.K. music competition The X Factor in 2006. Her debut album, Spirit, released in 2007, featuring the hit single "Bleeding Love," sold over seven million copies worldwide. Despite subsequent releases such as Echo in 2009 and Glassheart in 2012, Lewis did not match the success of her debut.

After signing with various labels and releasing albums like I Am in 2015, Lewis continued her music career. She also ventured into theater, starring in a Broadway revival of Cats in 2016. Throughout her career, Lewis has maintained a dedicated fan base, although she did not replicate the massive success of her early years.

Leona Lewis Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Leona Lewis converts attention from 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, UNITED KINGDOM. Audience shape is heavily female (66%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 271,950 avg views per post, with supportive conversation on Instagram. Shared audience with ITV, Marks & Spencer, Sainsbury's underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Leona Lewis score 0.92%Low bucket.
Brand: ITVBrand: Marks & SpencerBrand: Sainsbury's
Followers:3,300,480
Engagements:30,273
Rate:0.9%
Posts:407
Views:273,504
Avg Likes:28,421
Avg Comments:553
Avg Views:273,504

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 3,300,480 · Engagements 30,273 · Rate 0.9%
Posts 407 · Views 273,504 · Avg Likes 28,421 · Avg Comments 553 · Avg Views 273,504
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 47%
25-34: 35%
35-44: 9%
13-17: 5%
Largest: 18-24 (47%); next: 25-34 (35%)
Gender Split Female: 66%
Male: 34%
Non-binary/Other: 0%
Skews female (66%)
Top Countries UNITED STATES (26%)
BRAZIL (8%)
UNITED KINGDOM (7%)
PHILIPPINES (5%)
FRANCE (3%)
Top regions: UNITED STATES (26%), BRAZIL (8%), UNITED KINGDOM (7%)
Platform Engagement Instagram: 16,878 avg likes/post · Tiktok: 271,950 avg views/post · Youtube: 1,554 avg views/post Best reach: Tiktok 271,950 avg views; best engagement: Instagram 16,878 avg likes

Top Brand Affinities

ITV
Score: 21.64
Marks & Spencer
Score: 18.50
Sainsbury's
Score: 18.07
SUSHISAMBA
Score: 15.30
ASDA
Score: 15.27
Selfridges
Score: 14.18
Waitrose
Score: 13.29
All Saints
Score: 11.02
Beauty Bay
Score: 10.97
Nasty Gal
Score: 10.23
River Island
Score: 9.42
Amazon Music
Score: 8.48
Brand Category Score
ITV 21.64
Marks & Spencer 18.50
Sainsbury's 18.07
SUSHISAMBA 15.30
ASDA 15.27
Selfridges 14.18
Waitrose 13.29
All Saints 11.02
Beauty Bay 10.97
Nasty Gal 10.23
River Island 9.42
Amazon Music 8.48
Woolworths 8.07
MISSGUIDED 7.76
H&M Home 7.33
Next 7.22
Barbie 6.79
ALDI 6.06
ASOS 5.96
boohoo 5.69
Smashbox 4.45
Bershka 4.35
Fenty beauty 4.30
NBC 3.99
Estee Lauder 3.92
Kiko 3.85
Pull&Bear 3.85
Primark 3.80
Urban Outfitters 3.67
Tesco 3.53
Opi 3.42
TOM FORD 3.34
Hilton 3.32
Lush 3.29
Stradivarius 3.28
Benefit Cosmetics 3.21
Harrods 3.21
Kylie Cosmetics 3.20
Urban Decay Cosmetics 3.20
Showtime 3.14
Lindt 3.14
Baileys 3.10
Mulberry 3.08
Topshop 3.04
BALMAIN 3.04
Cadbury 3.01
Michael Kors 2.98
Christian Louboutin 2.94
FashionNova 2.93
MTV 2.88

Official Profiles

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Artist: Leona Lewis

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Leona Lewis today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-27)

Total: 11,682,837

PLATFORM TOTAL %
Spotify Spotify 8,270,684 70.79%
Last.fm Last.fm 2,418,532 20.70%
Pandora Pandora 972,916 8.33%
Audiomack Audiomack 20,705 0.18%
Anghami Anghami 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-08 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2025-12-11 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2025-12-13 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2025-12-14 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2025-12-15 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2025-12-18 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2025-12-20 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2025-12-21 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2025-12-22 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2025-12-25 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2025-12-27 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2025-12-28 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2025-12-29 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2025-12-31 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2026-01-01 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2026-01-03 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States
2026-01-04 03:00 UTC Leona Lewis Voltaire Belle de Nuit Las Vegas, United States

Trending Artist