Ky-Mani Marley

Ky-Mani Marley — reggae artist from JM.

Ky-Mani Marley, son of reggae legend Bob Marley, continues the family legacy with his pop-reggae sound. He independently released his debut album, The Journey,…

Influence: 60.18% Fanbase: 43.43% Trending: 68.55% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

The House of Marley • 196.34% • Very Strong

As of 2025-09-08

777,452

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:48:07 UTC

Genres

reggaereggaemodern reggaereggae fusionroots reggae

Biography

Ky-Mani Marley, son of reggae legend Bob Marley, continues the family legacy with his pop-reggae sound. He independently released his debut album, The Journey, in 1998, which gained popularity on reggae charts and among Bob Marley fans. Subsequent releases like Many More Roads in 2001 and Radio in 2007 followed on the Artists Only label, with Maestro in 2015 on Konfrentation Muzik showcasing diverse production styles.

Top Brand Affinities

Report Date: 2025-09-08

Ky-Mani Marley resonates most with 25-34 & 18-24 audiences and shows durable presence in UNITED STATES, FRANCE, BRAZIL. With a heavily male (67%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (2,893,468 avg views per post); Youtube is where fans co-sign. Affinity adjacency to The House of Marley, Live Nation, Mixcloud makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Ky-Mani Marley score 3.37% — Very Strong bucket.

Brand: The House of MarleyBrand: Live NationBrand: Mixcloud

Followers:777,452

Engagements:26,179

Rate:3.4%

Posts:132

Avg Likes:26,073

Avg Comments:598

Avg Views:2,906,468

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 777,452 · Engagements 26,179 · Rate 3.4% Posts 132 · Views 2,906,468 · Avg Likes 26,073 · Avg Comments 598 · Avg Views 2,906,468	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 44% 18-24: 39% 35-44: 11% 13-17: 3%	Largest: 25-34 (44%); next: 18-24 (39%)
Gender Split	Female: 33% Male: 67% Non-binary/Other: 0%	Skews male (67%)
Top Countries	UNITED STATES (26%) FRANCE (8%) BRAZIL (6%) KENYA (4%) BAHAMAS (3%)	Top regions: UNITED STATES (26%), FRANCE (8%), BRAZIL (6%)
Platform Engagement	Instagram: 1,656 avg likes/post · Tiktok: 13,000 avg views/post · Youtube: 2,893,468 avg views/post	Best reach: Youtube 2,893,468 avg views; best engagement: Youtube 23,766 avg likes

Top Brand Affinities

The House of Marley

Score: 196.34

Live Nation

Score: 20.02

Mixcloud

Score: 14.32

Clarks

Score: 11.72

Amazon Music

Score: 9.27

Pro Tools

Score: 8.87

Margaritaville

Score: 6.30

Macy's

Score: 5.77

Hennessy

Score: 5.64

Pioneer

Score: 5.61

iHeartRadio Music Awards

Score: 5.43

Publix

Score: 5.38

Brand	Category	Score
The House of Marley		196.34
Live Nation		20.02
Mixcloud		14.32
Clarks		11.72
Amazon Music		9.27
Pro Tools		8.87
Margaritaville		6.30
Macy's		5.77
Hennessy		5.64
Pioneer		5.61
iHeartRadio Music Awards		5.43
Publix		5.38
ESPN		5.23
MTV		4.92
Ableton		4.71
American Airlines		4.70
CNN		4.67
SoundCloud		4.44
Movistar		4.02
Iberostar Hotels & Resorts		3.62
FashionNova		3.31
Spotify Music		3.18
Beats Electronics		3.15
Matrix		3.07
NBC		2.92
Barber Shop Connect		2.86
NFL		2.79
Kodak		2.72
Sneakerhead		2.59
Timberland		2.57
Los Angeles Lakers		2.53
NBA		2.46
Fendi		2.36
Versace		2.25
Fenty beauty		2.23
Paramount Pictures		2.00
UFC		1.88
Dolce & Gabbana		1.79
Pandora		1.72
Walmart		1.70
BBC		1.69
Polo Ralph Lauren		1.66
shein		1.66
Heineken		1.64
Victoria's Secret		1.63
Transformers		1.62
The North Face		1.60
Guinness		1.55
Target		1.52
Sephora		1.49