La Rue Kétanou

La Rue Kétanou — rock artist from FR.

In their latest album "2020," La Rue Kétanou presents 15 tracks featuring their signature two guitars and now two accordions with the addition of Pierre…

Influence: 54.50% Fanbase: 39.89% Trending: 61.80% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Fnac • 30.04% • Very Strong

As of 2025-09-09

145,684

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:35:14 UTC

Genres

rockfrench rockfolk rockreggaefrench reggaefolk & traditionalfrench folk popfrench folk

Biography

In their latest album "2020," La Rue Kétanou presents 15 tracks featuring their signature two guitars and now two accordions with the addition of Pierre Luquet. The album incorporates new instruments discovered during their travels, such as the charango from Bolivia and the banjo from the Appalachian Mountains. Collaborations with various artists like Titi Robin and Fredo Burguière bring a rich fusion of musical influences to the album, produced by Nicolas Quéré, known for his work with Arctic Monkeys and Delgrès.

The eclectic mix of instruments and collaborations in "2020" showcases La Rue Kétanou's evolution towards a more mature sound while maintaining their trademark liveliness. The album captures the group's essence of freedom, generosity, and sincerity, with each track offering a unique blend of musical styles and cultural influences.

Top Brand Affinities

Report Date: 2025-09-09

La Rue Kétanou cuts through with 25-34 & 18-24 audiences and consistency across FRANCE, BELGIUM, CANADA. A heavily male (64%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 6,177 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Fnac, Ricard, Accor Hotels, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist La Rue Kétanou score 0.64% — Low bucket.

Brand: FnacBrand: RicardBrand: Accor Hotels

Followers:145,684

Engagements:931

Rate:0.6%

Posts:562

Avg Likes:905

Avg Comments:20

Avg Views:8,306

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 145,684 · Engagements 931 · Rate 0.6% Posts 562 · Views 8,306 · Avg Likes 905 · Avg Comments 20 · Avg Views 8,306	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 38% 18-24: 28% 35-44: 20% 45-64: 12%	Largest: 25-34 (38%); next: 18-24 (28%)
Gender Split	Female: 36% Male: 64% Non-binary/Other: 0%	Skews male (64%)
Top Countries	FRANCE (78%) BELGIUM (4%) CANADA (3%) SWITZERLAND (2%) ITALY (2%)	Top regions: FRANCE (78%), BELGIUM (4%), CANADA (3%)
Platform Engagement	Instagram: 581 avg likes/post · Tiktok: 2,129 avg views/post · Youtube: 6,177 avg views/post	Best reach: Youtube 6,177 avg views; best engagement: Instagram 581 avg likes

Top Brand Affinities

Fnac

Score: 30.04

Ricard

Score: 29.21

Accor Hotels

Score: 19.59

Galeries Lafayette

Score: 16.35

Yogi Tea

Score: 15.95

PLAYMOBIL

Score: 12.11

Evian

Score: 11.79

Montblanc

Score: 11.66

ESPRIT

Score: 11.65

Décathlon

Score: 10.32

Air France

Score: 10.23

Vichy

Score: 10.22

Brand	Category	Score
Fnac		30.04
Ricard		29.21
Accor Hotels		19.59
Galeries Lafayette		16.35
Yogi Tea		15.95
PLAYMOBIL		12.11
Evian		11.79
Montblanc		11.66
ESPRIT		11.65
Décathlon		10.32
Air France		10.23
Vichy		10.22
Thermomix		6.73
Longchamp		6.73
Garnier		5.88
Elle Magazine		4.84
Citroen		4.29
Tarte Cosmetics		4.17
NBC		3.87
Renault		3.35
Carrefour		3.23
Peugeot		3.07
Dr. Martens		2.99
Olympus		2.92
Rover		2.38
Tinder		2.30
Lacoste		2.23
Geocaching		2.22
Polaroid		1.84
Spotify Music		1.77
Fujifilm		1.51
Volkswagen		1.45
Huawei		1.42
SoundCloud		1.39
Harley-Davidson		1.39
Universal		1.35
Guinness		1.32
Warner Bros		1.32
Sephora		1.31
Lego		1.31
Cartier		1.28
Star Wars		1.26
Heineken		1.20
Airbnb		1.19
Nikon		1.18
Vans		1.11
musical.ly		1.10
IKEA		1.10
Yves Saint Laurent		1.01
Etsy		0.99