Lauren Alaina
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
2,474,708
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-12-07 10:06:33 UTC
Genres
Biography
Lauren Alaina stands out with 18-24 & 25-34 audiences across UNITED STATES, NIGERIA, CANADA. The profile is heavily female (74%), and content lands hardest on Tiktok, where posts average 78,050 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with FabFitFun, Dancing with the Stars, Kohl's, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Lauren Alaina a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,474,708 · Engagements 29,024 · Rate 1.2% Posts 2,906 · Views 84,639 · Avg Likes 28,554 · Avg Comments 752 · Avg Views 84,639 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 45% 25-34: 28% 35-44: 12% 45-64: 9% |
Largest: 18-24 (45%); next: 25-34 (28%) |
| Gender Split |
Female: 74% Male: 26% Non-binary/Other: 0% |
Skews female (74%) |
| Top Countries |
UNITED STATES (69%) NIGERIA (5%) CANADA (4%) UNITED KINGDOM (4%) BRAZIL (3%) |
Top regions: UNITED STATES (69%), NIGERIA (5%), CANADA (4%) |
| Platform Engagement | Instagram: 21,456 avg likes/post · Tiktok: 78,050 avg views/post · Youtube: 6,589 avg views/post | Best reach: Tiktok 78,050 avg views; best engagement: Instagram 21,456 avg likes |
Top Brand Affinities
FabFitFun
Dancing with the Stars
Kohl's
Ariat
Lowe's
Arbonne
Chick-fil-A
Margaritaville
SeneGence
T.J. Maxx
Houston Livestock Show and Rodeo
Influenster
| Brand | Category | Score |
|---|---|---|
| FabFitFun | 16.16 | |
| Dancing with the Stars | 16.13 | |
| Kohl's | 15.42 | |
| Ariat | 15.17 | |
| Lowe's | 11.90 | |
| Arbonne | 11.48 | |
| Chick-fil-A | 10.30 | |
| Margaritaville | 9.80 | |
| SeneGence | 9.68 | |
| T.J. Maxx | 9.40 | |
| Houston Livestock Show and Rodeo | 9.35 | |
| Influenster | 9.19 | |
| Verizon | 8.95 | |
| Younique | 8.18 | |
| Bud Light | 8.02 | |
| Kroger | 7.93 | |
| MamaBear | 7.78 | |
| J.Crew | 7.61 | |
| Target | 7.56 | |
| OLD NAVY | 7.50 | |
| Busch | 7.30 | |
| Coors | 6.61 | |
| Gillette | 6.37 | |
| Redken | 6.00 | |
| Reese's | 5.86 | |
| Publix | 5.76 | |
| Macy's | 5.69 | |
| PetSmart | 5.68 | |
| Carhartt | 5.57 | |
| HomeGoods | 5.47 | |
| Bath & Body Works | 5.42 | |
| BarkBox | 4.86 | |
| The Home Depot | 4.85 | |
| NBC | 4.83 | |
| Walmart | 4.76 | |
| Free People | 4.75 | |
| American Eagle | 4.60 | |
| Steve Madden | 4.39 | |
| Dunkin' Donuts | 4.22 | |
| FedEx | 4.09 | |
| Abercrombie & Fitch | 4.08 | |
| ABC | 4.03 | |
| Jeep | 3.98 | |
| NORDSTROM | 3.95 | |
| iHeartRadio Music Awards | 3.93 | |
| Holden | 3.86 | |
| Kate Spade | 3.71 | |
| ESPN | 3.67 | |
| Lululemon Athletica | 3.44 | |
| NHL | 3.42 |
Official Profiles
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LoginArtist: Lauren Alaina
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-01-16 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | Lenovo Center | Raleigh, United States | |
| 2026-01-17 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | Thompson-Boling Arena at Food City Center | Knoxville, United States | |
| 2026-01-18 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | Enterprise Center | St. Louis, United States | |
| 2026-01-23 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | Fiserv Forum | Milwaukee, United States | |
| 2026-01-24 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | Grand Casino Arena | Saint Paul, United States | |
| 2026-01-25 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | CHI Health Center Omaha | Omaha, United States | |
| 2026-01-30 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | UBS Arena | Elmont, United States | |
| 2026-01-31 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | Prudential Center | Newark, United States | |
| 2026-02-01 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | MVP Arena | City of Albany, United States | |
| 2026-02-06 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | Bridgestone Arena | Nashville, United States | |
| 2026-02-07 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | United Center | Chicago, United States | |
| 2026-02-08 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | Gainbridge Fieldhouse | Indianapolis, United States | |
| 2026-02-14 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | Amalie Arena | Tampa, United States | |
| 2026-02-14 03:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina | Benchmark International Arena | Tampa, United States | |
| 2026-02-15 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | Hard Rock Live (in Seminole Hard Rock Hollywood) | davie, United States | |
| 2026-02-15 03:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina | Hard Rock Live - Seminole Hard Rock Hotel & Casino Hollywood | Hollywood, United States | |
| 2026-02-20 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | Mississippi Coast Coliseum | Biloxi, United States | |
| 2026-02-20 03:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina | Mississippi Coast Coliseum & Convention Center | Biloxi, United States | |
| 2026-02-21 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | Brookshire Grocery Arena | Bossier City, United States | |
| 2026-02-22 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | Paycom Center | Oklahoma City, United States | |
| 2026-02-27 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | Oakland Arena | Oakland, United States | |
| 2026-02-27 03:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina | Rupp Arena | Lexington, United States | |
| 2026-02-28 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | PPG Paints Arena | Pittsburgh, United States | |
| 2026-03-01 02:00 UTC | Rascal Flatts, Chris Lane, Lauren Alaina, Jay DeMarcus | KeyBank Center | Buffalo, United States |
