King Gnu
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-02
4,078,602
Social Media Followers
As of 2025-10-02
00:00:00
Hours Airplay
2025-11-07 01:13:09 UTC
Genres
Biography
King Gnu, known for their distinctive blend of music, visuals, and live performances, collaborated with the creative agency "PERIMETRON," garnering attention for their music videos and artworks. Their single "Hakujitsu" released in February 2019 achieved commercial success, while their album "CEREMONY" in 2020 solidified their position as a prominent rock band in Japan. Notable achievements include providing the OP/ED themes for the film Jujutsu Kaisen 0 and the OP theme for the TV anime Jujutsu Kaisen Shibuya Incident. The band's fourth album, "THE GREATEST UNKNOWN," was released on November 29, 2023, followed by successful tours across Japan and Asia in 2024.
King Gnu is a clear fit for 18-24 & 25-34 audiences with strength across JAPAN, INDONESIA, TAIWAN. The audience is heavily male (56%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (490,900 avg views per post); Instagram builds the community layer. Affinity data highlights Maison Kitsuné, Anna Sui, Vivienne Westwood, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 4,078,602 · Engagements 127,287 · Rate 3.1% Posts 199 · Views 685,510 · Avg Likes 124,337 · Avg Comments 557 · Avg Views 685,510 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 29% 13-17: 9% 35-44: 6% |
Largest: 18-24 (54%); next: 25-34 (29%) |
| Gender Split |
Female: 44% Male: 56% Non-binary/Other: 0% |
Skews male (56%) |
| Top Countries |
JAPAN (57%) INDONESIA (8%) TAIWAN (8%) UNITED STATES (6%) MALAYSIA (3%) |
Top regions: JAPAN (57%), INDONESIA (8%), TAIWAN (8%) |
| Platform Engagement | Instagram: 80,868 avg likes/post · Tiktok: 490,900 avg views/post · Youtube: 194,610 avg views/post | Best reach: Tiktok 490,900 avg views; best engagement: Instagram 80,868 avg likes |
Top Brand Affinities
Maison Kitsuné
Anna Sui
Vivienne Westwood
Paul Smith
Isetan
A.P.C.
Maison Margiela
L'Occitane
UNIQLO
Dr. Martens
Acne Studios
Snoopy And The Peanuts Gang
| Brand | Category | Score |
|---|---|---|
| Maison Kitsuné | 30.55 | |
| Anna Sui | 21.68 | |
| Vivienne Westwood | 17.73 | |
| Paul Smith | 17.21 | |
| Isetan | 16.77 | |
| A.P.C. | 15.80 | |
| Maison Margiela | 14.65 | |
| L'Occitane | 10.03 | |
| UNIQLO | 9.61 | |
| Dr. Martens | 9.14 | |
| Acne Studios | 8.71 | |
| Snoopy And The Peanuts Gang | 8.02 | |
| Square Enix | 7.91 | |
| Atmos | 6.92 | |
| Summit Entertainment | 6.42 | |
| Stüssy | 5.95 | |
| Olympus | 5.80 | |
| Furla | 5.68 | |
| Shake Shack | 5.45 | |
| The North Face | 5.18 | |
| Loewe | 4.63 | |
| Converse | 4.62 | |
| Daniel Wellington | 4.61 | |
| IKEA | 4.49 | |
| Bandai Namco | 4.15 | |
| New Balance | 4.14 | |
| Kate Spade | 4.05 | |
| Yves Saint Laurent | 3.71 | |
| Chanel | 3.57 | |
| Costco | 3.57 | |
| Lush | 3.44 | |
| GAP | 3.38 | |
| Carhartt | 3.30 | |
| ASICS | 3.30 | |
| Christian Dior | 3.18 | |
| Revlon | 3.15 | |
| Hermès | 3.14 | |
| Pokemon | 3.09 | |
| Bulgari | 3.06 | |
| Supreme | 2.98 | |
| Reebok | 2.97 | |
| Marc Jacobs | 2.93 | |
| Gundam | 2.92 | |
| Vans | 2.89 | |
| Tiffany | 2.61 | |
| Starbucks | 2.35 | |
| Polo Ralph Lauren | 2.33 | |
| Walt Disney | 2.30 | |
| Fujifilm | 2.29 | |
| Lacoste | 2.16 |
Official Profiles
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LoginArtist: King Gnu
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Top 10 Songs Played Today
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Total Streams (2025-10-02)
Total: 5,284,492
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
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4,809,569 | 91.01% |
| [+] |
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466,786 | 8.83% |
| [+] |
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8,137 | 0.15% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















