LAUNDRY DAY
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
534,307
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:20:17 UTC
Genres
Biography
The self-proclaimed "Road Dogs" of LAUNDRY DAY drive themselves around the U.S. in their sprinter van, playing diverse gigs from small college venues to opening for Ed Sheeran at the Barclays Center. With a growing social media following, they joined Teezo Touchdown on tour and continued to release music, sell out venues, and maintain their reputation as the "funniest band on your for you page" as noted by Rolling Stone Magazine.
LAUNDRY DAY reliably reaches 18-24 & 25-34 audiences in UNITED STATES, UNITED KINGDOM, CANADA. The base is female-leaning (55%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Tiktok (136,450 avg views per post); Tiktok layers on depth and replies. The audience sits near Brandy Melville, Glossier, Lollapalooza, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 534,307 · Engagements 21,438 · Rate 4.0% Posts 1,739 · Views 138,935 · Avg Likes 19,738 · Avg Comments 237 · Avg Views 138,935 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 62% 25-34: 21% 13-17: 13% 35-44: 4% |
Largest: 18-24 (62%); next: 25-34 (21%) |
| Gender Split |
Female: 55% Male: 45% Non-binary/Other: 0% |
Skews female (55%) |
| Top Countries |
UNITED STATES (59%) UNITED KINGDOM (7%) CANADA (5%) PHILIPPINES (3%) FRANCE (2%) |
Top regions: UNITED STATES (59%), UNITED KINGDOM (7%), CANADA (5%) |
| Platform Engagement | Instagram: 7,175 avg likes/post · Tiktok: 136,450 avg views/post · Youtube: 2,485 avg views/post | Best reach: Tiktok 136,450 avg views; best engagement: Tiktok 12,400 avg likes |
Top Brand Affinities
Brandy Melville
Glossier
Lollapalooza
Coachella
Depop
Urban Outfitters
SoundCloud
Ableton
Verizon
Free People
Spotify Music
Dr. Martens
| Brand | Category | Score |
|---|---|---|
| Brandy Melville | 23.16 | |
| Glossier | 17.62 | |
| Lollapalooza | 11.42 | |
| Coachella | 9.98 | |
| Depop | 9.82 | |
| Urban Outfitters | 8.68 | |
| SoundCloud | 6.35 | |
| Ableton | 6.15 | |
| Verizon | 5.90 | |
| Free People | 5.57 | |
| Spotify Music | 5.18 | |
| Dr. Martens | 5.01 | |
| Stüssy | 4.54 | |
| Kodak | 4.45 | |
| Paramount Pictures | 4.23 | |
| iHeartRadio Music Awards | 4.21 | |
| Coach | 4.02 | |
| Polaroid | 3.94 | |
| Holden | 3.72 | |
| American Eagle | 3.69 | |
| Taco Bell | 3.58 | |
| Nickelodeon | 3.45 | |
| Chrysler | 3.25 | |
| Showtime | 3.16 | |
| Marc Jacobs | 2.98 | |
| Carhartt | 2.84 | |
| Sunnies Studios | 2.75 | |
| Philips | 2.62 | |
| Tinder | 2.54 | |
| ASOS | 2.49 | |
| Fenty beauty | 2.47 | |
| MTV | 2.43 | |
| NBC | 2.39 | |
| Target | 2.34 | |
| Budweiser | 2.30 | |
| Sprite | 2.25 | |
| Busch | 2.06 | |
| Chipotle Mexican Grill | 2.05 | |
| Fujifilm | 2.02 | |
| Vans | 1.93 | |
| Walmart | 1.90 | |
| Pepsi | 1.87 | |
| FashionNova | 1.83 | |
| Versace | 1.81 | |
| Vogue | 1.77 | |
| Hollister Co | 1.76 | |
| The Olympic Games | 1.72 | |
| Converse | 1.72 | |
| Walt Disney | 1.70 | |
| Forever 21 | 1.69 |
Official Profiles
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
