King Gnu
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
4,042,679
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
King Gnu, known for their distinctive blend of music, visuals, and live performances, collaborated with the creative agency "PERIMETRON," garnering attention for their music videos and artworks. Their single "Hakujitsu" released in February 2019 achieved commercial success, while their album "CEREMONY" in 2020 solidified their position as a prominent rock band in Japan. Notable achievements include providing the OP/ED themes for the film Jujutsu Kaisen 0 and the OP theme for the TV anime Jujutsu Kaisen Shibuya Incident. The band's fourth album, "THE GREATEST UNKNOWN," was released on November 29, 2023, followed by successful tours across Japan and Asia in 2024.
King Gnu is a clear fit for 18-24 & 25-34 audiences with strength across JAPAN, INDONESIA, TAIWAN. The audience is heavily male (56%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (526,350 avg views per post); Instagram builds the community layer. Affinity data highlights Anna Sui, Maison Margiela, Paul Smith, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 4,042,679 · Engagements 126,235 · Rate 3.1% Posts 186 · Views 720,960 · Avg Likes 123,769 · Avg Comments 445 · Avg Views 720,960 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 29% 13-17: 9% 35-44: 6% |
Largest: 18-24 (54%); next: 25-34 (29%) |
| Gender Split |
Female: 44% Male: 56% Non-binary/Other: 0% |
Skews male (56%) |
| Top Countries |
JAPAN (57%) INDONESIA (8%) TAIWAN (8%) UNITED STATES (6%) MALAYSIA (3%) |
Top regions: JAPAN (57%), INDONESIA (8%), TAIWAN (8%) |
| Platform Engagement | Instagram: 79,700 avg likes/post · Tiktok: 526,350 avg views/post · Youtube: 194,610 avg views/post | Best reach: Tiktok 526,350 avg views; best engagement: Instagram 79,700 avg likes |
Top Brand Affinities
Anna Sui
Maison Margiela
Paul Smith
Style Nanda
Vivienne Westwood
A.P.C.
UNIQLO
Dr. Martens
Acne Studios
Snoopy And The Peanuts Gang
Square Enix
Shake Shack
| Brand | Category | Score |
|---|---|---|
| Anna Sui | 21.49 | |
| Maison Margiela | 16.16 | |
| Paul Smith | 14.82 | |
| Style Nanda | 12.75 | |
| Vivienne Westwood | 10.65 | |
| A.P.C. | 10.18 | |
| UNIQLO | 9.93 | |
| Dr. Martens | 9.31 | |
| Acne Studios | 8.32 | |
| Snoopy And The Peanuts Gang | 8.11 | |
| Square Enix | 7.90 | |
| Shake Shack | 7.44 | |
| Gundam | 7.15 | |
| Loewe | 6.99 | |
| Atmos | 6.92 | |
| Shiseido | 6.76 | |
| Olympus | 6.62 | |
| Summit Entertainment | 6.41 | |
| The North Face | 5.83 | |
| Stüssy | 5.28 | |
| Miu Miu | 5.24 | |
| New Balance | 4.99 | |
| Daniel Wellington | 4.78 | |
| Converse | 4.18 | |
| Bandai Namco | 4.16 | |
| IKEA | 4.01 | |
| Kate Spade | 3.86 | |
| Yves Saint Laurent | 3.79 | |
| Costco | 3.75 | |
| Lush | 3.71 | |
| Panasonic | 3.44 | |
| Chanel | 3.40 | |
| G-shock | 3.39 | |
| Pokemon | 3.28 | |
| Revlon | 3.12 | |
| Bulgari | 3.02 | |
| Reebok | 2.91 | |
| GAP | 2.89 | |
| Carhartt | 2.86 | |
| Vans | 2.84 | |
| Hermès | 2.80 | |
| Supreme | 2.74 | |
| Christian Dior | 2.68 | |
| Walt Disney | 2.40 | |
| Polo Ralph Lauren | 2.40 | |
| Tiffany | 2.40 | |
| Starbucks | 2.24 | |
| Burberry | 2.15 | |
| Lancôme | 2.12 | |
| Tomorrowland | 2.09 |
Official Profiles
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LoginArtist: King Gnu
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Popularity (2025-09-09)
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Artist Performace Report
Streams: 0 ? 0 (+0.00%)
Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
Audience (latest followers)
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| Royalties | $0.00 | $0.00 | +0.00 |
