kobzx2z

kobzx2z from FR.

Yazid Richi, professionally known as kobzx2z, has swiftly made a name for himself in the music scene since his official debut in 2022. His unique fusion of Pop…

Influence: 47.82% Fanbase: 26.67% Trending: 58.40% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Chery • 34.16% • Very Strong

As of 2025-09-08

760,242

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 09:51:10 UTC

Biography

Yazid Richi, professionally known as kobzx2z, has swiftly made a name for himself in the music scene since his official debut in 2022. His unique fusion of Pop and Cloud Rap garnered him a gold certification in Italy for one of his singles in 2023, with two tracks reaching #32 and #42 on the Billboard charts by September 2024. Collaborating with acclaimed artists like Klem Schen and mikeeysmind, kobzx2z has solidified his presence in the industry.

Boasting over 2 million monthly listeners, kobzx2z is steadily gaining global recognition, particularly through the viral sensation his music has become on TikTok. His tracks have sparked numerous trends on the platform, propelling his songs to new levels of popularity and setting the stage for continued success.

Top Brand Affinities

Report Date: 2025-09-08

kobzx2z converts attention from 18-24 & 25-34 audiences across FRANCE, RUSSIA, TüRKIYE. Audience shape is heavily male (63%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 162,400 avg views per post, with supportive conversation on Instagram. Shared audience with Chery, SteelSeries, Maruti underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist kobzx2z score 19.32% — Very Strong bucket.

Brand: CheryBrand: SteelSeriesBrand: Maruti

Followers:760,242

Engagements:146,888

Rate:19.3%

Posts:230

Avg Likes:144,629

Avg Comments:269

Avg Views:204,878

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 760,242 · Engagements 146,888 · Rate 19.3% Posts 230 · Views 204,878 · Avg Likes 144,629 · Avg Comments 269 · Avg Views 204,878	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 56% 25-34: 26% 13-17: 8% 35-44: 6%	Largest: 18-24 (56%); next: 25-34 (26%)
Gender Split	Female: 37% Male: 63% Non-binary/Other: 0%	Skews male (63%)
Top Countries	FRANCE (57%) RUSSIA (11%) TüRKIYE (9%) UNITED STATES (6%) BELGIUM (5%)	Top regions: FRANCE (57%), RUSSIA (11%), TüRKIYE (9%)
Platform Engagement	Instagram: 125,672 avg likes/post · Tiktok: 162,400 avg views/post · Youtube: 42,478 avg views/post	Best reach: Tiktok 162,400 avg views; best engagement: Instagram 125,672 avg likes

Top Brand Affinities

Chery

Score: 34.16

SteelSeries

Score: 18.32

Maruti

Score: 6.31

Thermomix

Score: 6.24

Pioneer

Score: 6.10

Reese's

Score: 5.45

Emporio Armani

Score: 5.05

Myprotein

Score: 4.85

Lufthansa

Score: 4.56

Ableton

Score: 4.26

Sega

Score: 3.99

Bajaj

Score: 3.83

Brand	Category	Score
Chery		34.16
SteelSeries		18.32
Maruti		6.31
Thermomix		6.24
Pioneer		6.10
Reese's		5.45
Emporio Armani		5.05
Myprotein		4.85
Lufthansa		4.56
Ableton		4.26
Sega		3.99
Bajaj		3.83
Snapseed		3.55
Oculus		3.45
MINI		3.02
Kia Motors		3.02
FOREX		2.61
VidaSana		2.39
Monster Beverage		2.34
Pic Collage		2.29
Fila		2.17
Rolex		2.12
Maserati		2.12
Nickelodeon		2.02
Rolls-Royce		1.94
Warner Bros		1.89
KENZO		1.80
Gymshark		1.79
Snickers		1.77
Red Bull		1.70
Scion		1.67
League of Legends		1.60
New Balance		1.53
Under Armour		1.50
Los Angeles Lakers		1.42
Coca-Cola		1.40
NYX Cosmetics		1.37
Mitsubishi		1.37
Supreme		1.37
Grand Theft Auto		1.35
Tesla Motors		1.33
Fiat		1.31
KitKat		1.30
KTM		1.22
Suzuki		1.20
Mazda		1.18
Ferrero		1.15
Polaroid		1.14
UFC		1.12
Xbox		1.09