Kpoint

Kpoint

Country: FR | Gender: male

Influence: 50.17% Fanbase: 30.19% Trending: 60.16% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Accor Hotels • 26.57% • Very Strong

As of 2025-09-09

291,337

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:37:39 UTC

Genres

popfrancotonpop urbainehip-hop & raprap conscienthip-hop/rapfrench hip hoprap francaiscontemporary hip hophip hop

Biography

Born in 1989 in Ris-Orangis, France, Kpoint is a versatile musician who initially drew inspiration from legends like Jimi Hendrix and The Beatles before transitioning to rap. Embracing urban music, Kpoint gained recognition by sharing his street clips on social media platforms. In 2017, he made a significant impact with his album Trap 'n' Roll, showcasing his influences. Collaborating with Ninho, Kpoint achieved his first major hit in 2018 with "Ma 6T a craqué," a clever nod to a popular 1997 film. Known for his unique style, Kpoint continued his success in 2019 with the release of the album Temps Additionnel, further solidifying his position in the music scene.

Kpoint Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Kpoint draws 18-24 & 25-34 audiences and holds attention in FRANCE, CôTE D’IVOIRE, BELGIUM. The skew is heavily male (76%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 148,845 avg views per post, with Youtube sustaining the conversation. Audience adjacency to Accor Hotels, Palm Angels, Lacoste makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Kpoint score 0.98%Low bucket.
Brand: Accor HotelsBrand: Palm AngelsBrand: Lacoste
Followers:291,337
Engagements:2,860
Rate:1.0%
Posts:46
Views:148,845
Avg Likes:3,867
Avg Comments:54
Avg Views:148,845

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 291,337 · Engagements 2,860 · Rate 1.0%
Posts 46 · Views 148,845 · Avg Likes 3,867 · Avg Comments 54 · Avg Views 148,845
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 57%
25-34: 30%
13-17: 8%
35-44: 4%
Largest: 18-24 (57%); next: 25-34 (30%)
Gender Split Female: 24%
Male: 76%
Non-binary/Other: 0%
Skews male (76%)
Top Countries FRANCE (71%)
CôTE D’IVOIRE (9%)
BELGIUM (5%)
ALGERIA (3%)
UNITED STATES (2%)
Top regions: FRANCE (71%), CôTE D’IVOIRE (9%), BELGIUM (5%)
Platform Engagement Instagram: 1,085 avg likes/post · Youtube: 148,845 avg views/post Best reach: Youtube 148,845 avg views; best engagement: Youtube 2,782 avg likes

Top Brand Affinities

Accor Hotels
Score: 26.57
Palm Angels
Score: 18.65
Lacoste
Score: 15.28
Ellesse
Score: 10.29
Grey Goose
Score: 8.94
Pro Tools
Score: 8.70
JACQUEMUS
Score: 8.70
Dsquared
Score: 8.20
Stone Island
Score: 6.77
KENZO
Score: 6.16
Champion
Score: 6.08
Emporio Armani
Score: 5.75
Brand Category Score
Accor Hotels 26.57
Palm Angels 18.65
Lacoste 15.28
Ellesse 10.29
Grey Goose 8.94
Pro Tools 8.70
JACQUEMUS 8.70
Dsquared 8.20
Stone Island 6.77
KENZO 6.16
Champion 6.08
Emporio Armani 5.75
Carrefour 5.58
BALMAIN 5.50
Alexander McQueen 5.50
Christian Louboutin 5.42
boohoo 5.37
Longchamp 5.27
Hublot 5.17
Versace 5.12
Elle Magazine 4.79
SoundCloud 4.77
Ferragamo 4.59
Beats Electronics 4.55
Rover 4.12
Polo Ralph Lauren 4.12
Puma 3.76
Hennessy 3.75
The North Face 3.71
Fila 3.71
Nike 3.69
Pull&Bear 3.67
NBA 3.53
Gucci 3.39
Cartier 3.38
shein 3.30
ASOS 3.20
Jack Daniels 3.17
Rolex 3.13
Bershka 3.00
Balenciaga 2.88
Moschino 2.88
Spotify Music 2.88
Garnier 2.85
Louis Vuitton 2.81
Supreme 2.78
ASICS 2.75
NBC 2.69
Carhartt 2.69
SheInside 2.65

Official Profiles

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Artist: Kpoint

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

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