Kofi Kinaata

Kofi Kinaata

Country: GH | Gender: male

Influence: 62.00% Fanbase: 56.04% Trending: 64.98% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Airtel • 14.20% • Very Strong

As of 2025-09-08

4,999,377

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 20:53:19 UTC

Genres

othersworldwideafricanazontohighlifeafrobeat fusionafrobeats

Biography

Ghanaian musician and songwriter Kofi Kinaata, known as the Fante Rap God (FRG), is recognized for his unique Fante rap style infused with traditional African proverbs. His lyrical dexterity and humorous rhymes entertain and educate morally. Kinaata has collaborated with artists like Sarkodie, Jayso, and Becca, gaining mainstream success with the hit track "Odo Pa" with Castro and Asamoah Gyan, which garnered local and international acclaim. Castro, who mentored Kinaata early in his career, played a significant role in his entry into the music industry.

Kofi Kinaata Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Kofi Kinaata maintains consistent pull among 25-34 & 18-24 audiences across GHANA, UNITED STATES, UNITED KINGDOM. The audience leans heavily male (75%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 71,600 avg views per post; Tiktok functions as the community touchpoint. Affinity with Airtel, Vodafone, CNN makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Kofi Kinaata score 0.21%Low bucket.
Brand: AirtelBrand: VodafoneBrand: CNN
Followers:4,999,377
Engagements:10,459
Rate:0.2%
Posts:859
Views:91,562
Avg Likes:9,897
Avg Comments:224
Avg Views:91,562

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 4,999,377 · Engagements 10,459 · Rate 0.2%
Posts 859 · Views 91,562 · Avg Likes 9,897 · Avg Comments 224 · Avg Views 91,562
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 52%
18-24: 37%
35-44: 7%
13-17: 3%
Largest: 25-34 (52%); next: 18-24 (37%)
Gender Split Female: 25%
Male: 75%
Non-binary/Other: 0%
Skews male (75%)
Top Countries GHANA (60%)
UNITED STATES (13%)
UNITED KINGDOM (7%)
NIGERIA (4%)
ITALY (3%)
Top regions: GHANA (60%), UNITED STATES (13%), UNITED KINGDOM (7%)
Platform Engagement Instagram: 436 avg likes/post · Tiktok: 71,600 avg views/post · Youtube: 19,962 avg views/post Best reach: Tiktok 71,600 avg views; best engagement: Tiktok 8,613 avg likes

Top Brand Affinities

Airtel
Score: 14.20
Vodafone
Score: 9.55
CNN
Score: 8.28
Hublot
Score: 5.16
FashionNova
Score: 4.70
BBC
Score: 3.22
Hennessy
Score: 2.85
Timberland
Score: 2.37
shein
Score: 2.01
SheInside
Score: 1.73
Mercedes-Benz
Score: 1.70
Paramount Pictures
Score: 1.69
Brand Category Score
Airtel 14.20
Vodafone 9.55
CNN 8.28
Hublot 5.16
FashionNova 4.70
BBC 3.22
Hennessy 2.85
Timberland 2.37
shein 2.01
SheInside 1.73
Mercedes-Benz 1.70
Paramount Pictures 1.69
SoundCloud 1.63
Versace 1.60
FOREX 1.56
Rolex 1.53
Hyundai 1.47
Tommy Hilfiger 1.45
Microsoft 1.44
Gucci 1.43
NBA 1.40
Burberry 1.37
Spotify Music 1.36
Reebok 1.32
Christian Dior 1.32
Adobe 1.30
GIVENCHY 1.29
Balenciaga 1.25
Guinness 1.24
Beats Electronics 1.17
Vogue 1.14
musical.ly 1.14
Los Angeles Lakers 1.11
Puma 1.09
Supreme 0.94
The Olympic Games 0.93
Prada 0.93
Universal 0.87
Adidas 0.86
Samsung Group 0.82
Ferrari 0.77
Louis Vuitton 0.77
Nike 0.76
National Geographic 0.76
Levi's 0.74
Zara 0.74
Apple 0.72
Google 0.70
FIFA 0.69
Coca-Cola 0.67

Official Profiles

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Artist: Kofi Kinaata

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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