Le Youth

Le Youth — pop artist from US.

Known as "the people's DJ," Le Youth fearlessly challenges the status quo with his music. With his debut album Reminders amassing over 22.1 million streams…

Influence: 59.02% Fanbase: 42.78% Trending: 67.14% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 62.13% • Very Strong

As of 2025-09-10

84,830

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 11:35:12 UTC

Genres

popnu discor&b, funk & soulvapor soulelectronictropical houseedmpop dancehouseprogressive housedanceelectronic

Biography

Known as "the people's DJ," Le Youth fearlessly challenges the status quo with his music. With his debut album Reminders amassing over 22.1 million streams since its May 2022 release, he has solidified himself as a creative force. Le Youth's highly anticipated sophomore album, ABOUT US, is set to drop on September 29, 2023, showcasing his signature breezy melodies, rich production, and stellar collaborations with artists like Jodie Knight and Lane 8.

ABOUT US not only showcases Le Youth's musical prowess but also embodies his ethos of unity with fans. The album, accompanied by the innovative 'In The Round' tour concept, breaks down barriers between artist and audience. Le Youth's immersive 360° show experience emphasizes the collective nature of his artistry, highlighting his belief that his music is a collaboration with his listeners, emphasizing the importance of the collective experience.

Top Brand Affinities

Report Date: 2025-09-10

Le Youth converts attention from 18-24 & 25-34 audiences across UNITED STATES, UNITED KINGDOM, CANADA. Audience shape is heavily male (64%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 24,347 avg views per post, with supportive conversation on Instagram. Shared audience with Mixcloud, Pioneer, iHeartRaves underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Le Youth score 1.80% — Moderate bucket.

Brand: MixcloudBrand: PioneerBrand: iHeartRaves

Followers:84,830

Engagements:1,528

Rate:1.8%

Posts:309

Avg Likes:1,503

Avg Comments:73

Avg Views:24,991

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 84,830 · Engagements 1,528 · Rate 1.8% Posts 309 · Views 24,991 · Avg Likes 1,503 · Avg Comments 73 · Avg Views 24,991	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 42% 25-34: 40% 35-44: 11% 45-64: 4%	Largest: 18-24 (42%); next: 25-34 (40%)
Gender Split	Female: 36% Male: 64% Non-binary/Other: 0%	Skews male (64%)
Top Countries	UNITED STATES (20%) UNITED KINGDOM (13%) CANADA (4%) BRAZIL (4%) POLAND (3%)	Top regions: UNITED STATES (20%), UNITED KINGDOM (13%), CANADA (4%)
Platform Engagement	Instagram: 1,102 avg likes/post · Tiktok: 644 avg views/post · Youtube: 24,347 avg views/post	Best reach: Youtube 24,347 avg views; best engagement: Instagram 1,102 avg likes

Top Brand Affinities

Mixcloud

Score: 62.13

Pioneer

Score: 46.45

iHeartRaves

Score: 45.55

Trancefamily

Score: 40.30

Ableton

Score: 31.08

MOOG

Score: 27.97

Live Nation

Score: 23.12

SoulCycle

Score: 22.96

Coachella

Score: 18.11

Akai

Score: 14.29

SoundCloud

Score: 13.32

Amazon Music

Score: 12.86

Brand	Category	Score
Mixcloud		62.13
Pioneer		46.45
iHeartRaves		45.55
Trancefamily		40.30
Ableton		31.08
MOOG		27.97
Live Nation		23.12
SoulCycle		22.96
Coachella		18.11
Akai		14.29
SoundCloud		13.32
Amazon Music		12.86
Tomorrowland		12.29
REVOLVE		11.28
Sennheiser		10.72
Pacific Northwest Wonderland		8.36
Lollapalooza		8.17
Bonneville		7.84
Delta		7.80
Pro Tools		7.69
Beats Electronics		6.65
Spotify Music		6.34
Summit Entertainment		5.29
Coors		5.05
Free People		4.91
MTV		4.82
iHeartRadio Music Awards		4.81
Bud Light		4.80
Steve Madden		4.55
American Eagle		4.15
NORDSTROM		4.14
Gatorade		4.13
Taco Bell		4.10
NBC		3.79
Lululemon Athletica		3.62
Oculus		3.61
Paramount Pictures		3.54
Verizon		3.52
Urban Outfitters		3.40
ASOS		3.34
Showtime		3.34
Busch		3.31
Abercrombie & Fitch		3.26
Geocaching		3.24
Kodak		3.20
Aperol		3.18
Bacardi		3.12
Bellagio		3.05
Stüssy		3.00
Airbnb		2.98