Kweku Smoke

Kweku Smoke — hip-hop & rap artist from GH.

The artist's latest album showcases a blend of introspective lyrics and innovative production, creating a unique sound that pushes boundaries in the music…

Influence: 57.02% Fanbase: 35.53% Trending: 67.76% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Palm Angels • 26.27% • Very Strong

As of 2025-09-08

499,436

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:32:35 UTC

Genres

hip-hop & raphip-hop/rapcontemporary hip hophip hoptrapafricanasakaa

Biography

The artist's latest album showcases a blend of introspective lyrics and innovative production, creating a unique sound that pushes boundaries in the music industry. Drawing inspiration from various genres, the artist effortlessly weaves together elements of pop, R&B, and electronic music to craft a cohesive and compelling musical experience for listeners. With a distinct vocal delivery and a knack for storytelling, the artist's songs resonate with authenticity and emotion, establishing a deep connection with audiences worldwide.

Known for their dynamic stage presence and captivating live performances, the artist continues to garner critical acclaim and a dedicated fan base. Their ability to evolve musically while staying true to their artistic vision sets them apart as a trailblazer in the industry, constantly pushing the envelope and redefining contemporary music. With a discography that showcases growth and experimentation, the artist remains at the forefront of innovation, solidifying their status as a visionary artist with a lasting impact on the music scene.

Top Brand Affinities

Report Date: 2025-09-08

Kweku Smoke keeps 25-34 & 18-24 audiences engaged throughout GHANA, UNITED STATES, UNITED KINGDOM. The composition is heavily male (91%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 187,985 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Palm Angels, True Religion, Vodafone supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Kweku Smoke score 7.32% — Very Strong bucket.

Brand: Palm AngelsBrand: True ReligionBrand: Vodafone

Followers:499,436

Engagements:36,560

Rate:7.3%

Posts:183

Avg Likes:36,362

Avg Comments:1,101

Avg Views:187,985

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 499,436 · Engagements 36,560 · Rate 7.3% Posts 183 · Views 187,985 · Avg Likes 36,362 · Avg Comments 1,101 · Avg Views 187,985	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 47% 18-24: 45% 35-44: 4% 13-17: 4%	Largest: 25-34 (47%); next: 18-24 (45%)
Gender Split	Female: 9% Male: 91% Non-binary/Other: 0%	Skews male (91%)
Top Countries	GHANA (70%) UNITED STATES (10%) UNITED KINGDOM (5%) NIGERIA (3%) SOUTH AFRICA (2%)	Top regions: GHANA (70%), UNITED STATES (10%), UNITED KINGDOM (5%)
Platform Engagement	Instagram: 32,677 avg likes/post · Youtube: 187,985 avg views/post	Best reach: Youtube 187,985 avg views; best engagement: Instagram 32,677 avg likes

Top Brand Affinities

Palm Angels

Score: 26.27

True Religion

Score: 15.04

Vodafone

Score: 14.38

Moncler

Score: 7.05

Alexander McQueen

Score: 7.02

Champion

Score: 7.01

CNN

Score: 6.81

FashionNova

Score: 5.15

Timberland

Score: 4.95

BALMAIN

Score: 4.85

BBC

Score: 4.48

Hennessy

Score: 4.17

Brand	Category	Score
Palm Angels		26.27
True Religion		15.04
Vodafone		14.38
Moncler		7.05
Alexander McQueen		7.02
Champion		7.01
CNN		6.81
FashionNova		5.15
Timberland		4.95
BALMAIN		4.85
BBC		4.48
Hennessy		4.17
SoundCloud		4.05
Nixon		3.98
Christian Louboutin		3.79
Hublot		3.58
MTV		3.37
The North Face		3.34
Versace		3.33
New Balance		3.26
Kodak		3.10
Gucci		2.99
ASOS		2.93
Beats Electronics		2.89
NBC		2.80
Mercedes-Benz		2.76
Balenciaga		2.73
TOM FORD		2.69
NBA		2.67
Primark		2.63
Louis Vuitton		2.54
Bugatti		2.45
Los Angeles Lakers		2.31
Paramount Pictures		2.31
Fendi		2.23
Christian Dior		2.21
Sprite		2.19
GIVENCHY		2.15
Burberry		2.14
Guinness		2.01
Bentley		1.95
FIFA		1.91
Calvin Klein		1.90
musical.ly		1.89
Reebok		1.84
FOREX		1.78
Rolex		1.70
Spotify Music		1.64
Lacoste		1.61
H&M		1.61