Krzysztof Zalewski
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
220,711
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:03:13 UTC
Genres
Biography
Zalewski's journey to his current position required hard work and determination, starting from honing his skills as a sideman to releasing breakthrough albums like "Zelig" in 2013 and "Złoto" in 2016, which quickly achieved platinum status. Hits such as "Miłość, miłość" and "Polsko" solidified his place at the forefront of Polish music. His accolades include two Fryderyk awards in 2018, recognition for his album "Zalewski śpiewa Niemena" and Composer of the Year for the track "Początek." Recent achievements include the release of the rock-influenced and daring album "Zabawa," earning three Fryderyk awards, including Best Alternative Pop Album of the Year. In 2021, Zalewski joined the ranks of artists featured in the MTV Unplugged project, showcasing his bold and direct musical approach.
Krzysztof Zalewski resonates with 18-24 & 25-34 audiences and sustains presence in POLAND, UNITED KINGDOM, UKRAINE. The demographic is heavily female (59%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 11,287 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Cien, Golden Rose, Rossmann maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 220,711 · Engagements 4,036 · Rate 1.8% Posts 559 · Views 11,287 · Avg Likes 4,023 · Avg Comments 88 · Avg Views 11,287 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 40% 25-34: 37% 35-44: 14% 13-17: 4% |
Largest: 18-24 (40%); next: 25-34 (37%) |
| Gender Split |
Female: 59% Male: 41% Non-binary/Other: 0% |
Skews female (59%) |
| Top Countries |
POLAND (89%) UNITED KINGDOM (2%) UKRAINE (1%) GERMANY (1%) ITALY (1%) |
Top regions: POLAND (89%), UNITED KINGDOM (2%), UKRAINE (1%) |
| Platform Engagement | Instagram: 3,848 avg likes/post · Youtube: 11,287 avg views/post | Best reach: Youtube 11,287 avg views; best engagement: Instagram 3,848 avg likes |
Top Brand Affinities
Cien
Golden Rose
Rossmann
Costa Coffee
Lidl
Ryanair
The Witcher
Subaru
Jagermeister
Martini
Aperol
Stradivarius
| Brand | Category | Score |
|---|---|---|
| Cien | 73.62 | |
| Golden Rose | 27.07 | |
| Rossmann | 25.28 | |
| Costa Coffee | 13.02 | |
| Lidl | 7.72 | |
| Ryanair | 6.90 | |
| The Witcher | 6.70 | |
| Subaru | 6.49 | |
| Jagermeister | 6.00 | |
| Martini | 5.44 | |
| Aperol | 4.83 | |
| Stradivarius | 4.14 | |
| Jack Daniels | 3.92 | |
| IKEA | 3.73 | |
| Daniel Wellington | 3.65 | |
| New Balance | 3.54 | |
| OREO | 3.27 | |
| Olympus | 3.12 | |
| Vogue | 2.75 | |
| H&M | 2.73 | |
| Lego | 2.72 | |
| Fiat | 2.71 | |
| Converse | 2.66 | |
| Zara | 2.37 | |
| Michael Kors | 2.22 | |
| MTV | 2.19 | |
| Pizza Lover | 2.19 | |
| Primark | 2.16 | |
| Polaroid | 2.12 | |
| ASICS | 2.08 | |
| Bershka | 2.08 | |
| Philips | 2.03 | |
| Huawei | 2.01 | |
| Reebok | 1.96 | |
| Pandora | 1.95 | |
| Guess | 1.88 | |
| Kodak | 1.84 | |
| L'Oréal Paris | 1.84 | |
| Coca-Cola | 1.83 | |
| Too Faced Cosmetics | 1.80 | |
| Ray-Ban | 1.72 | |
| HBO | 1.67 | |
| Sephora | 1.65 | |
| Levi's | 1.56 | |
| Calvin Klein | 1.52 | |
| Star Wars | 1.43 | |
| Warner Bros | 1.41 | |
| Travelgram | 1.38 | |
| Vans | 1.36 | |
| Nikon | 1.34 |
Official Profiles
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LoginArtist: Krzysztof Zalewski
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-12 03:00 UTC | Krzysztof Zalewski | STREFA KULTURY STUDENCKIEJ | Rzeszów, Poland | |
| 2025-12-13 03:00 UTC | Krzysztof Zalewski | Klub Studio | Krakow, Poland | |
| 2026-03-16 02:00 UTC | Krzysztof Zalewski | COS Torwar | Warsaw, Poland |















