KWON EUN BI

KWON EUN BI

Country: KR | Gender: female

Influence: 52.84% Fanbase: 29.82% Trending: 64.36% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Style Nanda • 13.66% • Very Strong

As of 2025-09-09

3,634,293

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 14:41:53 UTC

Genres

popk-poppopasian pop

Biography

Kwon Eun-bi debuted in 2018 with IZ*ONE, gaining recognition as a "monster rookie" through multiple K-pop awards and chart-topping hits like "La Vie en Rose," "Violeta," and "Panorama." Known for their unique concept and charm, IZ*ONE has become a global favorite, dominating charts in both Korea and Japan. Eun-bi's success has extended beyond music, with her popularity leading to roles as a beauty program MC and continued adoration from fans worldwide.

KWON EUN BI Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

KWON EUN BI speaks to 18-24 & 25-34 audiences with measurable traction in SOUTH KOREA, INDONESIA, UNITED STATES. Composition is female-leaning (53%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (38,100 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Style Nanda, Paul Smith, GENTLE MONSTER, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist KWON EUN BI score 4.26%Very Strong bucket.
Brand: Style NandaBrand: Paul SmithBrand: GENTLE MONSTER
Followers:3,634,293
Engagements:154,834
Rate:4.3%
Posts:1,455
Views:58,211
Avg Likes:154,434
Avg Comments:444
Avg Views:58,211

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 3,634,293 · Engagements 154,834 · Rate 4.3%
Posts 1,455 · Views 58,211 · Avg Likes 154,434 · Avg Comments 444 · Avg Views 58,211
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 62%
25-34: 23%
13-17: 11%
35-44: 4%
Largest: 18-24 (62%); next: 25-34 (23%)
Gender Split Female: 53%
Male: 47%
Non-binary/Other: 0%
Skews female (53%)
Top Countries SOUTH KOREA (28%)
INDONESIA (12%)
UNITED STATES (8%)
PHILIPPINES (8%)
THAILAND (4%)
Top regions: SOUTH KOREA (28%), INDONESIA (12%), UNITED STATES (8%)
Platform Engagement Instagram: 150,077 avg likes/post · Tiktok: 38,100 avg views/post · Youtube: 20,111 avg views/post Best reach: Tiktok 38,100 avg views; best engagement: Instagram 150,077 avg likes

Top Brand Affinities

Style Nanda
Score: 13.66
Paul Smith
Score: 11.46
GENTLE MONSTER
Score: 9.77
Innisfree
Score: 7.70
Maison Margiela
Score: 7.48
Shake Shack
Score: 6.77
Stone Island
Score: 6.36
Bandai Namco
Score: 5.85
Tiffany
Score: 5.84
Loewe
Score: 5.13
Gundam
Score: 5.04
UNIQLO
Score: 4.17
Brand Category Score
Style Nanda 13.66
Paul Smith 11.46
GENTLE MONSTER 9.77
Innisfree 7.70
Maison Margiela 7.48
Shake Shack 6.77
Stone Island 6.36
Bandai Namco 5.85
Tiffany 5.84
Loewe 5.13
Gundam 5.04
UNIQLO 4.17
Summit Entertainment 4.08
Final Fantasy 3.94
Snoopy And The Peanuts Gang 3.66
Jollibee 3.49
G-shock 3.25
League of Legends 3.18
Leica 3.14
Pokemon Go 3.09
Stüssy 2.99
Tiffany & Co 2.96
Transformers 2.87
Yves Saint Laurent 2.86
ASICS 2.85
AMC 2.75
Carhartt 2.62
Petronas 2.56
Balenciaga 2.51
IKEA 2.50
Christian Dior 2.49
Puma 2.36
Fujifilm 2.34
Dr. Martens 2.31
Los Angeles Lakers 2.25
Walt Disney 2.17
Warner Bros 2.08
Timberland 2.03
FIFA 2.02
Under Armour 1.99
Hyundai 1.98
Converse 1.96
Starbucks 1.94
Kodak 1.90
Pokemon 1.82
Polaroid 1.80
New Balance 1.75
Costco 1.67
The North Face 1.62
Louis Vuitton 1.60

Official Profiles

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Artist: KWON EUN BI

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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