Lali Puna

Lali Puna — pop artist from DE.

Valerie Trebeljahr, a Korea-born vocalist, formed the experimental electropop group Lali Puna after the breakup of her previous band, L.B. Page, in 1998.…

Influence: 50.78% Fanbase: 26.86% Trending: 62.74% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 70.34% • Very Strong

As of 2025-09-09

7,527

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:46:30 UTC

Genres

popmetropopolisindietronicamunich indieindie poppopelectronicelectronicelectropopbitpopindie electronicagerman electronica

Biography

Valerie Trebeljahr, a Korea-born vocalist, formed the experimental electropop group Lali Puna after the breakup of her previous band, L.B. Page, in 1998. Initially intended as a solo project, Lali Puna evolved to include members such as Markus Acher, Florian Zimmer, Christian Heiss, and Christoph Brandner. Their early releases included "The Safe Side" and "Tridecoder" on labels like (K-RAA-K)³ and Morr Music, solidifying their position as a flagship act for Morr Music. The band's sound transitioned to a more electronic pop direction with collaborators like Two Lone Swordsmen and Dntel, leading to the release of their fifth album, "Two Windows," in 2017 on Morr Music.

Following the disbandment of Lali Puna, Valerie Trebeljahr's return to music was sparked by a tour in South Korea, leading to the creation of their fifth album. With the departure of Markus Acher, the group continued with Christian Heiss and Christoph Brandner, along with various collaborators, exploring a more electronic pop sound. "Two Windows" marked their return to the music scene, showcasing their evolution and experimentation within the electropop genre under the Morr Music label.

Top Brand Affinities

Report Date: 2025-09-09

Lali Puna is already in the conversation with 25-34 & 35-44 audiences in ITALY, FRANCE, UNITED STATES. The audience is heavily male (70%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (1,973 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to MOOG, Ableton, Akai points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Lali Puna score 5.10% — Very Strong bucket.

Brand: MOOGBrand: AbletonBrand: Akai

Followers:7,527

Engagements:384

Rate:5.1%

Posts:328

Avg Likes:384

Avg Comments:8

Avg Views:1,973

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 7,527 · Engagements 384 · Rate 5.1% Posts 328 · Views 1,973 · Avg Likes 384 · Avg Comments 8 · Avg Views 1,973	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 37% 35-44: 30% 18-24: 24% 45-64: 7%	Largest: 25-34 (37%); next: 35-44 (30%)
Gender Split	Female: 30% Male: 70% Non-binary/Other: 0%	Skews male (70%)
Top Countries	ITALY (18%) FRANCE (17%) UNITED STATES (13%) ARGENTINA (7%) MEXICO (7%)	Top regions: ITALY (18%), FRANCE (17%), UNITED STATES (13%)
Platform Engagement	Instagram: 368 avg likes/post · Youtube: 1,973 avg views/post	Best reach: Youtube 1,973 avg views; best engagement: Instagram 368 avg likes

Top Brand Affinities

MOOG

Score: 70.34

Ableton

Score: 38.44

Akai

Score: 38.28

Mixcloud

Score: 38.16

Tate Modern

Score: 21.23

Peroni

Score: 18.38

Pro Tools

Score: 13.03

Hasselblad

Score: 11.75

Superga

Score: 9.54

Arezzo

Score: 9.44

Arduino

Score: 8.55

Amazon Music

Score: 8.27

Brand	Category	Score
MOOG		70.34
Ableton		38.44
Akai		38.28
Mixcloud		38.16
Tate Modern		21.23
Peroni		18.38
Pro Tools		13.03
Hasselblad		11.75
Superga		9.54
Arezzo		9.44
Arduino		8.55
Amazon Music		8.27
Pioneer		7.88
Kodak		7.40
Paulaner		7.28
PLAYMOBIL		7.18
Leica		7.12
Campari		7.00
Spotify Music		6.32
SoundCloud		5.80
Olympus		5.67
Vivienne Westwood		5.27
Polaroid		5.07
Pantone Inc		5.07
Warner Bros		4.80
Ryanair		4.78
Fujifilm		4.48
Movistar		4.38
Fiat		4.33
Heinz		4.32
Beats Electronics		4.17
Lollapalooza		4.14
Holden		3.92
Hurley		3.78
Kickstarter		3.68
Snoopy And The Peanuts Gang		3.52
MTV		3.42
Columbia Pictures		3.02
Gundam		2.74
Dr. Martens		2.66
Montblanc		2.65
Alfa Romeo		2.63
Prada		2.58
Matrix		2.57
Sony		2.54
Coachella		2.48
Paramount Pictures		2.43
BBC		2.42
Tinder		2.41
Jaguar		2.25