Kylie Minogue
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-19
5,304,998
Social Media Followers
As of 2025-08-19
00:00:00
Hours Airplay
2025-10-08 18:48:49 UTC
Genres
Biography
Throughout her illustrious career, Minogue has navigated highs and lows to solidify her place in music history. Her journey from soap star to international pop diva includes successful albums like "Fever" and "X," as well as acclaimed collaborations such as "Where the Wild Roses Grow" with Nick Cave. With her 2018 release "Golden," blending modern country influences with her signature dance-pop style, Minogue continues to showcase her versatility and enduring appeal as a beloved figure in the music industry.
Kylie Minogue maintains consistent pull among 25-34 & 18-24 audiences across UNITED STATES, BRAZIL, UNITED KINGDOM. The audience leans heavily male (66%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 34,700 avg views per post; Instagram functions as the community touchpoint. Affinity with Jean Paul Gaultier, British Airways, Victoria Beckham makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 5,304,998 · Engagements 27,176 · Rate 0.5% Posts 5,540 · Views 58,681 · Avg Likes 26,817 · Avg Comments 686 · Avg Views 58,681 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 41% 18-24: 35% 35-44: 15% 45-64: 7% |
Largest: 25-34 (41%); next: 18-24 (35%) |
| Gender Split |
Female: 34% Male: 66% Non-binary/Other: 0% |
Skews male (66%) |
| Top Countries |
UNITED STATES (15%) BRAZIL (10%) UNITED KINGDOM (9%) MEXICO (7%) FRANCE (3%) |
Top regions: UNITED STATES (15%), BRAZIL (10%), UNITED KINGDOM (9%) |
| Platform Engagement | Instagram: 22,702 avg likes/post · Tiktok: 34,700 avg views/post · Youtube: 23,981 avg views/post | Best reach: Tiktok 34,700 avg views; best engagement: Instagram 22,702 avg likes |
Top Brand Affinities
Jean Paul Gaultier
British Airways
Victoria Beckham
Grindr
All Saints
ITV
Eurostar
Qantas
Tate Modern
Vauxhall
Barbie
KARL LAGERFELD
| Brand | Category | Score |
|---|---|---|
| Jean Paul Gaultier | 18.56 | |
| British Airways | 17.88 | |
| Victoria Beckham | 17.60 | |
| Grindr | 16.85 | |
| All Saints | 16.53 | |
| ITV | 15.74 | |
| Eurostar | 12.45 | |
| Qantas | 9.61 | |
| Tate Modern | 9.43 | |
| Vauxhall | 9.06 | |
| Barbie | 8.77 | |
| KARL LAGERFELD | 8.56 | |
| Vivienne Westwood | 8.32 | |
| Marks & Spencer | 8.26 | |
| Selfridges | 7.49 | |
| JACQUEMUS | 7.01 | |
| Moët & Chandon | 6.10 | |
| River Island | 6.00 | |
| MATTEL | 5.97 | |
| Alexander McQueen | 5.91 | |
| Ryanair | 5.90 | |
| Harrods | 4.70 | |
| Hilton | 4.61 | |
| ALDI | 4.49 | |
| Cadbury | 4.17 | |
| Lindt | 3.99 | |
| Superdry | 3.91 | |
| Dolce & Gabbana | 3.87 | |
| Tiffany | 3.78 | |
| Oculus | 3.68 | |
| ASOS | 3.65 | |
| Summit Entertainment | 3.58 | |
| Vogue | 3.57 | |
| Aperol | 3.51 | |
| Nespresso | 3.46 | |
| Lush | 3.44 | |
| NBC | 3.43 | |
| Martini | 3.43 | |
| Snoopy And The Peanuts Gang | 3.40 | |
| MTV | 3.31 | |
| Versace | 3.29 | |
| Valentino | 3.19 | |
| Columbia Pictures | 3.15 | |
| Boeing | 3.15 | |
| Yves Saint Laurent | 3.13 | |
| BALMAIN | 3.11 | |
| Baileys | 3.07 | |
| Fendi | 3.05 | |
| Moschino | 2.96 | |
| TOM FORD | 2.92 |
Official Profiles
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LoginArtist: Kylie Minogue
The map shows every radio station that aired Kylie Minogue today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-23)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-23 03:27:42 | I Should Be So Lucky | Radio SWH | Riga, LV | 193 |
| 2025-08-23 03:27:33 | Kids | 6NOW | Perth, AU | 239 |
| 2025-08-23 03:26:12 | What kind of fool? | Trans Radio UK | N, GB | 160 |
| 2025-08-23 03:25:42 | Better the Devil You Know (The Mad March Hare mix) | Trans Radio UK | N, GB | 30 |
| 2025-08-23 03:24:42 | Spinning Around | Family Radio | Antwerpen, BE | 2 |
| 2025-08-23 03:23:38 | Wow | 2SKI (Snow FM 97.7) | Cooma, AU | 175 |
| 2025-08-23 03:23:34 | Dance Alone | NRJ Energy | Moscow, RU | 158 |
| 2025-08-23 03:22:18 | Wow | 93.5 Eagle FM | Goulburn, AU | 174 |
| 2025-08-23 03:02:40 | In Your Eyes | XHTP-FM [Sensación 95.5] | Xalapa, VE, MX | 191 |
| 2025-08-23 03:01:46 | Especially For You | 96.3 Easy Rock | Manila, PH | 222 |
Popularity (2025-10-07)
| Platform | % |
|---|---|
| No data. | |
