Kid Loco

Kid Loco — jazz & standards artist from FR.

French musician and producer Jean-Yves Prieur, known as Kid Loco, is a key figure in the French electronic scene, blending Trip-Hop, Electro, and rock…

Influence: 54.57% Fanbase: 32.06% Trending: 65.83% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 152.11% • Very Strong

As of 2025-09-09

9,592

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:30:35 UTC

Genres

jazz & standardsnu jazzhip-hop & raptrip hopelectronicelectronicninjaelectronicabig beatother electronic music

Biography

French musician and producer Jean-Yves Prieur, known as Kid Loco, is a key figure in the French electronic scene, blending Trip-Hop, Electro, and rock influences in his unique style. His debut mini-album "Blues Project" in 1996 on Yellow Productions was followed by his acclaimed first full-length album "A Grand Love Story" in 1997, establishing him as an essential artist in the global Electronic and Trip-Hop scene.

Since his debut, Kid Loco has released seven albums and a soundtrack for the film "The Graffiti Artist." His upcoming album, "Concrete Islands, Lies & Vanities," set for release in November 2024 on Balagan Music / Wagram Music, promises a return to his Trip-Hop roots with a cinematic vibe. Featuring guest appearances from Don Letts, Horace Andy, Lex Amor, Lisa Li-Lund, Louise Quinn, Olga Kouklaki, and Annie O’Connell, the album showcases Kid Loco's signature blend of breakbeat, groovy basslines, captivating vocals, and lush synthesizers, ensuring its place as a standout in his discography.

Top Brand Affinities

Report Date: 2025-09-09

Kid Loco connects with 25-34 & 35-44 audiences and shows durable traction across FRANCE, UNITED STATES, ARGENTINA. With a heavily male (78%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 1,139 avg views per post; Instagram adds dependable engagement depth. Overlap with MOOG, Mixcloud, Ableton highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Kid Loco moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Kid Loco score 1.24% — Moderate bucket.

Brand: MOOGBrand: MixcloudBrand: Ableton

Followers:9,592

Engagements:119

Rate:1.2%

Posts:174

Avg Likes:117

Avg Comments:5

Avg Views:1,139

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 9,592 · Engagements 119 · Rate 1.2% Posts 174 · Views 1,139 · Avg Likes 117 · Avg Comments 5 · Avg Views 1,139	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 40% 35-44: 25% 18-24: 19% 45-64: 14%	Largest: 25-34 (40%); next: 35-44 (25%)
Gender Split	Female: 22% Male: 78% Non-binary/Other: 0%	Skews male (78%)
Top Countries	FRANCE (12%) UNITED STATES (10%) ARGENTINA (8%) GREECE (6%) UKRAINE (5%)	Top regions: FRANCE (12%), UNITED STATES (10%), ARGENTINA (8%)
Platform Engagement	Instagram: 69 avg likes/post · Youtube: 1,139 avg views/post	Best reach: Youtube 1,139 avg views; best engagement: Instagram 69 avg likes

Top Brand Affinities

MOOG

Score: 152.11

Mixcloud

Score: 100.16

Ableton

Score: 55.55

Akai

Score: 37.94

Ampeg

Score: 31.27

MOCO Museum

Score: 30.52

Eurostar

Score: 26.69

Pro Tools

Score: 20.67

Akg

Score: 20.62

Sennheiser

Score: 18.36

ESPRIT

Score: 15.64

Pioneer

Score: 15.37

Brand	Category	Score
MOOG		152.11
Mixcloud		100.16
Ableton		55.55
Akai		37.94
Ampeg		31.27
MOCO Museum		30.52
Eurostar		26.69
Pro Tools		20.67
Akg		20.62
Sennheiser		18.36
ESPRIT		15.64
Pioneer		15.37
A.P.C.		14.27
Blackmagic Design		14.09
Tate Modern		13.47
Air France		12.84
Lavazza		12.04
Bonneville		9.90
Acroyoga		8.63
Leica		8.60
SoundCloud		8.59
Spotify Music		8.48
Beats Electronics		8.20
Volcom		7.53
Fanta		7.52
KARL LAGERFELD		7.02
Longchamp		6.33
Anthropologie		6.24
Garnier		5.97
Citroen		5.76
Sprite		5.63
Alfa Romeo		5.57
Kodak		5.21
Nespresso		5.04
Polaroid		4.95
Campari		4.68
MTV		4.65
Philips		4.42
Lollapalooza		4.38
BBC		4.04
Snoopy And The Peanuts Gang		3.94
Tomorrowland		3.90
Panasonic		3.84
Warner Bros		3.80
Tupperware Brands		3.54
Pepsi		2.99
Volkswagen		2.95
Christian Louboutin		2.93
Carrefour		2.76
Nokia		2.71