Labrinth Brand Affinity ranks highest Akai at 10.85% . Very Strong. Score DMDB 71.24% | Fanbase 70.48%

Labrinth — pop artist from GB.

Labrinth is a singer, songwriter, producer, and composer known for his work on HBO's Euphoria, where he wrote and performed the Emmy-winning song "All For Us"…

Labrinth

Superstar

Country: GB | Gender: male | Artist ID: 11e81bc3-ae42-c97c-ba17-a0369fe50396

Find Artist

Genres

poppoppost-teen popindie poptimismmainstream pop

Influential: 71.24% Fanbase: 70.48% Trending: 71.63%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Akai • 10.85% • Very Strong

As of 2025-09-09

5,894,467

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 71.24% | Fanbase 70.48% | Trending 71.63% | CAREER STAGE: SUPERSTAR

Biography

Labrinth is a singer, songwriter, producer, and composer known for his work on HBO's Euphoria, where he wrote and performed the Emmy-winning song "All For Us" featuring Zendaya. His score for the show has received critical acclaim, earning him an Ivor Novello award and an Emmy nomination. Labrinth's solo career includes hits like "Jealous" and his involvement in the supergroup LSD with Sia and Diplo, whose debut album has surpassed 1 billion streams. He has collaborated with artists such as Beyoncé, Nicki Minaj, and Kanye West, and released his album Imagination & The Misfit Kid featuring singles like "Miracle" and "Mount Everest".

Labrinth's music has amassed millions of streams worldwide, and his diverse collaborations and contributions to popular projects have solidified his reputation as a versatile and talented artist in the music industry.

Report Date: 2025-09-09

Labrinth converts attention from 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, UNITED KINGDOM. Audience shape is heavily female (55%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 39,250 avg views per post, with supportive conversation on Instagram. Shared audience with Akai, Selfridges, Amazon Music underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Labrinth score 0.24% — Low bucket.

Brand: AkaiBrand: SelfridgesBrand: Amazon Music

Followers:5,894,467

Engagements:14,093

Rate:0.2%

Posts:543

Avg Likes:13,665

Avg Comments:228

Avg Views:44,364

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 5,894,467 · Engagements 14,093 · Rate 0.2% Posts 543 · Views 44,364 · Avg Likes 13,665 · Avg Comments 228 · Avg Views 44,364	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 56% 25-34: 29% 13-17: 8% 35-44: 5%	Largest: 18-24 (56%); next: 25-34 (29%)
Gender Split	Female: 55% Male: 45% Non-binary/Other: 0%	Skews female (55%)
Top Countries	UNITED STATES (19%) BRAZIL (8%) UNITED KINGDOM (8%) INDONESIA (5%) INDIA (5%)	Top regions: UNITED STATES (19%), BRAZIL (8%), UNITED KINGDOM (8%)
Platform Engagement	Instagram: 8,848 avg likes/post · Tiktok: 39,250 avg views/post · Youtube: 5,114 avg views/post	Best reach: Tiktok 39,250 avg views; best engagement: Instagram 8,848 avg likes

Top Brand Affinities

Akai

Score: 10.85

Selfridges

Score: 8.43

Amazon Music

Score: 8.19

Marks & Spencer

Score: 7.36

River Island

Score: 7.14

boohoo

Score: 6.57

Maison Margiela

Score: 6.40

JACQUEMUS

Score: 6.23

ASOS

Score: 5.88

Ableton

Score: 5.04

Coach

Score: 4.92

Loewe

Score: 4.87

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Top Brand Affinities

Brand	Category	Score
Akai		10.85
Selfridges		8.43
Amazon Music		8.19
Marks & Spencer		7.36
River Island		7.14
boohoo		6.57
Maison Margiela		6.40
JACQUEMUS		6.23
ASOS		5.88
Ableton		5.04
Coach		4.92
Loewe		4.87
Steve Madden		4.61
NBC		4.18
Coachella		4.14
Harrods		4.09
Fenty beauty		3.95
Tesco		3.90
MTV		3.85
Dr. Martens		3.70
Dolce & Gabbana		3.56
Ferragamo		3.48
Lush		3.47
BALMAIN		3.45
Fendi		3.42
Topshop		3.35
Urban Outfitters		3.26
Hennessy		3.24
Summit Entertainment		3.20
Showtime		3.08
Primark		2.97
SoundCloud		2.82
Lululemon Athletica		2.79
Matrix		2.75
Pull&Bear		2.75
Kodak		2.71
Armani		2.67
Paramount Pictures		2.61
Spotify Music		2.61
Marc Jacobs		2.60
Beats Electronics		2.59
Moschino		2.53
Kylie Cosmetics		2.49
Lollapalooza		2.49
BBC		2.47
Timberland		2.35
H&M		2.30
Hermès		2.29
Vogue		2.27
Cartier		2.25