Låpsley

Låpsley — pop artist from GB.

Låpsley, a seasoned artist with a decade of experience, has evolved from a teenage sensation to a confident, conscious musician. Her albums, such as Long Way…

Influence: 58.64% Fanbase: 42.82% Trending: 66.54% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Warner Music • 22.69% • Very Strong

As of 2025-09-09

137,261

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:49:48 UTC

Genres

popgauze popindie poppopelectronicelectronicelectropop

Biography

Låpsley, a seasoned artist with a decade of experience, has evolved from a teenage sensation to a confident, conscious musician. Her albums, such as Long Way Home and Through Water, reflect her growth as an artist, showcasing her queer identity and engagement with climate issues. With her latest release, Cautionary Tales of Youth, Låpsley delves into cathartic coming-of-age experiences, cementing her reputation as a versatile and impactful songwriter. At 27, Låpsley stands out in the mainstream for her outspokenness on various topics and her commitment to making a difference through her music and platform. Her upcoming album, I'M A HURRICANE I'M A WOMAN IN LOVE, promises to further showcase her unique perspective and musical talent.

Top Brand Affinities

Report Date: 2025-09-09

Låpsley builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED STATES, UNITED KINGDOM, BRAZIL. With a heavily female (57%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (593 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Warner Music, ITV, Grindr point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Låpsley score 0.30% — Low bucket.

Brand: Warner MusicBrand: ITVBrand: Grindr

Followers:137,261

Engagements:409

Rate:0.3%

Posts:1,510

Avg Likes:402

Avg Comments:28

Avg Views:1,044

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 137,261 · Engagements 409 · Rate 0.3% Posts 1,510 · Views 1,044 · Avg Likes 402 · Avg Comments 28 · Avg Views 1,044	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 33% 35-44: 7% 13-17: 6%	Largest: 18-24 (50%); next: 25-34 (33%)
Gender Split	Female: 57% Male: 43% Non-binary/Other: 0%	Skews female (57%)
Top Countries	UNITED STATES (30%) UNITED KINGDOM (11%) BRAZIL (7%) FRANCE (4%) INDIA (3%)	Top regions: UNITED STATES (30%), UNITED KINGDOM (11%), BRAZIL (7%)
Platform Engagement	Instagram: 357 avg likes/post · Tiktok: 451 avg views/post · Youtube: 593 avg views/post	Best reach: Youtube 593 avg views; best engagement: Instagram 357 avg likes

Top Brand Affinities

Warner Music

Score: 22.69

ITV

Score: 19.87

Grindr

Score: 18.60

MOOG

Score: 18.27

Tate Modern

Score: 16.39

Acne Studios

Score: 16.26

Jean Paul Gaultier

Score: 16.07

Mixcloud

Score: 15.81

All Saints

Score: 12.35

Ableton

Score: 11.12

Akai

Score: 10.52

Vauxhall

Score: 10.19

Brand	Category	Score
Warner Music		22.69
ITV		19.87
Grindr		18.60
MOOG		18.27
Tate Modern		16.39
Acne Studios		16.26
Jean Paul Gaultier		16.07
Mixcloud		15.81
All Saints		12.35
Ableton		11.12
Akai		10.52
Vauxhall		10.19
Depop		9.81
Glossier		9.15
Amazon Music		8.96
JACQUEMUS		8.64
Selfridges		7.94
Maison Margiela		7.78
ASOS		6.99
Vivienne Westwood		6.87
Urban Outfitters		6.70
Loewe		6.60
Marks & Spencer		6.50
Coachella		6.33
Dr. Martens		6.24
Pioneer		5.97
Spotify Music		5.85
Lollapalooza		5.73
SoundCloud		5.48
Miu Miu		5.26
Alexander McQueen		4.94
Guinness		4.85
BBC		4.74
Topshop		4.65
boohoo		4.57
Tesco		4.25
Kodak		4.22
Polaroid		4.16
Showtime		4.05
MTV		4.01
Kickstarter		3.96
Aperol		3.94
Summit Entertainment		3.93
Paramount Pictures		3.62
Beats Electronics		3.41
Lush		3.41
Airbnb		3.36
Leica		3.18
Tinder		3.12
Carhartt		3.10