LÉON
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
311,756
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:09:45 UTC
Genres
Biography
LÉON indexes high with fans in the 18-24 range in UNITED STATES, SWEDEN, BRAZIL. The skew is heavily female (63%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 162,839 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Glossier, Ericsson, Madewell, making streetwear, music platforms, and lifestyle products a natural test bed. Choose LÉON when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 311,756 · Engagements 13,798 · Rate 4.4% Posts 202 · Views 162,839 · Avg Likes 13,687 · Avg Comments 294 · Avg Views 162,839 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 55% 25-34: 30% 13-17: 8% 35-44: 6% |
Largest: 18-24 (55%); next: 25-34 (30%) |
| Gender Split |
Female: 63% Male: 37% Non-binary/Other: 0% |
Skews female (63%) |
| Top Countries |
UNITED STATES (22%) SWEDEN (20%) BRAZIL (10%) PAPUA NEW GUINEA (8%) UNITED KINGDOM (6%) |
Top regions: UNITED STATES (22%), SWEDEN (20%), BRAZIL (10%) |
| Platform Engagement | Instagram: 11,166 avg likes/post · Tiktok: 0 avg views/post · Youtube: 162,839 avg views/post | Best reach: Youtube 162,839 avg views; best engagement: Instagram 11,166 avg likes |
Top Brand Affinities
Glossier
Ericsson
Madewell
Nasty Gal
Free People
J.Crew
Amazon Music
REVOLVE
Lollapalooza
Coachella
Anthropologie
Urban Outfitters
| Brand | Category | Score |
|---|---|---|
| Glossier | 17.56 | |
| Ericsson | 15.67 | |
| Madewell | 15.23 | |
| Nasty Gal | 12.45 | |
| Free People | 11.27 | |
| J.Crew | 10.86 | |
| Amazon Music | 10.67 | |
| REVOLVE | 9.93 | |
| Lollapalooza | 9.67 | |
| Coachella | 8.20 | |
| Anthropologie | 7.98 | |
| Urban Outfitters | 7.50 | |
| JACQUEMUS | 6.38 | |
| Gillette | 5.37 | |
| Verizon | 5.26 | |
| ASOS | 5.12 | |
| Ableton | 4.85 | |
| Oculus | 4.76 | |
| Pacific Northwest Wonderland | 4.60 | |
| Coors | 4.52 | |
| Spotify Music | 4.52 | |
| iHeartRadio Music Awards | 4.42 | |
| Steve Madden | 4.30 | |
| Target | 4.12 | |
| Coach | 4.11 | |
| Dr. Martens | 4.01 | |
| American Eagle | 3.88 | |
| NBC | 3.83 | |
| Summit Entertainment | 3.77 | |
| Paramount Pictures | 3.66 | |
| Showtime | 3.66 | |
| OLD NAVY | 3.63 | |
| Airbnb | 3.41 | |
| NORDSTROM | 3.39 | |
| Lululemon Athletica | 3.38 | |
| Budweiser | 3.34 | |
| MTV | 3.15 | |
| Guinness | 3.11 | |
| Polaroid | 3.10 | |
| Abercrombie & Fitch | 3.05 | |
| Tinder | 3.03 | |
| Topshop | 2.92 | |
| Garnier | 2.92 | |
| SoundCloud | 2.90 | |
| Aperol | 2.75 | |
| Busch | 2.69 | |
| Fenty beauty | 2.63 | |
| Marc Jacobs | 2.54 | |
| Sunnies Studios | 2.54 | |
| TOM FORD | 2.44 |
Official Profiles
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LoginArtist: LÉON
The map shows every radio station that aired LÉON today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams (2025-09-25)
Total: 3,440,461
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
|
1,875,993 | 54.53% |
| [+] |
|
1,136,057 | 33.02% |
| [+] |
|
405,575 | 11.79% |
| [+] |
|
17,838 | 0.52% |
| [+] |
|
4,998 | 0.15% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
| [+] |
|
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-13 03:00 UTC | LÉON | Cirque Royal | Brussels, Belgium | |
| 2026-01-18 04:00 UTC | LÉON | THEATRE MUNICIPAL LE COLISEE | Lens, France | |
| 2026-03-22 03:00 UTC | LÉON | Bonlieu Scène Nationale | Annecy, France |















