Lauren Spencer-Smith
Influence: 63.57%
Fanbase: 51.87%
Trending: 69.42%
Career Level: Mainstream
Top Brand Affinity
Highest overlapping lifestyle brand
American Eagle
• 5.41%
• Very Strong
As of 2025-09-09
11,587,719
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 20:06:07 UTC
Genres
poppopmainstream pop
Biography
Lauren Spencer Smith, a 21-year-old musician, has amassed 4 billion streams with her music. Her debut album "Mirror," released in 2023, received positive reviews from various publications and has nearly 900M streams on Spotify. Starting her career by covering popular tracks on social media at age 13, Spencer Smith gained a significant following before releasing her own music.
In 2022, Lauren achieved success with her platinum-certified singles "Fingers Crossed" and "Flowers," and her performance at various high-profile events solidified her rising star status. With a focus on authenticity and personal storytelling, Spencer Smith continues to connect with fans globally through her music.
In 2022, Lauren achieved success with her platinum-certified singles "Fingers Crossed" and "Flowers," and her performance at various high-profile events solidified her rising star status. With a focus on authenticity and personal storytelling, Spencer Smith continues to connect with fans globally through her music.
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Top Brand Affinities
Report Date: 2025-09-09
Lauren Spencer-Smith draws 18-24 & 25-34 audiences and holds attention in UNITED STATES, UNITED KINGDOM, CANADA. The skew is heavily female (78%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 190,700 avg views per post, with Instagram sustaining the conversation. Audience adjacency to American Eagle, NBC, boohoo makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
ER = (likes + comments + shares) ÷ audience per post
≥ 3.0% = Very Strong
2.0–2.99% = Strong
1.0–1.99% = Moderate
< 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Lauren Spencer-Smith score
0.49% — Low bucket.
Brand: American EagleBrand: NBCBrand: boohoo
Followers:11,587,719
Engagements:57,342
Rate:0.5%
Posts:2,780
Views:234,250
Avg Likes:54,150
Avg Comments:471
Avg Views:234,250
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 11,587,719 · Engagements 57,342 · Rate 0.5% Posts 2,780 · Views 234,250 · Avg Likes 54,150 · Avg Comments 471 · Avg Views 234,250 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 25% 13-17: 12% 35-44: 6% |
Largest: 18-24 (54%); next: 25-34 (25%) |
| Gender Split |
Female: 78% Male: 22% Non-binary/Other: 0% |
Skews female (78%) |
| Top Countries |
UNITED STATES (40%) UNITED KINGDOM (8%) CANADA (5%) PHILIPPINES (5%) NIGERIA (4%) |
Top regions: UNITED STATES (40%), UNITED KINGDOM (8%), CANADA (5%) |
| Platform Engagement | Instagram: 27,657 avg likes/post · Tiktok: 190,700 avg views/post · Youtube: 43,550 avg views/post | Best reach: Tiktok 190,700 avg views; best engagement: Instagram 27,657 avg likes |
Top Brand Affinities
American Eagle
Score: 5.41
NBC
Score: 5.15
boohoo
Score: 4.89
NORDSTROM
Score: 4.78
ABC
Score: 3.96
Pull&Bear
Score: 3.37
Primark
Score: 3.31
Michael Kors
Score: 3.26
Kylie Cosmetics
Score: 2.80
Lululemon Athletica
Score: 2.78
Target
Score: 2.71
CBS Television Studios
Score: 2.60
| Brand | Category | Score |
|---|---|---|
| American Eagle | 5.41 | |
| NBC | 5.15 | |
| boohoo | 4.89 | |
| NORDSTROM | 4.78 | |
| ABC | 3.96 | |
| Pull&Bear | 3.37 | |
| Primark | 3.31 | |
| Michael Kors | 3.26 | |
| Kylie Cosmetics | 2.80 | |
| Lululemon Athletica | 2.78 | |
| Target | 2.71 | |
| CBS Television Studios | 2.60 | |
| shein | 2.58 | |
| Lollapalooza | 2.56 | |
| Walmart | 2.38 | |
| Busch | 2.27 | |
| Nickelodeon | 2.25 | |
| FashionNova | 2.20 | |
| Dr. Martens | 2.16 | |
| SheInside | 2.12 | |
| The North Face | 2.04 | |
| Coachella | 1.95 | |
| Tinder | 1.95 | |
| Fenty beauty | 1.91 | |
| Hollister Co | 1.69 | |
| Chrysler | 1.69 | |
| Forever 21 | 1.68 | |
| Budweiser | 1.68 | |
| Anastasia Beverly Hills | 1.66 | |
| Spotify Music | 1.65 | |
| Gymshark | 1.64 | |
| Walt Disney | 1.62 | |
| Sephora | 1.58 | |
| Calvin Klein | 1.56 | |
| Showtime | 1.53 | |
| Under Armour | 1.53 | |
| NYX Cosmetics | 1.53 | |
| Bershka | 1.52 | |
| Tarte Cosmetics | 1.47 | |
| Polaroid | 1.43 | |
| Oakley | 1.40 | |
| Bentley | 1.39 | |
| Pixar | 1.37 | |
| Costco | 1.34 | |
| Lush | 1.29 | |
| Pepsi | 1.28 | |
| Urban Decay Cosmetics | 1.27 | |
| WWE | 1.27 | |
| Universal | 1.26 | |
| Starbucks | 1.24 |
Official Profiles
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LoginArtist: Lauren Spencer-Smith
Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations
The map shows every radio station that aired Lauren Spencer-Smith today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-05 03:00 UTC | Lauren Spencer-Smith | Ryman Auditorium | Nashville, United States | |
| 2026-02-07 03:00 UTC | Lauren Spencer-Smith | South Side Ballroom | Dallas, United States | |
| 2026-02-08 03:00 UTC | Lauren Spencer-Smith | Austin City Limits (ACL) Live at the Moody Theater | Austin, United States | |
| 2026-02-08 03:00 UTC | Lauren Spencer-Smith | 3TEN ACL Live | Austin, United States | |
| 2026-02-10 03:00 UTC | Lauren Spencer-Smith | House of Blues New Orleans | New Orleans, United States | |
| 2026-02-10 03:00 UTC | Lauren Spencer-Smith | House of Blues - Houston | Houston, United States | |
| 2026-02-11 03:00 UTC | Lauren Spencer-Smith | Fillmore New Orleans | New Orleans, United States | |
| 2026-02-13 03:00 UTC | Lauren Spencer-Smith | House of Blues New Orleans | New Orleans, United States | |
| 2026-02-13 03:00 UTC | Lauren Spencer-Smith | House of Blues - Orlando | lake buena vista, United States | |
| 2026-02-14 03:00 UTC | Lauren Spencer-Smith | The Tabernacle | Atlanta, United States | |
| 2026-02-14 04:00 UTC | Lauren Spencer-Smith | Tabernacle | Atlanta, United States | |
| 2026-02-15 03:00 UTC | Lauren Spencer-Smith | The Fillmore Charlotte | Charlotte, United States | |
| 2026-02-18 03:00 UTC | Lauren Spencer-Smith | The Fillmore Silver Spring | Silver Spring, United States | |
| 2026-02-19 03:00 UTC | Lauren Spencer-Smith | The Fillmore Philadelphia | Philadelphia, United States | |
| 2026-02-21 03:00 UTC | Lauren Spencer-Smith | Brooklyn Paramount | New York, United States | |
| 2026-02-22 03:00 UTC | Lauren Spencer-Smith | House of Blues - Boston | Boston, United States | |
| 2026-02-22 03:00 UTC | Lauren Spencer-Smith | House of Blues New Orleans | New Orleans, United States | |
| 2026-02-23 03:00 UTC | Lauren Spencer-Smith | Bronson Centre | Ottawa, Canada | |
| 2026-02-25 03:00 UTC | Lauren Spencer-Smith | MTELUS | Montréal, Canada | |
| 2026-02-26 03:00 UTC | Lauren Spencer-Smith | HISTORY | Toronto, Canada | |
| 2026-02-27 03:00 UTC | Lauren Spencer-Smith | HISTORY | Toronto, Canada | |
| 2026-03-01 03:00 UTC | Lauren Spencer-Smith | The Fillmore Detroit | Detroit, United States | |
| 2026-03-03 03:00 UTC | Lauren Spencer-Smith | Old National Centre | Indianapolis, United States | |
| 2026-03-04 03:00 UTC | Lauren Spencer-Smith | Byline Bank Aragon Ballroom | Chicago, United States | |
| 2026-03-05 03:00 UTC | Lauren Spencer-Smith | The Sylvee | Madison, United States | |
| 2026-03-07 03:00 UTC | Lauren Spencer-Smith | Uptown Theater | Kansas City, United States | |
| 2026-03-08 02:30 UTC | Lauren Spencer-Smith | Fillmore Minneapolis | Minneapolis, United States | |
| 2026-03-08 03:00 UTC | Lauren Spencer-Smith | The Fillmore Minneapolis | Minneapolis, United States | |
| 2026-03-11 01:30 UTC | Lauren Spencer-Smith | Fillmore Auditorium | Denver, United States | |
| 2026-03-11 02:00 UTC | Lauren Spencer-Smith | Fillmore Plaza | Denver, United States | |
| 2026-03-12 02:00 UTC | Lauren Spencer-Smith | Union Event Center | Salt Lake City, United States | |
| 2026-03-14 02:00 UTC | Lauren Spencer-Smith | The Van Buren | Phoenix, United States | |
| 2026-03-15 02:00 UTC | Lauren Spencer-Smith | House of Blues New Orleans | New Orleans, United States | |
| 2026-03-15 02:00 UTC | Lauren Spencer-Smith | House of Blues - Anaheim | Anaheim, United States | |
| 2026-03-18 02:00 UTC | Lauren Spencer-Smith | The Wiltern | Los Angeles, United States | |
| 2026-03-19 02:00 UTC | Lauren Spencer-Smith | The Masonic | San Francisco, United States | |
| 2026-03-20 02:00 UTC | Lauren Spencer-Smith | Ace of Spades | Sacramento, United States | |
| 2026-03-22 02:00 UTC | Lauren Spencer-Smith | Roseland Theater | Portland, United States | |
| 2026-03-23 02:00 UTC | Lauren Spencer-Smith | The Orpheum | Vancouver, Canada | |
| 2026-03-23 03:00 UTC | Lauren Spencer-Smith | Orpheum Theatre | Vancouver, Canada | |
| 2026-03-24 02:00 UTC | Lauren Spencer-Smith | Moore Theatre | Seattle, United States |
