Lefty Gunplay

Lefty Gunplay — hip-hop & rap artist from US.

Lefty Gunplay, a rising star from Baldwin Park, combines raw authenticity with a narrative that transcends his local roots, embodying the struggles and…

Influence: 52.86% Fanbase: 14.49% Trending: 72.05% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-09-15

104,004

Social Media Followers

As of 2025-09-15

00:00:00

Hours Airplay

2026-01-01 23:18:05 UTC

Genres

hip-hop & raphip-hop/raprapcontemporary hip hophip hop

Biography

Lefty Gunplay, a rising star from Baldwin Park, combines raw authenticity with a narrative that transcends his local roots, embodying the struggles and triumphs of a city often overshadowed. Influenced by West Coast grit and artists like The Game and 50 Cent, Lefty's music resonates with resilience and relatability. After serving time in Pelican Bay State Penitentiary, he signed with OTR Records in 2023, marking a significant moment for Baldwin Park's voice in the music industry.

As Lefty Gunplay prepares for his debut under OTR Records, he carries the hopes of his community, showcasing his potent rhymes and unwavering determination to conquer the rap scene. His journey from the streets of Baldwin Park to a major record deal signifies a powerful emergence onto the grand stage of music, solidifying his position as a force to be reckoned with in the industry.

Top Brand Affinities

Report Date: 2025-09-15

Lefty Gunplay converts attention from 25-34 & 18-24 audiences across UNITED STATES, CANADA, MEXICO. Audience shape is heavily male (86%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 47,975 avg views per post, with supportive conversation on Youtube. Shared audience with leading lifestyle names underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lefty Gunplay score 1.12% — Moderate bucket.

Followers:104,004

Engagements:1,166

Rate:1.1%

Posts:81

Avg Likes:1,090

Avg Comments:120

Avg Views:47,975

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 104,004 · Engagements 1,166 · Rate 1.1% Posts 81 · Views 47,975 · Avg Likes 1,090 · Avg Comments 120 · Avg Views 47,975	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 44% 18-24: 38% 35-44: 12% 13-17: 4%	Largest: 25-34 (44%); next: 18-24 (38%)
Gender Split	Female: 14% Male: 86% Non-binary/Other: 0%	Skews male (86%)
Top Countries	UNITED STATES (69%) CANADA (7%) MEXICO (3%) AUSTRALIA (2%) GERMANY (2%)	Top regions: UNITED STATES (69%), CANADA (7%), MEXICO (3%)
Platform Engagement	Tiktok: 0 avg views/post · Youtube: 47,975 avg views/post	Best reach: Youtube 47,975 avg views; best engagement: Youtube 1,090 avg likes