Leiva
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
967,123
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:09:36 UTC
Genres
Biography
Además de recibir premios y reconocimientos, Leiva ha colaborado con artistas como Joaquín Sabina y formado proyectos como The Guapos. En 2025, lanzará su nuevo álbum Gigante, con el primer sencillo del mismo nombre ya disponible. Su constante evolución y compromiso con la música lo mantienen como una figura influyente en la escena musical actual.
Leiva connects with 18-24 & 25-34 audiences and shows durable traction across SPAIN, MEXICO, ARGENTINA. With a male-leaning (51%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 202,373 avg views per post; Instagram adds dependable engagement depth. Overlap with El Corte Ingles, Estrella Galícia, Parfois highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Leiva moves culture in the exact lanes many lifestyle marketers need.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 967,123 · Engagements 21,471 · Rate 2.2% Posts 1,011 · Views 202,373 · Avg Likes 21,397 · Avg Comments 394 · Avg Views 202,373 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 47% 25-34: 35% 35-44: 10% 13-17: 5% |
Largest: 18-24 (47%); next: 25-34 (35%) |
| Gender Split |
Female: 49% Male: 51% Non-binary/Other: 0% |
Skews male (51%) |
| Top Countries |
SPAIN (53%) MEXICO (15%) ARGENTINA (7%) COLOMBIA (5%) ECUADOR (4%) |
Top regions: SPAIN (53%), MEXICO (15%), ARGENTINA (7%) |
| Platform Engagement | Instagram: 20,064 avg likes/post · Youtube: 202,373 avg views/post | Best reach: Youtube 202,373 avg views; best engagement: Instagram 20,064 avg likes |
Top Brand Affinities
El Corte Ingles
Estrella Galícia
Parfois
Fnac
Oysho
Iberia
Alpargatas
TOUS
PLAYMOBIL
Patek Philippe
Massimo Dutti
Movistar
| Brand | Category | Score |
|---|---|---|
| El Corte Ingles | 60.19 | |
| Estrella Galícia | 58.14 | |
| Parfois | 32.22 | |
| Fnac | 24.19 | |
| Oysho | 21.32 | |
| Iberia | 14.64 | |
| Alpargatas | 13.35 | |
| TOUS | 12.09 | |
| PLAYMOBIL | 10.92 | |
| Patek Philippe | 9.53 | |
| Massimo Dutti | 9.46 | |
| Movistar | 7.62 | |
| Delicius | 7.27 | |
| Décathlon | 7.19 | |
| VidaSana | 6.81 | |
| Suavecito | 6.63 | |
| Pull&Bear | 6.09 | |
| Stradivarius | 5.93 | |
| Calzedonia | 5.92 | |
| Iberostar Hotels & Resorts | 5.36 | |
| Loewe | 5.08 | |
| Primark | 3.78 | |
| Cafecito | 3.67 | |
| Lollapalooza | 3.12 | |
| Bershka | 2.80 | |
| Zara | 2.52 | |
| Aperol | 2.47 | |
| HBO | 2.42 | |
| Montblanc | 2.28 | |
| Spotify Music | 2.27 | |
| Dr. Martens | 2.26 | |
| Garnier | 2.24 | |
| Ray-Ban | 2.16 | |
| Pantone Inc | 2.10 | |
| Guinness | 2.08 | |
| Tomorrowland | 2.00 | |
| Coca-Cola | 1.97 | |
| Dolce & Gabbana | 1.95 | |
| Tinder | 1.91 | |
| Carrefour | 1.89 | |
| New Balance | 1.86 | |
| GoPro | 1.80 | |
| Levi's | 1.78 | |
| ASOS | 1.77 | |
| Harley-Davidson | 1.66 | |
| Ferrero | 1.64 | |
| Polaroid | 1.63 | |
| Warner Bros | 1.55 | |
| Pepsi | 1.47 | |
| Heineken | 1.44 |
Official Profiles
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LoginArtist: Leiva
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-17 04:30 UTC | Leiva | Auditorio Nacional | Mexico City, Mexico |
