Ledisi
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
1,278,979
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:05:09 UTC
Genres
Biography
Ledisi stands out with 25-34 & 35-44 audiences across UNITED STATES, BRAZIL, UNITED KINGDOM. The profile is heavily female (72%), and content lands hardest on Youtube, where posts average 9,274 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Live Nation, WNBA, Shea Moisture, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Ledisi a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,278,979 · Engagements 2,034 · Rate 0.2% Posts 638 · Views 11,092 · Avg Likes 1,989 · Avg Comments 86 · Avg Views 11,092 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 43% 35-44: 25% 18-24: 21% 45-64: 9% |
Largest: 25-34 (43%); next: 35-44 (25%) |
| Gender Split |
Female: 72% Male: 28% Non-binary/Other: 0% |
Skews female (72%) |
| Top Countries |
UNITED STATES (77%) BRAZIL (4%) UNITED KINGDOM (3%) NIGERIA (2%) SOUTH KOREA (2%) |
Top regions: UNITED STATES (77%), BRAZIL (4%), UNITED KINGDOM (3%) |
| Platform Engagement | Instagram: 1,337 avg likes/post · Tiktok: 1,818 avg views/post · Youtube: 9,274 avg views/post | Best reach: Youtube 9,274 avg views; best engagement: Instagram 1,337 avg likes |
Top Brand Affinities
Live Nation
WNBA
Shea Moisture
Delta
Mixcloud
HBO Max
Banana Republic
NBC
Macy's
Benihana
iHeartRadio Music Awards
Amazon Music
| Brand | Category | Score |
|---|---|---|
| Live Nation | 30.13 | |
| WNBA | 24.07 | |
| Shea Moisture | 15.74 | |
| Delta | 13.20 | |
| Mixcloud | 11.50 | |
| HBO Max | 10.89 | |
| Banana Republic | 10.21 | |
| NBC | 9.01 | |
| Macy's | 8.77 | |
| Benihana | 8.32 | |
| iHeartRadio Music Awards | 7.91 | |
| Amazon Music | 7.36 | |
| CNN | 6.99 | |
| Bethesda Softworks | 6.54 | |
| T.J. Maxx | 6.53 | |
| Coach | 6.47 | |
| Publix | 6.45 | |
| ESPN | 5.70 | |
| Hennessy | 5.66 | |
| Verizon | 5.60 | |
| Walgreens | 5.22 | |
| Bath & Body Works | 5.03 | |
| Alexander McQueen | 4.98 | |
| FashionNova | 4.93 | |
| NORDSTROM | 4.61 | |
| Kroger | 4.55 | |
| Target | 4.47 | |
| Steve Madden | 4.40 | |
| Walmart | 4.23 | |
| Chick-fil-A | 4.05 | |
| FedEx | 4.03 | |
| NFL | 3.83 | |
| Fenty beauty | 3.83 | |
| Dolce & Gabbana | 3.79 | |
| MTV | 3.71 | |
| Philips | 3.65 | |
| Los Angeles Lakers | 3.62 | |
| GAP | 3.59 | |
| ABC | 3.55 | |
| Marc Jacobs | 3.48 | |
| OLD NAVY | 3.42 | |
| Urban Outfitters | 3.38 | |
| Tiffany & Co | 3.26 | |
| Timberland | 3.19 | |
| Colgate | 3.15 | |
| BALMAIN | 3.13 | |
| shein | 2.95 | |
| NBA | 2.90 | |
| TOM FORD | 2.89 | |
| Dr. Martens | 2.80 |
Official Profiles
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LoginArtist: Ledisi
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-18 04:00 UTC | Ledisi, Metropole Orkest, Jules Buckley | LAC Lugano Arte e Cultura | Lugano, Switzerland | |
| 2026-01-21 03:00 UTC | Christian McBride's World At Sea 2026 | Celebrity Summit | Fort Lauderdale, United States | — |
