La Habitación Roja
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-21
48,606
Social Media Followers
As of 2025-09-21
00:00:00
Hours Airplay
2025-12-07 10:06:42 UTC
Genres
Biography
Described as an essential and enduring force in Spanish pop, La Habitación Roja continues to deliver new classics and captivate audiences with their timeless melodies and evocative lyrics. With a reputation for excellence and a loyal fan base, the band's influence extends beyond their home country, solidifying their status as a key player in the contemporary music scene.
La Habitación Roja resonates most with 18-24 & 25-34 audiences and shows durable presence in SPAIN, MEXICO, PERU. With a female-leaning (51%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (23,587 avg views per post); Youtube is where fans co-sign. Affinity adjacency to Estrella Galícia, Fnac, El Corte Ingles makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 48,606 · Engagements 552 · Rate 1.1% Posts 2,532 · Views 23,587 · Avg Likes 529 · Avg Comments 28 · Avg Views 23,587 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 52% 25-34: 32% 35-44: 9% 13-17: 4% |
Largest: 18-24 (52%); next: 25-34 (32%) |
| Gender Split |
Female: 51% Male: 49% Non-binary/Other: 0% |
Skews female (51%) |
| Top Countries |
SPAIN (50%) MEXICO (36%) PERU (3%) ARGENTINA (3%) COLOMBIA (3%) |
Top regions: SPAIN (50%), MEXICO (36%), PERU (3%) |
| Platform Engagement | Instagram: 195 avg likes/post · Youtube: 23,587 avg views/post | Best reach: Youtube 23,587 avg views; best engagement: Youtube 334 avg likes |
Top Brand Affinities
Estrella Galícia
Fnac
El Corte Ingles
Mapfre
PLAYMOBIL
Iberia
Movistar
Jagermeister
DeLorean Motor Company
Patek Philippe
Amazon Music
Amstel
| Brand | Category | Score |
|---|---|---|
| Estrella Galícia | 118.46 | |
| Fnac | 106.67 | |
| El Corte Ingles | 54.92 | |
| Mapfre | 27.42 | |
| PLAYMOBIL | 25.43 | |
| Iberia | 16.07 | |
| Movistar | 12.66 | |
| Jagermeister | 11.18 | |
| DeLorean Motor Company | 9.96 | |
| Patek Philippe | 8.06 | |
| Amazon Music | 7.66 | |
| Amstel | 6.29 | |
| Daewoo | 6.03 | |
| Spotify Music | 5.44 | |
| Nixon | 5.23 | |
| Ryanair | 5.07 | |
| Vodafone | 4.72 | |
| VidaSana | 4.64 | |
| Pull&Bear | 4.06 | |
| Summit Entertainment | 3.54 | |
| Cafecito | 3.36 | |
| Primark | 3.06 | |
| Stradivarius | 3.04 | |
| Columbia Pictures | 2.96 | |
| Montblanc | 2.70 | |
| Dr. Martens | 2.48 | |
| HBO | 2.47 | |
| Kodak | 2.46 | |
| Aperol | 2.43 | |
| Guinness | 2.42 | |
| Tinder | 2.40 | |
| musical.ly | 2.34 | |
| Star Wars | 2.34 | |
| Polaroid | 2.31 | |
| Heineken | 2.27 | |
| MTV | 2.23 | |
| Snoopy And The Peanuts Gang | 2.22 | |
| Lego | 2.15 | |
| Pantone Inc | 2.03 | |
| Carrefour | 1.96 | |
| Coca-Cola | 1.96 | |
| Pepsi | 1.87 | |
| Vans | 1.77 | |
| Warner Bros | 1.74 | |
| Coachella | 1.65 | |
| ASICS | 1.62 | |
| Pizza Lover | 1.59 | |
| Ferrero | 1.59 | |
| New Balance | 1.52 | |
| Cadillac | 1.48 |
Official Profiles
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LoginArtist: La Habitación Roja
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Top 10 Songs Played Today
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Total Streams (2025-09-21)
Total: 254,785
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Concerts
Upcoming events from today (UTC) to the next 6 months.















