Knossi

Knossi

Country: DE | Gender: male

Influence: 49.88% Fanbase: 40.98% Trending: 54.33% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-09-09

3,230,000

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-28 00:15:44 UTC

Genres

poppopmainstream pop

Biography

Jens Heinz Richard Knossalla, auch bekannt als Knossi, ist ein deutscher Entertainer, der durch seine Teilnahme an Fernsehformaten, als Pokerkommentator und Livestreamer bekannt wurde. Er trägt oft eine Krone und nennt sich selbst König.

Knossi Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Knossi is a clear fit for 18-24 & 25-34 audiences with strength across GERMANY, AUSTRIA, SWITZERLAND. The audience is heavily male (86%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (129,500 avg views per post); Tiktok builds the community layer. Affinity data highlights leading lifestyle names, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Knossi score 0.32%Low bucket.
Followers:3,230,000
Engagements:10,236
Rate:0.3%
Posts:1,867
Views:170,202
Avg Likes:9,633
Avg Comments:106
Avg Views:170,202

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 3,230,000 · Engagements 10,236 · Rate 0.3%
Posts 1,867 · Views 170,202 · Avg Likes 9,633 · Avg Comments 106 · Avg Views 170,202
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 50%
25-34: 32%
35-44: 8%
13-17: 6%
Largest: 18-24 (50%); next: 25-34 (32%)
Gender Split Female: 14%
Male: 86%
Non-binary/Other: 0%
Skews male (86%)
Top Countries GERMANY (86%)
AUSTRIA (8%)
SWITZERLAND (3%)
UNITED STATES (1%)
LUXEMBOURG (0%)
Top regions: GERMANY (86%), AUSTRIA (8%), SWITZERLAND (3%)
Platform Engagement Tiktok: 129,500 avg views/post · Youtube: 40,702 avg views/post Best reach: Tiktok 129,500 avg views; best engagement: Tiktok 8,197 avg likes

Top Brand Affinities

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Brand Category Score
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Official Profiles

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Artist: Knossi

Date Range: 2025-12-28 → 2025-12-28
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

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Date/Time (UTC) Event Venue Location Tickets
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