Kunto Aji Brand Affinity ranks highest InstaMeet at 25.30% . Very Strong. Score DMDB 52.58% | Fanbase 39.74%

Kunto Aji — pop artist from ID.

Kunto Aji is an Indonesian singer/songwriter who released his debut album "Generation Y" in 2015, followed by his sophomore album "Mantra, Mantra" in September…

Kunto Aji

Established

Country: ID | Gender: male | Artist ID: 11e81bbe-7fe1-a6fc-a2f9-a0369fe50396

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Genres

poppopindonesian popindonesian indieindie popjazz & standardsindonesian jazzfolk & traditionalindonesian singer-songwriter

Influential: 52.58% Fanbase: 39.74% Trending: 59.00%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

InstaMeet • 25.30% • Very Strong

As of 2025-09-09

923,587

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 52.58% | Fanbase 39.74% | Trending 59.00% | CAREER STAGE: MID_LEVEL

Biography

Kunto Aji is an Indonesian singer/songwriter who released his debut album "Generation Y" in 2015, followed by his sophomore album "Mantra, Mantra" in September 2018. The album garnered attention for its growth in songwriting and collaboration with producers Ankadiov, Uga Swastadi, Petra Sihombing, and Bam Mastro. "Mantra, Mantra" addresses the importance of mental health, with lead singles like "Konon Katanya" and "Topik Semalam" conveying messages of pursuing dreams and patience in relationships. The album received 5 nominations at the 2019 Anugerah Musik Indonesia (AMI) Awards, including Best Pop Male Solo Act and Best Album.

Report Date: 2025-09-09

Kunto Aji engages 18-24 & 25-34 audiences with repeatable results in INDONESIA, MALAYSIA, UNITED STATES. The fan base skews heavily female (56%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (22,800 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around InstaMeet, Oppo, Garuda Indonesia, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Kunto Aji score 0.97% — Low bucket.

Brand: InstaMeetBrand: OppoBrand: Garuda Indonesia

Followers:923,587

Engagements:8,996

Rate:1.0%

Posts:1,043

Avg Likes:8,795

Avg Comments:96

Avg Views:26,320

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 923,587 · Engagements 8,996 · Rate 1.0% Posts 1,043 · Views 26,320 · Avg Likes 8,795 · Avg Comments 96 · Avg Views 26,320	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 59% 25-34: 25% 13-17: 13% 35-44: 2%	Largest: 18-24 (59%); next: 25-34 (25%)
Gender Split	Female: 56% Male: 44% Non-binary/Other: 0%	Skews female (56%)
Top Countries	INDONESIA (96%) MALAYSIA (2%) UNITED STATES (1%) AUSTRALIA (0%) SINGAPORE (0%)	Top regions: INDONESIA (96%), MALAYSIA (2%), UNITED STATES (1%)
Platform Engagement	Instagram: 6,546 avg likes/post · Tiktok: 22,800 avg views/post · Youtube: 3,520 avg views/post	Best reach: Tiktok 22,800 avg views; best engagement: Instagram 6,546 avg likes

Top Brand Affinities

InstaMeet

Score: 25.30

Oppo

Score: 23.75

Garuda Indonesia

Score: 19.51

Yakult

Score: 8.61

Fujifilm

Score: 5.56

Dota 2

Score: 4.34

Petronas

Score: 4.24

UNIQLO

Score: 4.10

Bajaj

Score: 3.90

Coffeegram

Score: 3.63

Xiaomi

Score: 3.63

Snapseed

Score: 3.35

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Top Brand Affinities

Brand	Category	Score
InstaMeet		25.30
Oppo		23.75
Garuda Indonesia		19.51
Yakult		8.61
Fujifilm		5.56
Dota 2		4.34
Petronas		4.24
UNIQLO		4.10
Bajaj		3.90
Coffeegram		3.63
Xiaomi		3.63
Snapseed		3.35
Gundam		2.94
Preloved		2.90
A Game of Tones		2.78
Nokia		2.71
Oriflame		2.58
Hot Wheels		2.42
Kodak		2.32
Spotify Music		2.09
Adobe		2.06
New Balance		1.84
Converse		1.78
Vans		1.64
Sony		1.57
Samsung Group		1.49
Canon		1.42
musical.ly		1.40
Maybelline		1.39
Universal		1.35
Yamaha		1.32
Google		1.30
Mitsubishi Motors		1.29
Nikon		1.23
Polaroid		1.18
Honda		1.13
H&M		1.09
GoPro		1.05
National Geographic		1.01
Marvel		0.96
McDonald's		0.91
Suzuki		0.90
SoundCloud		0.90
Lego		0.81
Toyota		0.72
Adidas		0.69
Puma		0.68
Apple		0.67
Marvel Entertainment		0.67
Starbucks		0.67