
Kotak
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
749,167
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Known for hits like "Beraksi," "Masih Cinta," and "Pelan-Pelan Saja," KOTAK has garnered numerous accolades, including multiple AMI Awards for Best Duo/Rock Group and Best Rock Album. With a strong presence on digital streaming platforms, their music has amassed hundreds of millions of streams, while their YouTube channel boasts over 100 million views and 311 thousand subscribers. The band's dedicated fan base, known as "Kerabat KOTAK," continues to support them at live performances across Indonesia. KOTAK remains active in both live performances and recording, offering acoustic renditions of their songs through KOTAKUSTIK for their audience.
Kotak keeps 25-34 & 18-24 audiences engaged throughout INDONESIA, MALAYSIA, UNITED STATES. The composition is heavily male (72%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 18,297 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Garuda Indonesia, Oppo, Daihatsu supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 749,167 · Engagements 640 · Rate 0.1% Posts 2,775 · Views 18,297 · Avg Likes 610 · Avg Comments 71 · Avg Views 18,297 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 43% 18-24: 42% 35-44: 8% 13-17: 6% |
Largest: 25-34 (43%); next: 18-24 (42%) |
Gender Split |
Female: 28% Male: 72% Non-binary/Other: 0% |
Skews male (72%) |
Top Countries |
INDONESIA (96%) MALAYSIA (1%) UNITED STATES (1%) CHINA (0%) JAPAN (0%) |
Top regions: INDONESIA (96%), MALAYSIA (1%), UNITED STATES (1%) |
Platform Engagement | Instagram: 334 avg likes/post · Youtube: 18,297 avg views/post | Best reach: Youtube 18,297 avg views; best engagement: Instagram 334 avg likes |
Top Brand Affinities
Garuda Indonesia
Oppo
Daihatsu
Yakult
Carrefour
Bajaj
Yamaha
Hot Wheels
ASUS
Lenovo
Oriflame
Xiaomi
Brand | Category | Score |
---|---|---|
Garuda Indonesia | 29.88 | |
Oppo | 24.76 | |
Daihatsu | 10.31 | |
Yakult | 7.32 | |
Carrefour | 5.79 | |
Bajaj | 4.55 | |
Yamaha | 3.98 | |
Hot Wheels | 3.73 | |
ASUS | 3.63 | |
Lenovo | 3.45 | |
Oriflame | 3.36 | |
Xiaomi | 3.25 | |
Pizza Hut | 3.13 | |
Suzuki | 2.69 | |
Gundam | 2.64 | |
Universal | 2.60 | |
Honda | 2.58 | |
Intel | 2.36 | |
Nokia | 2.21 | |
Volvo | 2.11 | |
Petronas | 2.00 | |
Samsung Group | 2.00 | |
Fujifilm | 1.99 | |
UNIQLO | 1.98 | |
Transformers | 1.83 | |
1.77 | ||
Mitsubishi Motors | 1.73 | |
musical.ly | 1.67 | |
New Balance | 1.59 | |
Mitsubishi | 1.59 | |
KFC | 1.42 | |
Ducati | 1.42 | |
Snapseed | 1.34 | |
Herbalife | 1.34 | |
Toyota | 1.33 | |
Converse | 1.14 | |
Marvel | 1.13 | |
Harley-Davidson | 1.11 | |
Spotify Music | 1.07 | |
Adobe | 1.07 | |
Canon | 1.07 | |
Sony | 0.98 | |
Nikon | 0.86 | |
Puma | 0.82 | |
Levi's | 0.80 | |
National Geographic | 0.80 | |
Mazda | 0.79 | |
Vans | 0.74 | |
FIFA | 0.71 | |
Adidas | 0.70 |
Official Profiles
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LoginArtist: Kotak
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Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-09-10)
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Popularity (2025-09-09)
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Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
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Streaming Audience Growth
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Streams & Royalties
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